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15 Things You Might Not Know About Starbucks
By Dian L. Chu, EconMatters
Since Starbucks is the first brand to have 10 million fans on Facebook, here are some news crossed my email inbox that Starbucks fans might find hard to believe.
Although Starbucks started a community website in early 2008, My Starbucks Idea, designed to collect suggestions and feedback from customers, there's actually another web site--Starbucked.com--founded almost a decade earlier dedicated to oppose Starbucks and help Starbucks' would-be rivals--independent coffee houses. Starbucked.com was founded in 1999 by a frustrated customer supposedly received very poor customer service at a Starbucks in Berkeley, California.
Now here comes the more unexpected or shocking news--McDonald's customers are more loyal than customers at Starbucks. Based on a recent consumer study by CustomersDNA, LLC, McDonald’s out-scored Starbucks and Dunkin' Donuts with the most loyal coffee customers--62% of the visits by those that did not visit either Starbuck’s or Dunkin’ Donuts during the average month.
The same study found that ‘Die Hard Loyals’ account for less than half (41%) of Starbuck’s customer, while Starbucks' fast-food-turned-coffee-chain rival Dunkin’ Donuts’ did not fare that much better either -- about 42% of Dunkin' customers were 'Die Hard Loyals'.
Despite these interesting tip bits, it is still quite a feat for a single store coffee house started out in Seattle, WA to have evolved into the largest coffeehouse company in the world in the past 30 years, and this cool infographic below should lead you down the memory lane to find out more that you might not know about Starbucks.
By the way, don't forget to stop by Starbucks with a reusable mug or tumbler on Earth Day April 22 for a free cup of coffee, and find some best credit cards deals to earn some rewards while shopping and sipping grande lattes at Starbucks.
[Source: Online MBA]
EconMatters, April 20, 2011 | Facebook Page | Post Alert | Kindle
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Hear here. The wife was amazed when my leetle stovetop thingy produced coffee that really did'nt need a lot or any sugar. And oh the different flavors.
Is that supposed to be: "Hear! Hear!" Or "Here, here". Or, "here, hear"?
Tim Horton's with a sprinkle of that crack they put in it that makes me crave it three times a day.
Timmy's FTW
Get those big tubs shipped over to me regularly as im in the EU currently and unfortunately they haven't exactly started their overseas expansion..
The coffee in a Greek diner tastes better in NY just like the dong cafe (iced coffee) in a local HK joint tastes better. Starbucks is a Type 2 promotional "humbug".
You are the "Look" magazine of the 21st Century. You make reading obsolete.
http://2neat.com/magazines/images/LOOK-Magazine-1964-12-15.jpg
No offense asiablues, but WTF is this? We got the dollar on its (seeming) deathbed and the greatest nuke incident in the history world raging right now. Learning that I can get a free cup of joe at Starbucks on Friday just doesn't do it for me.
>>>
Carried over from the GW post. For our home viewers, those of you who lurk at ZH but do not post:
http://rememberbuilding7.org/wp-content/w3tc/pgcache/_index.html.gzip
We can never talk enough about coffee. Coffee makes up 1/3 of my day. Coffee is important to me. No Coffee, No Workee.
But Starbucks sucks bigtime. It used to be something good, but if you want to order a 8 euro coffee over there, you have to ask it nice because otherwise they guy serving you is quick enough to give you a unfriendly response.
Also, the serivce sucks bigtime. Fast fast fast, If I order a 8 euro coffee, I want to be served in a descent friendly no high speed way.
Also the fact that every 2 weeks there is a new staff and they constantly seem to be in the process of learning how to make coffee and use it as a excuse to serve to a shitty coffee.
Starbucks isn't what it used to be 10 years ago when you could have to most tasty coffees over there. Now the menu got smaller, service sucks and for 8euro you get to clean your own table.
I stopped going regularly to starbucks about 2 years ago. Now I only go there BY ACCIDENT.
The McDonals Coffee shops are just fucking great. The interior is cool with the compartiment style layout, serive is just great and friendly and the prices are normal.
I sure do love my coffee :)
Starbucks roasts their beans into charcoal. Their light roast is like the french (dark) roast at the joint I worked in high school.
Id take Dunkin or McD's any day as long as I can tell them not to dump a kilo of sugar in it and have my instructions followed. Thats the gamble. Notonly arent they trained for custom orders there like they are at STBX, but often where I live english isnt their first language so a lot can get lost in translation.
My move now is to cold brew at home. Its higher caffiene content and a smoother taste. I usually combine it with 50g protein powder, cream, and pop some fish oil pills for a quick breakfast.
