This page has been archived and commenting is disabled.
This Man's $600,000 Facebook Disaster Is A Warning For All Small Businesses
Submitted by Mike Krieger of Liberty Blitzkrieg blog,
It continues to amaze me how people are completely ignoring what appears to be an incredible amount of shadiness inherent in Facebook’s business model. Whether or not this is intentional click fraud, it is clear that advertisers are not getting what they think they are getting. They won’t be fooled forever, and once they wake up to the money being wasted on fake “likes” and “clicks,” I’m curious to see what happens to their revenue.
The following article from SF Gate is a perfect followup to my post from a couple weeks ago: How Much of Facebook’s Ad Revenue is From Click Fraud?
Perhaps the most shocking passage from the entire article is the following:
Naturally, Brar began disputing his bill with Facebook. He wanted his clicks audited by a third party, to see how many were genuine. Then he discovered that Facebook’s terms of service forbid third-party verification of its clicks. That’s something all advertisers should be aware of before they spend a penny on Facebook.
Facebook is different from the rest of the online ad industry, which follows a standard of allowing click audits by third parties like the IAB, the Media Ratings Council or Ernst & Young.
Um, ok then…
Now more from the SF Gate:
Raaj Kapur Brar runs a small but successful empire of online fashion magazines from his base just outside Toronto. Some of his titles are huge online brands, such as Fashion & Style Magazine, which has 1.6 million Facebook fans.
That’s more fans than Elle magazine has.
Recently, however, Brar has fallen out of love with Facebook. He discovered that his Facebook fanbase was becoming polluted with thousands of fake likes from bogus accounts. He can no longer tell the difference between his real fans and the fake ones. Many appear fake because the users have so few friends, are based in developing countries, or have generic profile pictures.
At one point, he had a budget of more than $600,000 for Facebook ad campaigns, he tells us. Now he believes those ads were a waste of time.
Facebook declined multiple requests for comment on this story.
Brar’s take is a cautionary one because Facebook has 25 million small businesses using its platform for one marketing purpose or another. Many of them are not sophisticated advertisers — they are simply plugging a credit card number into the system and hoping for the best. This is what can happen if you don’t pay careful attention to contract language, or the live, real-time results your campaigns on Facebook are having.
Here’s how Brar believes it went down: He became interested in advertising on Facebook in 2012, and he took it seriously. He went to Facebook’s local Toronto office where he was trained to use the advertising interface. They set up the campaign, and ran a small “beta” test. Then, in late October Brar pulled the trigger on a massive push through Facebook’s Ads Manager. He used Bitly and Google Analytics to measure the number of clicks his campaign was generating.
The results were disastrous, Brar says.
Facebook’s analytics said the campaign sent him five times the number of clicks he was seeing arrive on his sites, which Brar was monitoring with Bitly, Google Analytics, and his own web site’s WordPress dashboard. There was a reasonable discrepancy between the Bitly and Google numbers, Brar says, but not the five-fold margin between Google’s and Facebook’s click counts.
At one point, data from Facebook indicated his ads had delivered 606,000 clicks, but the site itself registered only 160,000 incoming clicks from Facebook, according to data supplied by Brar. (160,000 clicks is a not insignificant return. After all, these are not clicks on a mere Facebook page, these are users who clicked through to an off-Facebook site.)
“I don’t know what to say, right? This is a huge loss. This ran for four days, then we just stopped the campaign,” Brar says.
Then, things got worse. Even though Fetopolis wasn’t advertising, the likes and new followers kept on piling up. Normally, an advertiser would be pleased at such a result, but every time Brar checked a sample of the new fans he found people with dubious names; a picture of a flower as a profile shot; and fewer than 10 friends — classic signs of a fake profile.
Naturally, Brar began disputing his bill with Facebook. He wanted his clicks audited by a third party, to see how many were genuine. Then he discovered that Facebook’s terms of service forbid third-party verification of its clicks. That’s something all advertisers should be aware of before they spend a penny on Facebook: Facebook has operated this way for a long time, and has a page for advertisers explaining in more depth why third-party click reporting may not match Facebook’s click counts. Essentially, Facebook suggests, if clicks are not measured in exactly the same way over the same time intervals then there will always be discrepancies.
