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In Harbinger Of Things To Come, UK Weathermen Sued Over Pessimistic Forecasts

Tyler Durden's picture




 

While some of us grow weary of the incessant optimism among our economist elite - and their error-prone forecasts and Birinyi-ruler extrapolations, the Brits have decided enough is enough. The leisure industry is suing the weather-forecasters for coming up with "such pessimistic forecasts predicting rain." In some of the most perfect analogies for our woeful economists, The Telegraph notes that "The Met Office forecasters need to realise that everything they say has an impact on whether people go on holiday or go for a day out."  But the weather service admitted (unlike our overpaid extrapolators) "No weather forecaster is going to get it 100 per cent right all the time. We have to tell the weather as it is that's what our job is." Of course, we have nothing to fear but rain itself and so the industry offers this little gem of honesty: "We're not asking them to bend the truth, but just to be more careful with phrasing." Perhaps we will soon hear this from our esteemed ivory tower academics: While we may have global thermonuclear warfare, it will generate a modest GDP bounce in several countries as a result of more than expected broken windows. All of this simply confirms that 'we can't handle the truth.'

 

Via The Telegraph: Met Office facing legal action over pessimistic forecasts

A tourist attraction is considering suing The Met Office after it claims a string of pessimistic forecasts kept visitors away.

 

Rick Turner owner of the Big Sheep in Abbotsham, Devon, said poor forecasting was to blame for lower attendance at his farm attraction business. Mr Turner is so angry he says he'll take the agency to court unless its forecasts improve.

 

He said: "The Met Office seems to come up with such pessimistic forecasts predicting chances of rain when we're enjoying sunshine."

 

...

 

"The Met Office forecasters need to realise that everything they say has an impact on whether people go on holiday or go for a day out."

 

...

 

But the weather service admitted 'No weather forecaster is going to get it 100 per cent right all the time.'

 

...

 

"The UK is lucky enough to have one of the best weather forecasting services in the world - we should recognise that.

 

...

 

"People just hear the word rain and that puts them off going somewhere for the day.

 

...

 

"We're not asking them to bend the truth, but just to be more careful with phrasing. For example, they could say that while inland areas may have showers, coastal areas are expected to be dry."

Of course, when it comes down to it - its not really about the actual forecast, its who delivers the forecast with the most credibility? Who are you going to trust more, Joe Lavorgna or...

 

 

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Wed, 10/03/2012 - 09:26 | 2851472 Flakmeister
Flakmeister's picture

Oh dear.....

Could'nt you just hedge with weather futures???

Wed, 10/03/2012 - 09:26 | 2851480 slaughterer
slaughterer's picture

OK, I am ready for the trading day: I shot smack, snorted meth, jacked-off to a porn hub Suzie Diamond video, and talked to Robotrader (LA area code) for 5 minutes on my iPhone5.   Trading NFLX with 10x leverage.   Shorting AGQ et. al.  

Wed, 10/03/2012 - 09:29 | 2851495 GetZeeGold
GetZeeGold's picture

 

 

It's gonna be sunny skys......or we're taking your ass to court.

 

Wed, 10/03/2012 - 09:42 | 2851557 Richard Chesler
Richard Chesler's picture

CNBC Weather, all sunshine all the time.

Wed, 10/03/2012 - 10:12 | 2851675 francis_sawyer
francis_sawyer's picture

In the Rocky Mountains ~ Cloudy

In the Cloudy Mountains ~ Rocky

Wed, 10/03/2012 - 10:31 | 2851755 TheCanadianAustrian
TheCanadianAustrian's picture

+1 for The Flintstones reference

Wed, 10/03/2012 - 10:16 | 2851697 Dr. Richard Head
Dr. Richard Head's picture

At least this tourist organization gets it write that extra liquidity is not always a good thing.

