The Chart That Keeps RIMM Shareholders Up At Night, And BlackBerry 10 Launch

Tyler Durden's picture


As the world awaits the launch of the iBlackberry 10 this morning, we thought some reflection on the hope that is priced into RIMM's shares in comparison to the reality on the ground. The trends below will need violent distortion if the new BustBerry is to win and Thorsten Heins dreams come true... if you build it? Though, as Bloomberg notes, IDC estimates that RIMM will only have 4.1% of the market by 2016 - little changed from today..."The low-hanging fruit is the BlackBerry faithful, after that, they bump up against the Android and  Apple users out there."

The live webcast can be seen here:

And for everyone who is curious what RIMM's plan to combat this collapse in market share is, here is Wired's live blog of the reveal event.

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Wed, 01/30/2013 - 10:49 | 3198663 Say What Again
Say What Again's picture


Dow to 14,000

Wed, 01/30/2013 - 11:03 | 3198734 Say What Again
Say What Again's picture

What do you call a new employment opportunity at iRIMM?

Wed, 01/30/2013 - 11:07 | 3198744 Texas Ginslinger
Texas Ginslinger's picture

A rim-job.......

You could have said it....

Wed, 01/30/2013 - 11:11 | 3198775 trav777
trav777's picture

MS had almost half of the smartphone market in 2007...things in this product space can go sideways or dowwwwwn in a big hurry.

Right now the droid phones are riding high because of Samsung's hardware and pricing.  But only MS is making any money of this OS.

At some point, when does "doing it for free" become an issue for google?  It'd be like FB trying to charge people for something they won't pay for.

Wed, 01/30/2013 - 11:16 | 3198793 Spastica Rex
Spastica Rex's picture

The sheep don't buy code, they buy plastic and electronics.

Wed, 01/30/2013 - 11:19 | 3198807 redpill
redpill's picture

The Blackberry 10, RIMM's death gurgle.

Wed, 01/30/2013 - 11:26 | 3198833 Say What Again
Say What Again's picture

The morning / pre-Europe-close selloff is underway.

Should I BTFD?


Wed, 01/30/2013 - 11:36 | 3198873 Mark Carney
Mark Carney's picture

I do wish RIM the best, I love my Torch, but will never get a new phone until this one break 4EVA.  I willl not be a subject of having to always buy brand new.



Wed, 01/30/2013 - 11:19 | 3198811 Temporalist
Temporalist's picture

They buy Beiber, Kutcher, Kardashian, Kobe...experts each in all things sheeple.

Wed, 01/30/2013 - 11:28 | 3198845 Spastica Rex
Spastica Rex's picture

American royalty. Minor royalty.

Wed, 01/30/2013 - 12:22 | 3199073 ExpendableOne
ExpendableOne's picture

Repeat after me.  There is no free lunch (or smart phone os, or search service).

Google does nothing for "free".  You trade your privacy for the service.  In turn, google markets and tracks you mercilesly.  

Wed, 01/30/2013 - 11:32 | 3198864 Ruffcut
Ruffcut's picture

Changed name to blackberry. Rimm shots no more.

Wed, 01/30/2013 - 10:53 | 3198673 firstdivision
firstdivision's picture

"Means things can only get better right" says every current RIMM shareholder


In other news, Obama says that GDP numbers are too volatile to pay attention to and we should only look at ISM/PMI/CPI/Housing/ADP, cause those never have wild inflated flucations.

Wed, 01/30/2013 - 10:59 | 3198711 gamera9
gamera9's picture

Maybe they should be prohibited from publishing GDP numbers for 18 months.

Wed, 01/30/2013 - 14:23 | 3199477 smiler03
smiler03's picture

And also =ABS(GDP)

Wed, 01/30/2013 - 10:52 | 3198677 q99x2
q99x2's picture

If it includes a privacy from government switch it will be a game changer.

Wed, 01/30/2013 - 10:56 | 3198701 Desert Irish
Desert Irish's picture

RIMM still has investors?


Wed, 01/30/2013 - 10:58 | 3198708 Inthemix96
Inthemix96's picture

Read that heading all wrong Tylers.

It came across as "RIMMING, kept shareholders awake at night", mind, if the poisened dwarf benank and the geethner were in bed together, it made pefect sense.


Wed, 01/30/2013 - 10:58 | 3198709 Shizzmoney
Shizzmoney's picture

Wait, people still use BlackBerry phones (that are under 40)?