Amen to that. MCDonald's coffee is way better than a Shitbucks.
Of course I make my own Vietnamese coffee at home and no one can touch that.
As i recall, years ago McDonalds bought the rights to the 'underground fave' machine that was very $$$$$ by espresso lovers and then McDonalds used that as a platform for their industrial machines. The machine itself does ALL the work and can be 'programmed' in so many ways to optimize the grind, optimize the qty, optimize the tamp pressure, optimize the water temp and optimize the pressure. So even a total dult only has to press a button/choice on a panel and the computerized machine goes to work fulfilling the optimized/pre-programmed settings. Basically there is zero real human interaction to ensure whatever the programmed 'optimum' is. Of course if McDonalds ever changes beans, a simple 'firmware' update specifically made for that bean can easily be implemented.
We got the dollar on its (seeming) deathbed and the greatest nuke incident in the history world raging right now
You live in the world you create Ted. If Starbucks went out of business life on earth would be alot worse - 137,000 more unemployed worse.
So hang in there Ted. All will be well.
137,000 mcjobs versus 137,000+ new cases of cancer.
THIS IS NOT THE WORLD I CREATED!!!
If the economy collapses we still need caffeine.
Mcdonalds is the only game in town in most of flyover country.
I like starbucks but I dont see how they make enough money in most i have visited. Not enough product being moved. How in the hell are they covering their overhead?
They sell dirty water for $2.50. Add steamed milk, its $4.50. Where I am at they are always packed. With volume and margins like that what is overhead?
Maybe its different where you are at, but it seems to be working here. Just put it on credit! lol
SBUX will cover the expense ratio by providing Blow Jobs at the local SBUX. Drive thru will get hand jobs. Screw SBUX and their GAY joints.
Agreed... and wake me up when Starbucks can actually make a good cup of coffee or espresso. Not asking for a great cup like in Brazil or Italy mind you, just asking for a good tasting cup from coffee bean. My European friends, you know the ones that actually drink coffee/espresso from the lowly corner place in their country that is really nothing special, have all been dismayed how Starbucks' lousy product are still so popular in America.
Want to save money by making your own? If so, then buy Café Do Ponto coffee Tradicional blend and get the lowly Mr. Coffee ECMP50. Sure you'll laugh at the Mr. Coffee recommendation (if i suggested the Isomac or some other $1200 maker...), yet try this combo and then report back.
Yes the $1200 espresso maker is better and you can tweak the pressure and temp, yet with all due respect most Americans are too lazy to make the effort to get the best from the coffee bean. Hmm, maybe that is why Starbucks is successful in the USA and virtually nowhere else. Starbucks relies on lazy Americans! Oh, i get it now. (sigh)
+1
None of those chains makes a good espresso !!! It is a waste that because of them there is very hard to find mum-pap places...
If by curcumstance I have to go to Starbucks coffee (urghhh..;( ), i have to order tea instead, because the espresso as I said sucks big time...
And what is this thing with those wooden chairs... if you go to a coffee place you want to sit, relax, chat with ppl or read a book...
The other thing I dont understand is why in USA, coffee places don't sell alchohol (licencing is too expensive probably !!).
The other thing that amazes me is that you have coffee drive-trough, wtf :), that can happen only in America !! The "matrix" works in full force ;)
The whole purpose of a coffee place is to go there to relax !! leave for a while work and day to day problems...
>wake me up when Starbucks can actually make a good cup of >coffee or espresso.
It's going to be a long time, Rip Van Winkle. I haven't been back to a starbucks since they "discovered" that people like instant coffee mixed in with their bitter brew.
If I have to put up with that kind of crap in my coffee, I'll go to McDonalds.
It would be hard to call a puritanical people who work more and take less vacation than Europeans "lazy"
Try "busy"
How about "too stupid" to understand the concept of quality of life? Either that or it's too greedy to have a quality of life. I've tried so desperately to explain that buck's is not good coffee. I might as well be trying to explain "far niente." I would gladly take a coffee from any random shop in Europe, Central or S. America than anything buck's can crank out in a hurry. Just watching them make it ruins the experience of a "coffee break" for me. Yuck!
Yeah, but the quality of work sucks.
Starbucks = support for zionism and Israel.
Everytime you buy coffee from Starbucks an Arab baby dies.
I am Chumbawamba.
Work smart, not hard.
Exactly! Of course one could understand that they are a PRODUCT of the American 'education system'. So working 'smarter' is a relative term as compared to other country's citizens who are subject to a different education system.
i work 'hard' but i am 'in the industry' so to speak...
Barista?