Facebook is different from the rest of the online ad industry, which follows a standard of allowing click audits by third parties like the IAB, the Media Ratings Council or Ernst & Young.
This will all be exposed by the market sooner or later. I’m just shocked it is taking so long for people to put two and two together.
Full article here.
»
- 73684 reads
- Printer-friendly version
- Send to friend
- advertisements -
and if you act now, you can get these beautiful figurines from Publishers Clearinghouse for only 19.99 per month.
that's right! just 19.99 per month!
and don't be surprised if *you* are the next lucky winner in our nationwide give-away!
but remember -- you can't win if you don't play!
hugs,
ed "zuckerburg" macmahon
http://www.aarp.org/money/scams-fraud/info-02-2012/publishers-clearing-h...
Yup, good article.
One thing I noticed is how agressive Zuckerberg & FB has become in backfilling their decline curve of users. All quant evidence suggests that interest & revenue generation on the main webpage is declining, yet costs are increasing. To offset that decline he is getting ever more agressive in bootstrapping the valuations via stock purchases.
Smells ALOT LIKE TYCO / WORLDCOM. All the way down to the sweating, stammering CEO who stalls on the due diligence softball questions while liquidating his fortune into cash as fast as SEC rules allow him to do it.
Just saying. Or this could be a psyops post. Or not. #mindfuck.
Yeah the FB article was nice but I was more interested in "Sierra couple's $10 mil find" on the front page of SFGate's site. The couple dug up $10 mml in gold coins that date as far back as 1847. Now that's interesting!
Saw pictures of those coins...pristine condition too.
I never find squat.
Great article. Hilarious how the coins are described as "perfectly preserved".
I wonder what "preservative" they used to protect the gold coins from corrosion. Must have been some potent and long-lasting stuff. I'd like to buy some of what those old timers used to preserve their gold. /s
look for gold not squat; improves yer chances a hundredfold.
I have noticed the exact same thing. I have a car audio store website, and when we started paying for a few adds, our "Likes" went through the roof. We had about 2000 organic "Likes", and it went to 6000 in no time. I thought...wow...that is great. I tracked it via google analytics also and something is really wrong. If I don't pay a fee, I can see that my organic original "Likes" around 2000 will match up....but then if I pay a fee (Around $100), the reach from Facebooks data is over 30,000 to 60,000 and google analytics only shows the original organic 2000 coming to my site...Something is so wrong with this...I will not spend another cent with Facefuck.
What are you complaining about? For the low price of $100 your "likes" tripled. Is that less than what they promised? Please share if your revenue has increased at all or if you're simply $100 in the hole and 4000 "friends" richer?
Revenue did NOT increase beyond our 2000 organic likes. It was exactly the same. I throw $100 at it at a time...and I get the same results if I spend ZERO...or Spend the $100 for the little campaign. When I spend the $100, I get astronomical numbers reported from facebook...but nothing from anywhere else...numbers like 38,000 have seen your post and you got 336 additional likes.....It is 100% Bullshit.
As I recall, GM pulled a $10M ad campaign the week before FB went public. I wonder what they knew(or found out)? There was also no mention by MSM. I would think that would've had an impact on their IPO price.
Pumpachump
...and in other news California couple strikes it rich finding gold hoard on their property worth $10mm.
http://abcnews.go.com/US/wireStory/calif-couple-strike-10-million-gold-coin-bonanza-22667087
FB should buy every real asset with their stock while they can
Face Fucked?
RIPS
Fakebook!
There's so much to love in this article, but I particularly like the part about the service agreement that says you can't audit ad clicks. In this way, FB is really quite modern.
No kidding, who do they think they are the Fed?
Short that Zucker!
It's scary how little $600k seems. Heck, a million is like a step not a goal anymore. Crazy.
Zuckerberg = Jew = Shady
Instead of being a racist fuckhead, how about if you try:
Zuckerberg = wealthy human being = shady.
How am I a racist Bink, isnt Zuckerberg Jewish??? and isnt he a shady lil scam artist?
I just put 2 and 2 together.
