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Margin Compression Is Coming in the Payment Processing Space As $100 Million Pours Into Startups

Reggie Middleton's picture




 

After an interesting discussion with those in my laboratory, I've decided to apply the forensic analysis team from BoomBustBlog to the privately funded companies in the Bitcoin space. See my post from yesterday for much of the reason why.

As clearly predicted yesterday, the better funded of the payment processors will initiate a pricing blood bath they'd likely kill for...

From PayPal's subsite on Mass Payments:

Paypal Mass Pay Site Screenshot

 As you can see, PayPal has already imbued its service with much of the attributes that are being offered by the Bitcoin payment processors. They also have a material advantage as of right now, a massive installed base.

I also cannot emphasize enough how damaging the all too necessary customer service option is to margins. You see, the problem is most service companies don't put enough into customer service and handholding of the customer. From an optimal perspective, this should actually be part of the marketing and sales process, but it's often either non-existent or implemented as an after thought after enough customers start bitching and complaining, or worse yet (and likely most often the case) leaving!

As a company with mature management, it appears as if PayPal is trying to head this off at the pass as it attempts to change consumer behavior and prod them into adopting its new electronic currency payment system...

Paypal Mass Pay Site Support Screenshot

 Now, let's compare PayPal to the newly funded Bitcoin payment processors...

Bitpay

Funding Rounds (3) - $32.50M

- See more at: http://www.crunchbase.com/organization/bitpay#sthash.yvlqpNtr.dpufBitpay prices

An interesting departure from the per transaction/fee model, Bitpay implemented a subscription system which benefits those customers who perform a large quantity of relatively small transactions moreso than those who process large orders.

I calculate Bitpay's most recent $30 million series A round to have been at around 9.2x sales, valuing the company at $160 million. This is a guestimate, of course, since I do not have access to internal numbers.  

Next we have Coinbase...

Funding Rounds (3) - $31.70M

- See more at: http://www.crunchbase.com/organization/coinbase#sthash.CD8IPTp6.dpufCoinbase 

There's also Circle, founded by Mr. Allaire of Coldfusion fame (sold to Adobe Systems).

Funding Rounds (2) - $26M 

- See more at: http://www.crunchbase.com/organization/nfc-direct#sthash.dd0DaxHc.dpuf

Circle has not publicly launched yet but promises to bring a new level of simplicity and user-friendliness to the bitcoin payment ecosystem, concentrating more on a banking paradigm then the technical bent that bitcoin is known to represent. This is all you need ot know about the Circle business model as it relates to this discussion of impending margin compression...

Circle

Free=Margin Compression!

Let's see how this plays out for customers. The most lucrative segments for this industry is the SME (small and medium business enterprises) who process anywhere between 10 and 1,000 transactions per month. Why? Because there are simply more SMEs than there are big companies in the world. Let's see what the two biggest bitcoin processors look like when stacked up against PayPal's Mass Pay product for the SME market...

image019

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Of course, the Bitcoin transactions are likely a loss leader for additional, value added services for many companies in the not too distant future. As a matter of fact, I feel that the payment space will quickly become commoditized by Bitcoin technology - forcing these companies and many more (I'm talking about you Mastercard, Visa and Western Union) to innovate and offer significantly and materially better value for the buck.

Imagine what this competitive landscape will look like when Mastercard, Visa, American Express, Discover and Western Union jump into the fray. Of course, before that a much greater portion of the VC and private equity community will wake up and realize the opportunity in Bitcoin to pour more cash into it than sugar into a Bubble gum machine (emphasis on "Bubble"). The key is to get in early, and get in right. But how does one do that and where will this tale of uber margin compression end?

Well, the research report from which this info is being prepared will be offered to accredited and instituional investors starting next week, at least those who have an interest in UltraCoin. 

My next article on this topic will explicitly illustrate how UltraCoin can assist ALL players (that's right, including PayPal, Bitpay, Circle, Coinbase, Mastercard, Visa, American Express, Discover and Western Union) as well as their direct customers, in climbing up both the food chain and the value proposition ladder - thus rapidly repairing the margin compression damage they are about to bring upon thier business models.