Wed, 10/03/2012 - 10:32 | 2851758 richard in norway
richard in norway's picture

nice gag

Wed, 10/03/2012 - 12:09 | 2852058 Manipuflation
Manipuflation's picture

Had to +1 one you for your pornhub Suzie Diamond call.  I also recommend Aleska Diamond.

Wed, 10/03/2012 - 09:57 | 2851582 fuu
fuu's picture

Only if you remember the routing code for Chewco.

Wed, 10/03/2012 - 09:26 | 2851479 10mm
10mm's picture

What a bunch of pussies.Speaking of pussie, we here need to ramp up are forecasters like her.

Wed, 10/03/2012 - 09:27 | 2851485 slaughterer
slaughterer's picture

Speaking of pussy, where is Marla?   Did Tyler and her break up?  

Wed, 10/03/2012 - 09:31 | 2851500 GetZeeGold
GetZeeGold's picture

 

 

What happens in Vegas.....stays in Vegas.

 

 

Wed, 10/03/2012 - 12:16 | 2852084 Skateboarder
Skateboarder's picture

Drank too much, got kicked out of XS, couldn't find the wallet to pay the cab driver, and peed out of the window back at the hotel?

Yep.

Wed, 10/03/2012 - 13:07 | 2852256 Strider52
Strider52's picture

I have yet to see the George Carlin Weatherman spiel: "Tonight's Forecast: Dark, with scattered light in the morning. "

Wed, 10/03/2012 - 09:27 | 2851482 Dr. Engali
Dr. Engali's picture

I'd like to sue my wife. She forecasted a lifetime of blow jobs for me before we were married. Well......

Wed, 10/03/2012 - 09:28 | 2851491 slaughterer
slaughterer's picture

Re. Weathergirl: I would hit that no problemo.  

Wed, 10/03/2012 - 09:58 | 2851624 pods
pods's picture

It's high noon on my sun dial.

pods

Wed, 10/03/2012 - 10:11 | 2851673 Uncle Remus
Uncle Remus's picture

The hit lamp is lit.

Wed, 10/03/2012 - 09:59 | 2851631 resurger
resurger's picture

My wife wants to sleep when i want one for fucks sake..

Wed, 10/03/2012 - 09:30 | 2851497 slaughterer
slaughterer's picture

Ypu guys bitchign about my momo high-beta "hot stocks" list: do you want to make &&& or just stack PMs (which will be raided by JPM today, Blythe is stuffing tampons today, she is really pissed off).  

Wed, 10/03/2012 - 09:36 | 2851524 LULZBank
LULZBank's picture

You suggesting going long Tampax with an appropriate hedge of shorting your sex life?

Wed, 10/03/2012 - 10:34 | 2851770 pods
pods's picture

Well making &&& ain't that tough really. I just made 3 of them.

I will stick with tradition thanks.

pods

Wed, 10/03/2012 - 10:49 | 2851820 ParkAveFlasher
ParkAveFlasher's picture

Slaughterer, I dig you, I do, but calling out a JPM PM raid is like calling out that at least one of my many evening farts will not only be loud, but also stink. 

And besides, I thought it (the raid) was supposed to happen Thursday was it?  No wait, Friday?  No wait...

Wed, 10/03/2012 - 09:30 | 2851498 Dagny Taggart
Dagny Taggart's picture

I'm guessing their government doesn't arm their forecasters over there? lol

http://www.washingtonpost.com/blogs/capital-weather-gang/post/national-w...

Wed, 10/03/2012 - 09:31 | 2851499 phat ho
phat ho's picture

I'd like to tame her shrew...

Wed, 10/03/2012 - 09:31 | 2851503 azzhatter
azzhatter's picture

There is one on I think Fox on weekends that is fucking stunning. Maria something. I'm gonna sue her for giving me multiple boners

Wed, 10/03/2012 - 10:25 | 2851733 GetZeeGold
GetZeeGold's picture

 

 

There's lots of them on Fox. It's almost like it's a conspiracy.