Spoken like a guy who has yet to have one of the Pope's minions push one up his ass.
Can we move beyond the shit?
Hey Iggy, look at the fuckin headlines....its always some fuckin scam going on and look whose behind it. I am just stating my observations.
Anyhow, I am a Roman Catholic but that dont mean I believe everything they preach. In fact I dont because religion blinds us to the truth. And I could care less who the pope is or what he says.
The day when these fuckin J-okes stop pillaging the rest of the people is the day I stop posting what I believe to be the truth.
Right, let's share a laugh: https://www.youtube.com/watch?v=5cXwdpCx0Ho
the philosophy of situational ethics laid out in the talmud has pretty much infected every culture at this point. A strange situation to have a basic commandment, thou shall not lie, but than have untold number of pages written by supposedly great scholars instructing how lying and cheating is ok, depending on the context.
Re: depending on the context.
So, basically. An explanation of normal human behavior.
You can separate the adults from the children by how well they understand the concept of duplicity.
(Huh, there's even a word "duplicity". WhoCouldaKnowed...)
some cultures are more OK than others with this sort of behavior... Speaking with a forked tongue, in my mind, is nothing to be admired. though by looking at the world around me, I fully realize that i am in a tiny and shrinking minority.
" lying and cheating is ok, depending on the context." As shamelessly copied by Mohamed.
Re: Anyhow, I am a Roman Catholic ... And I could care less who the pope is or what he says
O-Kay, then...
oh DS, what about all of the NON JEWS that are pillaging the people every day???
hey kito...u should know that these non-jews learnt all these bad habits from them. All humans are inherently greedy. that is the weakness instilled in most humans and the jews know that so they exploit it. Not all jews are bad and want to partake in it but a majority do...while jews themselves know that they cannot do it on their own, so they require the employment of those non-jews who have seen the greed. but the root of all evil starts somewhere.
I am surprise u of all people dont see this as you dont seem like one of the ones who partake in these deeds.
Do you go to a synagogue every week? What do u guys talk about there? football and nascar?
DS, you say a majority. there are 13 million jews. how can you say that the majority of them partake in nefarious schemes to swindle the world? is this something thats taught in hebrew school? i attended hebrew school and not once did i hear of this. is it done in synagogues? i dont go so i couldnt say for sure --im not religious, as is the trend in american jews
http://religion.blogs.cnn.com/2013/10/01/study-american-jews-losing-thei...
i know many many jews DS. i live in the tri state area. its utterly absurd ---no offense :)--- to state that a majority of them are up to no good. i know jews from all walks of life. the vast majority are cogs in the machine like the rest of the sheeple.
kito, what I mean by majority...i mean a much higher percentage than other races. Like I said, I knew a few good jews who befriended me and not the other way around. Just good people that would help me in my time of need I am sure...but dude, you are a jew, so of course other jews are good to you also. I only know a handful of good jews and i have met probably thousands of them, grant it most are working in the filthy financial/investment industry so that may not be fair as the sample size is all greedy bastards.
I used to go to a school with a predominant jewish representation. I was good at basketball but the HS coach was jewish and he never picked me on the HS team. He just stacked it with jewish students...and we went 0-16 for two fuckin seasons and 1-15 in another. I could have made a difference, but he didnt care, he had other agendas. honestly I didnt think too much about this back then.
I woke up when I worked in NYC. Man, it really opened my eyes. The majority there were up to no good.
This is when I started to become more aware of whats going on.
Francis_Sawyer II ? Not that I had anything at all against FS, I enjoyed his posts/rants and do miss him sometimes.
Divided passports you speaketh.
Divided States ...
So.... help me understand. Jews take your pants down but the Roman Catholic church doesn't take your pants down?
A pox on all their houses.
Dude...just because I was raised a Roman Catholic dont mean jack...I have eyes and mind of my own. I believe what I see and sometimes, its contrary to what the Church tells to do.
btw, the Roman Catholic church should also be ashamed of some of the shit...the religion itself is good but evil doers exploit it because they know a lot of 'innocent' people there who can be taken for the ride.
Het Divided States, look at the fuckin headlines...it's always some fuckin scandal going on about little boys being buttfucked and look whose behind it. It is a Damned Roman Catholic with a Hard On behind some little boy's butt.