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Thu, 05/22/2014 - 14:48 | 4785705 Casserole of no...
Casserole of nonsense's picture

If these crypto currencies are so awesome why do the crypto evangelists use images of gold looking coins? Can't they stand on their own without trying to associate them with real money? Show us a string of alphanumerics. Show people what they are REALLY getting...

Thu, 05/22/2014 - 14:39 | 4785645 williambanzai7
williambanzai7's picture

Now hear this all you fringe low brow ZH accredited and institutional investors...

Thu, 05/22/2014 - 14:05 | 4785512 Fuh Querada
Fuh Querada's picture

This whole blurb is incompre- fucking-hensible.

Thu, 05/22/2014 - 13:19 | 4785342 All is chosen
All is chosen's picture

I looked at the vid title first, & immediately descended into my default setting of: "Is Reggie telling us again how brilliant he is again?"

Help me please. I cannot stop this happening. He may be saying something very important & I am shutting it out.

Is he saying something important?

Thu, 05/22/2014 - 13:09 | 4785306 alien-IQ
alien-IQ's picture

If Reggie is posting, he's selling some bullshit.

I don't even bother to read his dribble anymore. He's like a Jehovah's Witness, once you see him coming, turn up the music and lock the doors!!

Thu, 05/22/2014 - 14:36 | 4785636 Reggie Middleton
Reggie Middleton's picture

I don't even bother to read his dribble anymore

Oh, I see. You just come here to troll!!!

Thu, 05/22/2014 - 12:45 | 4785221 Comte d'herblay
Comte d'herblay's picture

I recently bought the startup that uses a microwave process to heat human beans without heating a whole room.  St. Bart's here I come.  (danke, Silicon Valley, Techcrunch)

 

 

Thu, 05/22/2014 - 12:45 | 4785220 Comte d'herblay
Comte d'herblay's picture

meh

 

Thu, 05/22/2014 - 13:09 | 4785291 what's that smell
what's that smell's picture

a pumpy dump is a pumpy dump encrypted or not.

smells like the fleecing of the sheep to me.

anybody remember the fat kid on the work-out ball or magic the gathering? 

stupid humans with memory deficit disorder is a sure-thing demographic, reggie.

Thu, 05/22/2014 - 12:30 | 4785149 EveningInAmerica
EveningInAmerica's picture

Free transactions? Good thing they can make it up on volume.

Thu, 05/22/2014 - 12:08 | 4785047 crazytechnician
crazytechnician's picture

Cue the negative comments from the ZH Flat Earth Society :

Thu, 05/22/2014 - 12:38 | 4785186 ebworthen
ebworthen's picture

I'm pretty sure the banks and .gov are going to co-opt or crush crypto currencies.

I hope not, but if history is any guide...

Thu, 05/22/2014 - 11:20 | 4784845 machineh
machineh's picture

If you've ever been gouged by PayPal on an eBay transaction (2.6% is a figure that sticks in my mind), then it's an absolute delight to learn that their lunch might get eaten soon.

Smash PayPal!

Thu, 05/22/2014 - 13:05 | 4785290 dirty belly
dirty belly's picture

eBay: If you purchase a new item at any retail price, then turn around and re-sell the very same recently purchased new item ON eBay, you have to jack the price up way over the retail price that you pruchased the item at, just to break even.  More often, there is no break even after the transaction goes through Pay Pal.

Thu, 05/22/2014 - 11:16 | 4784827 Matt
Matt's picture

Wow, to me this looks more like symptoms of the times than innovation; bubbles, margin compression, and eventually, highlander style consolidation as the weaker companies die off. PayPal has some pretty nice advantages; Amazon is probably not far behind.

Thu, 05/22/2014 - 11:02 | 4784769 gh0atrider
gh0atrider's picture

Looks like Bitcoin is starting to grow some legs again!  Back to the moon we go!

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