 

If you don't like it you can check out the dykes on MSNBC. Should solve that growing problem you're experiencing.

 

Wed, 10/03/2012 - 11:13 | 2851892 Dick Gazinia
Dick Gazinia's picture

Rachel Maddow gives me a DE-rection

Wed, 10/03/2012 - 10:39 | 2851792 krispkritter
Wed, 10/03/2012 - 09:35 | 2851519 RiverRoad
RiverRoad's picture

Guess it's not true that no one does anything about the weather anymore.

Wed, 10/03/2012 - 09:36 | 2851525 slaughterer
slaughterer's picture

NFLX 10x leverage bull.  YEAH!

Wed, 10/03/2012 - 09:37 | 2851526 insanelysane
insanelysane's picture

And then the populace will sue the forecasters for forecasting sun when it rains and they spend good money to see an outdoor attraction that has a no refund for bad weather policy.

Wed, 10/03/2012 - 09:40 | 2851543 Dr. Engali
Dr. Engali's picture

You're thinking again. Didn't your overlords warn you about that?

Wed, 10/03/2012 - 09:37 | 2851528 Byte Me
Byte Me's picture

This'll be the same Telegraph that reported that there are only 100 codfish left in the North Sea then eh?

I guess next up they'll report that the proceeds of the legal action (because of course they'll succeed) will be used to pay off the litigation over LIBOR.

Wed, 10/03/2012 - 09:38 | 2851531 fuu
fuu's picture

Fake melons do not grow when it rains.

Wed, 10/03/2012 - 09:46 | 2851550 Blue Horshoe Lo...
Blue Horshoe Loves Annacott Steel's picture

It always seems the fascism is tried out in Britain aka the UK (unemployed kingdom) 1st, then it comes to the USA.

The UK had cameras everywhere spying on the citizens way before the USA, now the USA has gone full Stasi also.

Wed, 10/03/2012 - 09:49 | 2851586 LULZBank
LULZBank's picture

And we thought it was only tested the telecom networks that you Americans tested first in Europe before rolling them out in US.

Wed, 10/03/2012 - 09:41 | 2851551 LongSoupLine
LongSoupLine's picture

Maybe the BOE can pull sunshine out its ass.

Wed, 10/03/2012 - 09:41 | 2851552 backhandtopspin...
backhandtopspinslicer's picture

"It's the weather stupid"

Wed, 10/03/2012 - 09:42 | 2851558 backhandtopspin...
backhandtopspinslicer's picture

Rainy days and Mondays always get me down

Wed, 10/03/2012 - 10:50 | 2851827 ParkAveFlasher
ParkAveFlasher's picture

I know a good lawyer.  Call me.

Wed, 10/03/2012 - 09:44 | 2851564 backhandtopspin...
backhandtopspinslicer's picture

Scientists that disagree with the global warming data (some of which has been lost or stolen by the skeptics!!!!!!!!) should be sued. Somebody wake-up the Holder boy

Wed, 10/03/2012 - 09:45 | 2851572 backhandtopspin...
backhandtopspinslicer's picture

Stop HAARPing about the weather people!!!

Wed, 10/03/2012 - 09:47 | 2851577 ebworthen
ebworthen's picture

Tyler, better have some mustard seeds and green shoots articles before Dewey, Cheatum, and Howe representing CALPERS comes after ZH.

BTW - AAPL is looking like a buy here, and Citi set to skyrocket.

Wed, 10/03/2012 - 19:49 | 2853967 ebworthen
ebworthen's picture

Sarcasm - a slippery pig, but a tasty one.

Wed, 10/03/2012 - 09:56 | 2851622 Bazinga
Bazinga's picture

Isn't QE supposed to make the weather forecasts better too?

Wed, 10/03/2012 - 09:58 | 2851628 Biggieshort
Biggieshort's picture

Desperate times call for desperate measures.