Well Roman Catholics are Buttfuckers. They like to buttfuck little boys. Since you are a Roman Catholic you must like to buttfuck little boys.
I agree that you don't believe everything that they preach because the Catholics certainly don't believe in God's Law against Sodomy...WHILE THEY PREACH IT.
The day when those Catholics stop buttfucking little boys is the day that I will stop posting about the Catholics buttfucking little boys.
/sarcasm.
Because some Jews are bad actors does not mean that all Jews are bad actors....NOT EVEN MOST OF THEM.
Because some Catholics buttfuck little boys does not mean that all Catholics buttfuck little boys....NOT EVEN MOST OF THEM.
How do you like the tables turned? Stop your God Damned Racism.
talltom is really a DICK.
http://www.zerohedge.com/news/2014-02-24/conspiracy-theory-true-agents-i...
You have to translate the names. i.e. Sugarmountain in this case.
Seems to me that your assertion was that 100% of jewish people are shady, so yeah I would call that racist. How about Zuckerburg us a shady SOB and belongs in jail.
Zuckerberg + shady = wealthy
fixd
No Jew bashing required for this one. If one wants to bash some Jews, at least save it for when the jewishness MIGHT hypothetically be relevant. Makes the bashing much more effective. Random bashing takes away from the credibility of the Jew bashing project. Save your bashes for when it counts, when the jewieness matters!
"Face"book. It is all surfaces, presentation, and appearances. NO depth. FACE book. You are buying the appearance of something. Like success, like "likes," like clicks.
You/we were warned all along.
I refuse to have an account. I have had arguements with my husband over it. It hurts his feelings, he says it is a way I keep myself isolated from everyone, that I don't want to connect. It is one of the few things we argue about. I won't do it.
FUCK FACE BOOK.
MsCreant, longtime ZHer.
I never knew you were a Missus....even though Ms should have been obvious.
I should tone down any sexual innuendos on my posts whenever you are posting.
Now you've done it!
You are very sweet, but there is no need. I am as bad as any boy here. I step into fight club, I'll duke it out with the rest of the guys. Please don't pull your punches. I've had my feelings hurt before, but that is on me, no one else here. And if they do get hurt, I learn from it. One of the nice things about virtual reality is that we are not standing face to face. I get a little more scared if we are physically present (for instance when the guys cuss in the gym and I am right there) but not here friend. Carry on...
Nice!!!!!!! I wont hold back!!! I never do anyways but thats what works for me.
Thanks ma'am.
Ms, I spent years around sailors. I was married to one. It did improve my education somewhat. Their reputation for cussing is well deserved and soon enough it lost all shock value. I then realized it often demonstrated merely a poverty of vocabulary.
I am married to ex-army. But my language is much more foul than his! I may suffer from the poverty problem you describe. I love to play hard. I cuss more than I should, it gets me in trouble.
I didn't think you were anybody's shrinking violet, and I'm sure you don't suffer from any poverty of vocabulary, but some of those guys used fuck as a noun, verb, adjective, etc. in ordinary conversation somewhere in almost every sentence they spoke. It grew monotonous, though I have to admit the seals could be quite creative.
Have an ex-Navy friend with that problem. Plus, his volume knob seems stuck on about 8 or 9. Really does get old.
Yeah, well if you had been through the jar-head military grinder, you'd probably be Yellen too, uh, um, er (hangs up phone).....
lol. Have quite few ex-Navy friends including an old college buddy who was a glow-worm on a converted, old-school POS sub. Definately a grinder. The stories confirm as well as end result! Haven't met one yet who aren't good folks with a better sense of "life" than most.
Ah, the every fucking other fucking word fucking problem. I was in highschool smoking a joint with some friends when along came an elementary school kid who was the brother of someone I was smoking with. He grabbed the joint, took a hit off it, and started to talk in just that manner. I had to leave. I did not want to be involved with him smoking, but more importantly, he needed our approval too much. Everyone thought it was so funny how much he cussed. I was not cool with giving him the attention (reward) for any of it. Maybe the real sailor story???
But, ya know, any fuckin' way...
