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Very Weak Retailer Performance In November Highlights Tapped Out Consumer

Tyler Durden's picture




 

Major negative surprises by virtually all retailers with two exceptions, indicate that the consumer is becoming increasingly tapped out into the holiday season. Black Friday sales which were not too bad are likely merely another unsubsidized (yet) Cash For Clothing program with substantial demand being pulled forward: at this rate December sales will likely be an even greater negative surprise.

Retailer commentary from Goldman Sachs:

Retailers reported weaker November same-store sales results, with Kohl’s and Limited Brands being the only companies to beat expectations. Unseasonably warm weather in the first part of the month offset mostly strong holiday weekend sales around Black Friday. Most retailers posted positive same-store sales growth, with Macy’s, J.C. Penney, and Target being the outliers to the downside. However, a focus on inventory as well as cost-control initiatives are expected to continue to help margins, with Gap specifically pointing to stronger margins versus last year.

J.C. Penney pointed out that although it had strong online sales for the post-Thanksgiving period through Cyber-Monday, those sales will be recognized when merchandise is shipped and thus reflected in December sales figures. Macy’s and TJX both reaffirmed guidance for the fourth quarter, although this guidance is below current consensus estimates for both companies. The best relative performers on November SSS were Kohl’s and Limited Brands, with both exceeding expectations by 2.4% and 5.5%, respectively. For Limited, the beat was driven by better-than expected sales in the Victoria’s Secret segment, which was up 3% compared with consensus estimates of down 5.3%. Macy’s had the weakest performance on a relative basis, missing consensus estimates by 3%.

 

 

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Thu, 12/03/2009 - 12:29 | 150791 perpetual-runner-up
perpetual-runner-up's picture

AMAZON TO $200 WOOOHOOO

Seriously WTH is going on with that stock...help me folks...

 

I have Jan 115 puts looking for that pig to fill the gap....

 

Help...

Thu, 12/03/2009 - 12:39 | 150808 Anonymous
Anonymous's picture

I did that trade with SPG last summer. Gave myself plenty of time. Yeah, right. The Who's playing the Super Bowl. I imagine the NFL got a deal on a band that hasn't played a real gig in 30 years. I hope so, anyway. Anyway, that's relevant. Meet the new boss. Same as the old boss.

Won't get fooled again.

Na na na na na

Thu, 12/03/2009 - 12:41 | 150813 Dixie Normous
Dixie Normous's picture

People say it's a short squeeze but I have a theory that daily momentum sector rotation played out by day trading ETFs, has a huge affect on AMZN because it's a large component so many ETFs like QQQQ, RTH, HHH, SPY and all the ultra and ultra shorts.

If their is a sector going up and an ETF going with it, AMZN is probably in it.

I could be completely wrong (and probably am) and it could just be that stores suck and with a few mouse clicks you can get exactly what you want without putting your pants on.

Thu, 12/03/2009 - 19:01 | 151572 Brett in Manhattan
Brett in Manhattan's picture

Also could be some kind of deal in the works that only insiders know about.

Thu, 12/03/2009 - 12:44 | 150823 Anonymous
Anonymous's picture

Cramer and cronies pumping it - remember, always gotta have something for the hedgies to pump and dump. 60 x earnings is his target for the sheeple = $216 after all his fuzzy math.

Long way to go. I am short at $115, too. Hard to fight the hedgies, though. Good luck by January

Thu, 12/03/2009 - 12:44 | 150824 deadhead
deadhead's picture

it is absolutely remarkable (yet not surprising) that the cheerleading section at cnbc (at least the website, i don't watch the tv portion) has absolutely no mention of bustmas sales. 

actually, remarkable is the wrong word...feel free to substitute "hysterical", "comical" whatever

Thu, 12/03/2009 - 12:48 | 150830 Dixie Normous
Dixie Normous's picture

If they made mention of it then they would have to explain why they ran with BS stories about how more than 1/2 the US population went shopping on Friday.

Thu, 12/03/2009 - 14:08 | 150982 VegasBD
VegasBD's picture

I thought that was interesting too. Specially since I didnt know a single person that went shoppping on black friday, and my family are usually the first in line people...

Thu, 12/03/2009 - 13:09 | 150885 docj
docj's picture

Doesn't seem to garner any attention at Bloomberg.com, either.

BTW, wasn't Bloomie's saying pretty much the exact opposite of this yesterday?  Can't seem to find that at their website, either.

Thu, 12/03/2009 - 16:23 | 151278 Reductio ad Absurdum
Reductio ad Absurdum's picture

You're right, there is no mention of the bad sales story as a "lead article" on CNBC's website (incredibly). But there is mention of it prominently in the left hand column, a link titled "Pisani: Traders Rationalize Weak Retail" (http://www.cnbc.com/id/34258687). In the article Pisani is skeptical of retail:

"Regardless: the bottom line is that consumers show up for big shopping events (back to school, Black Friday weekend) and disappear for the rest of the year."

Thu, 12/03/2009 - 12:53 | 150842 virgilcaine
virgilcaine's picture

mrs virgilcaine is only using cash this yr, could account for the drop, in sales. lol

 

 

 

Thu, 12/03/2009 - 12:58 | 150857 Dixie Normous
Dixie Normous's picture

Somebody mentioned earlier that they could not get a quote on RLX (s&P retail index).

If true, I find it strange because a lot of people would probably like to see if it's up or down.