Wed, 10/03/2012 - 10:01 | 2851635 resurger
resurger's picture

a +5 for hte happy ending ZH

Wed, 10/03/2012 - 10:04 | 2851650 gojam
gojam's picture

Soon all days will be forecast as AAA!

Wed, 10/03/2012 - 10:08 | 2851663 Tom Terrific
Tom Terrific's picture

"All of this simply confirms that 'we can't handle the truth."

 

NO, it's the fascist companies that can't handle the truth, or rather it's that the fascist companies can't handle allowing US to know the truth.

Wed, 10/03/2012 - 10:14 | 2851685 ozziindaus
ozziindaus's picture

If she tells me to stay home, I'll stay home with a DVR, handcream and a roll of paper towels.

Wed, 10/03/2012 - 10:25 | 2851732 OldE_Ant
OldE_Ant's picture

lmao.  What the F is next.  A casino operator suing it's patrons because they arn't losing enough money, or the FED suing the US government because the economy sucks?

Here is a weather forecast found to be more accurate than any other about 15-20 years ago (not sure if it's true now) for every region of the world.

"The weather tomorrow will be just like today."

 Signed the Hippy Dippy Weatherman

ENd of LiNE

Wed, 10/03/2012 - 10:25 | 2851735 lincolnsteffens
lincolnsteffens's picture

Here in the good old USA we have the "Weather Channel". I've long referred to it as the "Weather Terror Channel" as it applies to the more northerly regions. The Weather Channel effectively uses scare tactics to keep people glued to the screen. They are continually giving warnings about what could happen to you if you venture out in you car during low temperatures and or snow. Terms like "with the wind chill your exposed skin could freeze in 4 minutes", "roads could be hazardous and we advise people to stay at home", etc.

I live in a tourist area with 2nd home owners and ski hills. Business suffer because of scary warnings. I've been going outside with no problems on foot or in my car for 45 years. There are times I won't venture out like a full blown blizzard or freezing rain. The weather channel goes so far overboard with scare tactics that people don't come here on weekends because of fear. Most of the time these scare tactics are absurd if you dress for the weather conditions and your car is maintained properly.

There was a noticeable change from just reporting the weather to dramatizing the weather about 20 years ago.

Wed, 10/03/2012 - 12:54 | 2851801 fuu
fuu's picture

They are about to start naming winter storms because saying blizzard just isn't enough.

 

"Tonight Winter Storm Albert will be moving into the Great Lakes region bringing 100 mph sustained winds and some snow."

Wed, 10/03/2012 - 10:57 | 2851847 SubjectivObject
SubjectivObject's picture

Tele trauma drama.

Chickenheart:

It's in your home State.

It's outside your Door.

And it's going to eat You!

(circa 1960's)

Wed, 10/03/2012 - 11:19 | 2851906 tip e. canoe
tip e. canoe's picture

guess who owns controlling interest in the Weather Channel?

Wed, 10/03/2012 - 12:16 | 2852079 pods
pods's picture

I used to actually watch TWC many moons ago. Good coverage, and they had info when you needed it.

Now, it is a freaking informercial.  Terrible.

I was going to just chime in "NBC" but checked the Wiki and that is too funny!

http://en.wikipedia.org/wiki/The_Weather_Channel

I do not even know what channel it is now.  Jim Cantore is the modern day Fonzi, and yes, he jumped the shark a long time ago.

pods

 

Wed, 10/03/2012 - 10:26 | 2851738 Downtoolong
Downtoolong's picture

"We're not asking them to bend the truth, but just to be more careful with phrasing."

 

Meanwhile, it’s quite alright for them to show nothing but bikini clad women in their advertisements, only to find when you get there the beach is lined with overweight middle aged men in thongs.

 

Wed, 10/03/2012 - 10:28 | 2851742 Catullus
Catullus's picture

Improve your phrasing for weather? The weather isn't quite as shitty as it could be for a summer day in Britain. Better?