Fuck the Fucking Fucker (old school)
Fucking Fuck Fucker (new school)
It's possible these days to speak with nothing but colorful metaphors.
+1 MsC. Cool posts about yourself.
My wife is partially addicted to FB. Although the luster is wearing off (thank god). What I will tell you is that FB is a Jonses fest. It winds up a horribly negative thing. All I hear about when she is on there is how everyone elses life is perfect and ours isn't. What a disaster. It truly ropes the sheep in (yes, my wife is full fledged, indoctrinated sheeple) and warps thier perspective.
I will say one good thing about it, it helped my husband find a lot of army buddys he would not have found. That part is good for him. He is not a Jones kind of guy, but he would like to include me and I don't want all that comes with it.
I know you love your wife. It is so hard when one gets it and one does not. Meanwhile she has to see that some of what you have been telling her is true. I hope she does. My husband is ex NSA. I don't need to sell him, he thinks it is all old news, but I am the one who follows this stuff closely.
Nice to talk!
Just got back from one of my kids performances (jazz band at school)...
Don't know who would downvote that - but this place has all sorts of types... a regular freak show (I know, look in the mirror - lol).
My wife, like many people, is a good person. A kind and caring soul. Just getting run over by this world. Some of my predictions (general ones - easy for this group to call) are playing out now in full force. I think that she gets it now - but isn't ready to admit it. Still holding out for some hope and change. Her reactions to the "truth" are getting more frustrated. I figure she is my very own canary in the coal mine. ha ha.
Take care and see you around.
I am wit yu 1000% for the hating of fraudbook. Like totally. Its a lovely instrument for collecting personal information and connections of average people. The State loves such.
Lifestyle mapping. They can now predict with reasonably high probability where the average person will be at any given time. AND, what they will be doing, buying, etc. What is not to like from a totalitarian standpoint?
Bravo, I feel the same way.
Facebook encourages shallow and insincere communication, there is nothing "connected" about it.
If you isolate yourself from Facebook you isolate yourself from the narcissistic group mind, which is a good thing in my book.
"No Jew bashing required for this one. If one wants to bash some Jews, at least save it for when the jewishness MIGHT hypothetically be relevant. Makes the bashing much more effective. Random bashing takes away from the credibility of the Jew bashing project."
~~~
Jew 'BASHING' "PROJECT"???
Is this some sort of "PROJECT" that they teach the grey haired, pension recipients, of the Canadian public school system to BELIEVE in?
If NOT... pray tell... Please feel free to disclose... [being that this is Zero Hedge ~ the UNMITIGATED 'fairness' forum that EVER existed-ed... like... EVER!]...
NATURALLY~ a comment such as this [nor ~ the COMMENTATOR] would EVER be deleted [in RESPECT to TRUTH]...
Balls in your court Ms 'grey haired', FORMER 'STATIST' schoolteacher [indoctrinator] sympathiser [holding onto FALSE tenure]...
Hi Francis Sawyer,
I am not happy you were banned. I wish that free speech was real.
Its really him?? If it is, its like the scene in LOTR when the good guys were down to a few men (and women) left on the battlefield and then Gandalf shows up with reinforcements!!
come on...first and second rule ...
@MsCreant ~ I don't know what f_s would say... [but I can ADMIT that I'd be more than happy to sit down with yourself... kito... Flakmeister... or any number of entities... at ANY given time]...
~~~
My GOAL [as would be 'YOURS' ~ no doubt]... would be to have an HONEST discussion about the TRUTH...
Frankly ~ & 'if' that scenario were EVER to occur... I DOUBT it would end in pistols 'ABLAZIN'... [Which is what 'I LIKE' about this forum ~ when it's permitted, outside 'THE LAW OF SOME PREDISPOSED LEVERAGES ~ to exist]...
Carry ON 'ma'am' :-) ... [You're ACTUALLY one of my FAVORITES from, going on, 4 years now... IOW ~ the EARLy dayz... FACE IT... we've ALL changed a little since then]...
the TRUTH can be so subjective at times
;-)
No guns blazing at all.
I tried to change my avatar once or twice. Folks got mad, I changed it back. I have stayed very much singular and the same. It is easier for me.