Thu, 12/03/2009 - 13:02 | 150867 Gilgamesh
Gilgamesh's picture

I would assume XRT etf would be a good approximation, but you that's just an assumption.

Thu, 12/03/2009 - 13:11 | 150887 Dixie Normous
Dixie Normous's picture

It is, as is RTH  I think.  I'm just amused that the index would be down.  Can't remember seeing an index not opening.

Thu, 12/03/2009 - 13:04 | 150871 Anonymous
Anonymous's picture

They were better than last year. I think that is good news. It is dissappointing to the forecasters not for me. This seems to be recovery even though a very weak one at that.

Thu, 12/03/2009 - 13:05 | 150872 Racer
Racer's picture

If it is too hot they blame it on the weather, if it is too cold they blame it on the weather.....

And then if it is cold it can be 'unseasonably' cold when it should be warm.

So in fact there is only one temperature to within + or - 0.000000000000000000001 degree Celsius that is perfect and only if that is not unseasonably out by 0.00000000000000000000000000000000000000000000000000000000001 degrees!

Thu, 12/03/2009 - 13:17 | 150894 Gilgamesh
Gilgamesh's picture

People are confused about Climategate, and therefore don't know how they are expected to shop/spend based on weather information yet to be manipulated.

Macy's - there is your cover for Q4.

Thu, 12/03/2009 - 19:14 | 151595 Brett in Manhattan
Brett in Manhattan's picture

It that ridiculous excuse doesn't make you distrust the media, nothing will. What were people doing in this abnormally warm weather, going to the beach?

Thu, 12/03/2009 - 13:06 | 150875 Anonymous
Anonymous's picture

These numbers are all the more anazing if you remember that NOV08 was the absolutely worst month ever for reatil sales. I ended up buying a new Volvo for almost 30% off the sticker price. This is the beginning of reality (maybe).

Thu, 12/03/2009 - 13:19 | 150901 Anonymous
Anonymous's picture

Does not surprise me one bit.

We have been sitting on fuel, water, food, ammunition and goodies for months now.

Our holiday spending will not be any more than it was last year, or the last 10 years before that... about 200 max.

Christmas is not about materialism, it is about the Lord's Day. To take care of others and celebrate does not take alot of money or shopping at all.

Food is simply a repeat of thanksgiving. We think the people what counts these charts should pay more attention to Grocery and Perishables at the Food side more than the stuff in the big box side.

Thu, 12/03/2009 - 13:22 | 150908 walküre
walküre's picture

Retail sales are weak but better than expected.

Thu, 12/03/2009 - 13:23 | 150910 Anonymous
Anonymous's picture

kohl's and the limited are the middle class best bagain clothes stores hands down, so, you can see middle class during the fiasco put off buying clothes, now that they will be visiting during holidays they need some new shirts and pants, me, i like salvation army, i'm buying sweatshirts for working out for 2 bucks, when i normally get em at kohls for twenty

Thu, 12/03/2009 - 13:30 | 150912 Rainman
Rainman's picture

The rage for the aging female sector is now wrinkle shots and turkey neck tucks. They are hoarding every nickel they can to get them.

The Missus is my most reliable retail sales indicator. 

Thu, 12/03/2009 - 13:50 | 150944 Racer
Racer's picture

Retail index still not updating, hmmm like the FTSE shut for hours in a down market, or special rules apply because of volatility when there is bad news or computer problems... that only seem to ever happen on down days

Thu, 12/03/2009 - 14:17 | 151004 Dixie Normous
Dixie Normous's picture

I know some people here would think I'm making a big deal out of nothing but I just called my data provider to get them on this to give me an answer.  I think it's bullshit and I can't find anwers anywhere as to why an index would stop updating. 

Thu, 12/03/2009 - 14:40 | 151049 serendipitous_one
serendipitous_one's picture

Yep - same here.  Both of my brokers told me that it was an exchange issue, but couldn't give me any additional info. 

Thu, 12/03/2009 - 15:54 | 151238 Gilgamesh
Gilgamesh's picture

Betting that the exchange will blame it on unseasonal weather.

Thu, 12/03/2009 - 14:03 | 150967 Anonymous
Anonymous's picture

I work in grocery store retail.
The Thanksgiving shopping was a wreck.
Down 23% from last year.

Thu, 12/03/2009 - 14:24 | 151017 Anonymous
Anonymous's picture

retail and reits
total farce

the "markets" are totally bogus

the wall street banks are public enemy #1, the biggest threat to the country's ability to heal

they are like advanced cancer

Thu, 12/03/2009 - 14:35 | 151037 Anonymous
Anonymous's picture

Limited Brands was only up because they have a new padded bra that adds 2 cup sized. My wife made me pick one up the other day on the way home from work. It does work!!

Thu, 12/03/2009 - 14:44 | 151059 AnonymousMonetarist
AnonymousMonetarist's picture

Let them eat debt

Thu, 12/03/2009 - 15:00 | 151090 Psquared
Psquared's picture

All I can say is I did my part. I bought a used dSLR camera (with which to take photos of the protests and marches I expect to see soon and post them on my newly launched blog ... just kidding zero ...) from a friend. I traded him one of my extra shotguns and a box of shells. Seemed like a fair trade to me.

That counts towards economic growth (sales) does it not?

Thu, 12/03/2009 - 15:47 | 151219 Anonymous
Anonymous's picture

Can't believe GS didn't reiterate their conviction buy on Abercrombie.With y/o/y sss @-17% with estimates @ -9.3% it's got to be a screaming buy right? .Bad news is good news isn't it?

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