Wed, 10/03/2012 - 11:29 | 2851750 LouisDega
LouisDega's picture

Chili today, Hot tamale...

Wed, 10/03/2012 - 10:44 | 2851807 AR
AR's picture

HILARIOUS.  We couldn't pass this one up.  If litigators now deem it fit to sue weathermen... Hopefully, next will be ECONOMISTS.  And actually, weathermen are probably more accurate on a percentage basis (we're sure someone has the stats to prove this one).  So, a good $100-Milllion class action suit against Economits might actually get the markets excited -- since it will be the first lawsuit anyone has filed against anyone on Wall Street since this crisis began.  So, why not...let's start a new trend here.

FUNNY story.  Those who know us, know us for two general sayings regarding Wall Street:

(#1)  "Wall Street, the most highly REGULATED, legally CORRUPT, industry in the world."

And, when asked by young college kids what might be a good profession to pursue... I tell them they should consider becoming an Economist.  Why (hence my second saying)?

(#2)  "An Economist is the only profession in the modern day world, whereby you can always be 100% wrong, and still get paid a Million Dollars for your bullshit."

PS:  Trust us... those weathermen don't have to worry much about liability.  Because those economists could be their "expert witness" up on the witness stand against the defense.  Good luck everyone...

Wed, 10/03/2012 - 10:51 | 2851833 SubjectivObject
SubjectivObject's picture

You point out a fabulous use for precedent.

Wed, 10/03/2012 - 10:48 | 2851817 falak pema
falak pema's picture

AS harbinger of things to come just look into your rear mirror and see Greece : 

ZCommunications | The Greek Debt Crisis As Harbinger of Things to Come by Jack Rasmus | ZMagazine Article

Wed, 10/03/2012 - 10:59 | 2851823 SubjectivObject
SubjectivObject's picture

When it bites the pocket book enough, cluelessness evaporates.

Well gag me with a spoon, but I have felt/thought/sensed that the massive b s media weather reporting portals always, as a matter of POLICY, hype any portent of cloudy skys (or even too sunny skys) toward raising the anxiety level of the televised (telegenically mesmerized) looking-on audience.  To be clear, anxiety sells ... the COMMERCIALS.   Feeling tense, unsettled, ... anxious?  Don't despair !  (don't look away either) Have we got a COMMERCIAL that's just right for You!!

If they cannot be held liable, then the weather report should be just text and graphics.  Take the animated jocular jovial fluffy manequins out of the picture.

Wed, 10/03/2012 - 10:58 | 2851852 icanhasbailout
icanhasbailout's picture

Viva Italia!

Wed, 10/03/2012 - 11:14 | 2851894 dark pools of soros
dark pools of soros's picture

it's always sunny in her valleys

Wed, 10/03/2012 - 11:19 | 2851904 No Euros please...
No Euros please we're British's picture

"the Big Sheep in Abbotsham, Devon"

Did he consider maybe it wasn't the weather keeping people away from this new and exciting tourist venue?

 

Wed, 10/03/2012 - 11:38 | 2851958 takinthehighway
takinthehighway's picture

Oddly enough, this outfit bills itself as an "all weather attraction"...

http://www.thebigsheep.co.uk/

Wed, 10/03/2012 - 11:56 | 2852019 tip e. canoe
Wed, 10/03/2012 - 11:58 | 2852025 Shizzmoney
Shizzmoney's picture

Being a UK weatherman is the easiest job, ever:

"It's gonna rain!"

http://www.youtube.com/watch?v=1nyeJEV8LZo

Wed, 10/03/2012 - 12:20 | 2852104 benslawyer
benslawyer's picture

Partly sunny sure sounds nicer than partly cloudy.

Wed, 10/03/2012 - 12:40 | 2852162 Fix It Again Timmy
Fix It Again Timmy's picture

Oh wait, the Titanic isn't sinking, it's just taking an unscheduled submarine tour - BONUS!!!!......

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