See ya round.
NEVER change who you are... [It's the only way to command RESPECT, in the end]...
~~~but sometimes~~~
If the physical world KILLS you [for whatever stupid reason]... Well ~ then, actually... there STILL should be NO WORRIES along those lines...
PEACE!
If that really is you, who is your favorite Canadian songwriter?
Nooo, this is not at all related to Jewish culture...
MsCreant
I refuse to have an account. Good on you. Who wants to have a bunch of people you barely knew from the past wanting to be your friend.
Sounds like your husband has a female psychology. what's he going to whine about next?
Think of violent crime and innocent people being gunned down for $33 in the till and a pack of smokes. Most would see a black man because that is often the case.
Think of a teenager methodically shooting up his high school. Most would think of a white kid because that is often the case.
Think of people utilizing banks and government to loot everyone around them while enslaving them. Most would see a Jew because that is often the case.
Of course the answer is not the elimination of the Jews, but the taking away of their instruments of theft and destruction: big government and fraudulent-reserve banking.
But do not forget the most important tool: interest and compound interest!
No one cares about your cries of RACISM on this here thread. Truth hurts man. Get over it ... stop clinging to your pre-programmed ideals.
racism is a misnomer. There is only the human race. Though i don't discount the posibility of 'skinjobs', i don't know of any first hand, so....
even beyond that, there is no signle Jewish ethnic group. its a created and crafted myth, though I would bet that the vast majority of people who identify as members of the group have no clue. for the whole story, see Gilad Atzmon's book, "the Wandering Who":
http://www.amazon.com/The-Wandering-Who-Gilad-Atzmon/dp/1846948754/ref=sr_1_1?ie=UTF8&qid=1393364930&sr=8-1&keywords=the+wandering+who
why this sort of information is controversial in any way is a very curious thing.
Submitted by George Washington on 02/25/2014 11:53 -0500
Every time I click on an ad it's a goddamn accident. Also, Adblock Plus.
Normally I run an ad blocker but when I'm not I click on the adds of companies/candidates/businesses that I hate because I know I am taking money directly out of their pocket. I realize that it is probably just a pittance in most cases but it's satisfying enough.
Use the forked version - AdBlock Edge.
ABP sold out and is now paid by Google to whitelist their ads, which defeats the whole point; ABE uses the older version which blocks ALL ads.
Good info, thanks.
Do you know how to clicks ads on FACEbook?
The whole concept is ridiculous. Google is trying to pretend they sell people shit, too. I would never buy anything google advertised, just on basic principles. Ad Blocker is enormously popular for Firefox; you just have to feel sorry for people who are too lazy to download firefox and add-on Ad Block.
Use ghostery, NoScript and AdBlock Edge (NOT AdBlock Plus).
Thanks for this. Just tried all of it since I use Firefox. Works like a charm and noticed my CPU has drastically became calm....haha. Thanks for the tip.
FF hogs CPU over time.
You can release memory by minimising FF browser with this little trick ;)
Thanks for that article. Going see what I can do with FF.
I have to thank someone on ZH that brought up the Firefox - Adblocker combo so it might as well be you.
Best damn thing I have done on the computer in a long time.
Etiquette dictates that you should whitelist sites you like, so they get revenue, but i'm a bottom feeding leech and block everything.
It was me; but it's always nice to say thanks to anyone.
The whole concept is ridiculous.
I've come to the same conclusion. I've paid for google advertising, spent long periods of time fine tuning it, get plenty of clicks, and virtually no converts to sales. Waste of money.
Future NYT Bestseller: Zuckerberged: The Art Of The Con Of The Scam
If people want to buy fake clicks from Indonesia, God Bless them.
I gave you a real upclick for that. I am in America. My clicks are real, authentic, clicks. Locally pressed, locally operated.
Re: Locally pressed, locally operated.
I'm likin' this "local click" concept... Have your people call my people, i'm thinkin' IPO here.
My clicks are made in 'murica!!!
You didn't click that
Oh yes I did, and the NSA has the records to prove it.
If anyone believes that FaceBook popularity is A: real and B: important - I've got a BitCoin to sell you....
Re: If anyone believes that FaceBook popularity is A: real and B: important
Know any normal people (the pathological doomers don't count, NORMAL people) that don't have a facebook account?
Facebook is popular. When it's stock crashes because they run out of suckers to pay them click money it will still be popular. It will be popular because people need it for two things: 1) to find other people to have sex with 2) to show off their bling to other people.
When people stop needing it for 1 & 2 then that means something ELSE will be being used for number 1 & 2.
What else matters beside number 1 & 2?
I enjoy a #3 quite a bit, actually.
and that would be vomitting?
Huh... that's the exact opposite of what I was thinking.
I don't know any normal people who have facebook accounts. The few that I do know have vanity problems. As you state, they are a) so vain they need to show off their 'bling', or 2) so ugly or obnoxious they can only find sex by hiding behind an online profile.
Facebook isn't popular with anyone older than 30, or anyone with half a brain. More than 80% of the ID's are fake or one time users who looked, saw it was retarded, or were smart enough to realize their lives should not be paraded in front of the world.
Amen Toady ... amen.
I use the toilet for numbers 1 & 2, and that's where Facebook belongs.
I don't care about Facebook, but how much for the bitcoin?
Time to take out the (NSA) garbage
Sent this to ZH over a week ago. http://www.youtube.com/watch?v=oVfHeWTKjag
I 'like' the FB Jan 2015 50 puts.
From January 6: "It's A Click Farm World: 1 Million Followers Cost $600 And The State Department Buys 2 Million Facebook Likes"
Conceptually this is not unlike Mark to Unicorn/Tooth Fairy accounting for the financials. Don't worry FB longs Old Yeller will decree that FB will remain on the list of "stocks too important to drop" in support of Operation Hopium/POMO and like AMZN will never fall beyond a BTFD move.
Me too. I think you're on to something there.
The advertising is bullshit, but this guy is pretty stupid for doing it himself. Your first foray into this kind of advertising and you drop $600K into it having no prior experience. The first step should have been hiring someone to tell you not to do it.
You can fool me once, just don't keep on foolin me.
The sciencebehind most advertising is on a par with that of economics.
No one in that biz will tell you that.
I worked in that industry for a while as an analyst. A lof it is based on flawed data collection and weak inferences. It's very easy to spin results too. It's where I learned that all data analyses can be faked.
Re: The sciencebehind most advertising is on a par with that of economics.
You don't need science. It's pure manipulation, the highest form of human expression; bullshit artistry.
The highest evolved humans are advertisers. The peak of human achevement (so far, anyway).
+1000 " bullshit artistry" nice.
Well it says that he's a newbie to Facebook, not to advertising. For all we know he had a $10,000,000 budget.
But even those 160,000 click-thrus may be faked, still have to count the conversion rate.
One thing about marketing, you tend to want to try everything.
Face Book is a classic Ponzi. That is how it will be remembered.
Last year we were told Instagram was the new secret sauce.
Suddenly that has changed and now it is free text messaging. Free text messaging of all fucking things. Let me say it again, FREE TEXT MESSAGING!
Has something revolutionary happened to text messaging that I am not aware of? Oh my, attaching photos. Didn't that happen years ago?
Meanwhile no one bothers to check and see how the original secret sauce, the Face Book desktop, did in terms of real revenue numbers.
Its a fucking Ponzi and so is all of the other shit that they are wheeling out to the crowd.
Pretty soon they will IPO Ham Radio.
Been there, done that.
Here's a ZH like for this top post. +1
Somebody famous once said: The sociopaths will always be with us.
But government is what allows them to be amongst us.
Face-loot knows when they have a line of suckers waiting to be robbed.
Wall Street and Zuckerberg empty your customer's bank accounts!
My results with facebook ads have also been shoddy, although not as bad as depicted in the article.
Short it now and short it fast, though don't short Tesla, as your capital won't last.
FB is just a g'ment mining shill.
Facefucked by Fraudbook
stay away from it...just a bullshit waste of time and they violate 1st Amendment rights like crazy too just like youtube.
FB is the sheperd herding the sheeple's hive mind.
Mt. Goxbook?
If clicks don't translate into increased sales, they are not clicks; they're clacks. No different than a magazine sending a bunch of inquiry cards which never produce a sale; but man, they can generate the "inquiries". Same old racket it's always been.
I haven't seen a card deck like that in ten years, but twenty years ago (tempus fugit!) I used to use them, and they worked for me. Generated a couple of percent inquiry, that turned into a couple of percent sales. At 100,000 cards per deck you could do the math and figure what it was worth.
All "Clicks" and "Likes" are confirmed by the CIA, NSA and Mossad.
My informed, but unsubstantiated opinion: Google and Facebook are DC US intelligence community funding/theft ops. They use their connections in the propaganda media to hype these entities, "sell" them to the public, then push the stocks up into the stratosphere. The funds from selling shares are then funneled into the pockets and ops of the connected. And of course there is the added bonus of the public creating dossiers on themselves with said intelligence agencies.
"One day Fort Meade and Langley will be synonymous with guillotines."
And when the CIA/NSA looked out upon the world, They wept, for there were no more Contras to run drugs for them any longer.
Come on, How else is an agency supposed to raise black ops funds?
"And when the CIA/NSA looked out upon the world, They wept, for there were no more Contras to run drugs for them any longer.
Come on, How else is an agency supposed to raise black ops funds?"
Don't cross out the roles of Afghan poppies for their black-ops funding!!!
Ever since 'Murica drove away the Taleban, amazingly the drugs that are flowing out of Afghan are ever increasing ... and the current idea is they'll leave at least 3000 men to safeguard the poppy fields from Taleban and other extremists after the pull-out. This will guarantee the worldwide supply of Afghan-sourced drugs remain unabated!
!! Check these past photos of U.S. and Afghan Troops Patrolling Poppy Fields
I can't verify this story completely, but I can verify that the traffic generated from facebook is absolute garbage and has the lowest of coversion rate (to sales) of any advertising system I used before I sold my business last year. If I used google adwords, my coversion rate was about 3-4%. Facebook .3 - .7%. It was absoutely aweful. BTW, organic traffic from my top keywords converted at over 10%, so adwords wasn't exactly great either.
Out of curiosity, what kind of product, what price range?
This would explain why Zuckerberg looks like a young Lloyd Blankfein.
In 2012 FB offered me a £1500 a month 'deal' to help run my biz page, advice seo and such. I wonder how many got sucked into the magic spiral. I ditched fb a few months later & life is g o o d .
Not much different than Yelp or any other corrupt "review website" that sells good reviews and offers "protection" from bad reviews for a price.
Just ask your local restaurant how much of a detriment Yelp (Google owned as of 2010), Groupon, and some of these other shit-and-piss review/like/deal/reputation sites have been.
The new era of being a mobster/gangster is upon us. Don't pay and play, and you'll feel the rath of these sites. So pay the extortion fee to make sure your reviews are reasonable and you're protected from the bad element. Sounds like the Corleone family has re-emerged into the digital world as it sure is a lot easier using technology to extort money than the old brick and mortar strategy of hiring Moose and Rocko to collect and provide protection. The more things change the more things stay the same.
Zuck learned from the best...when exposed, equivocate and obfuscate. When the curve flattens, spend like a drunken soldier to hide the real numbers all the while quietly planning your retirement. Brilliant.
- Ben
yea brar(h)!!!
Sometimes I intentionally click on ads just to add to the bill of an advertiser. Most often I do this on google premium position ads, because I know they pay top dollar for it, and then go to the relevant page
Depends on who the advertiser is. If it's a large business that recieves a considerable amount of search interest then they will be paying per impression (the number of times their ad is seen) not per click. Per impression rates are different and mean that you can click on the ad a million times and it will not cost them any extra than if you didn't click on it at all. So in those cases you're just being a fool for thinking that it's costing them.
However, smaller operations will use the cost per click payment option. These people will typically be small sole traders trying to scrape by and make a break in life. Therefore, when you click on these people's ads for the sole reason of costing them money you are just being a dickhead.
In either scenario your behaviour is childish at best.
I am willing to change (blush)
Thank you sir. forgive the profane language. Nothing personal.