Wed, 01/30/2013 - 11:10 | 3198767 frenchie
frenchie's picture


Wed, 01/30/2013 - 11:00 | 3198722 Dr. Engali
Dr. Engali's picture

Rimm? What's a RiMM?

Wed, 01/30/2013 - 11:03 | 3198729 Say What Again
Say What Again's picture

Correction; iRimm

Wed, 01/30/2013 - 11:11 | 3198770 Lewshine
Lewshine's picture

Chart SHMART!! Means nothing!! All that matters is if whether WS "chooses" to make Rimm their new savings account stock!

Rimm was $450.00 a share 2 years ago., two years before that, $35.00 - Priceline, Amazon and others like them are used to take loser stocks and turn them into winners by sheer colaboration. WS parks a bunch of free money in heavily shorted stocks, public jumps on, and when enough bagholders are in - SPLAATTTTTT!! They kill the goat. They've done this with RIMM, 5 times in 10 years. Amazon will be a $35.00 stock again, after the next bloodletting retraction. Rimm is now on course to run to $125.00 in the next 6 to 8 months. Fundamental are created - and don't mean SH**! Watch!

Wed, 01/30/2013 - 12:07 | 3199022 Real Estate Geek
Real Estate Geek's picture

looks like all 4 engines flamed out. Not a good situation at that altitude. .

Wed, 01/30/2013 - 11:11 | 3198772 AssFire
AssFire's picture

The BlackBerry curve is of older people who learned that technology, but are terrified by the newer phones that have so many functions.

I hear them make excuses like "I can use it with only 1 hand as I walk through the airports".

Knowing some of the old dogs and seeing the curve decay tells me they are leaving the workforce- they could not learn new tricks.

Wed, 01/30/2013 - 11:16 | 3198798 trav777
trav777's picture

the iphone and droid UIs are junk...this is why

Wed, 01/30/2013 - 12:00 | 3198862 AssFire
AssFire's picture

True, so buy the insurance- one bad landing even with the protective cover and the droid and iphones crack.

All part of our disposable society...Hell I knew a guy who trashed rental cars so bad he never returned them- he told me he was pioneering the disposable rental car.. He was a real piece of shit but a lot of fun to drink with. I suppose he must be pretty high up in the Secret Service by now.

Wed, 01/30/2013 - 11:16 | 3198791 PeeramidIdeologies
PeeramidIdeologies's picture

It's no wonder you people are forever complaining about these markets, you wouldn't know a buying opportunity if I slapped you in the face with it. Had you had any connection with the real world you would know this brand has a strong following and is poised for a robust comeback. But hey here at ZH everything is going down. All the time. Forever.

Wed, 01/30/2013 - 11:24 | 3198830 Desert Irish
Desert Irish's picture

MDB that you?

Wed, 01/30/2013 - 11:31 | 3198858 PeeramidIdeologies
PeeramidIdeologies's picture

Are you the guy that needs a cell phone to get laid?

Wed, 01/30/2013 - 11:40 | 3198894 MillionDollarBogus_
MillionDollarBogus_'s picture


Say my name and I show up...

No, I'm not Peer.....

Wed, 01/30/2013 - 11:15 | 3198792 Defenestratus
Defenestratus's picture



So many RIMMjobs depend on you!

Wed, 01/30/2013 - 11:15 | 3198795 Desert Irish
Desert Irish's picture

Blackberry users are last to get laid and first to get drunk according to this....

Wed, 01/30/2013 - 15:54 | 3199912 Ljoot
Ljoot's picture

Article neglects mention of my Nokia windoze phone, whose users are 75% most likely to buy a box of Kleenex.

Wed, 01/30/2013 - 11:17 | 3198800 Temporalist
Temporalist's picture

All it will take is for some celeb to tweet something about a new BB device like "It's really kewl" for a billion students to use their loans to get a new phone.

Wed, 01/30/2013 - 11:33 | 3198868 jtlien
jtlien's picture

Ah yes.   The cellphone craze.   Does anyone remember the CB radio craze and how it went bust back in the 70's?

Apples production alone is enough to give every family in America a new smartphone.

Half of the people in China make less than 2 bucks a day and they are all to have smartphones.

Chinese phones made in Szchenzen are taking over that market there.

Next year they will be giving out smartphones as door prizes.   When the market is saturated prices will collapse.


Wed, 01/30/2013 - 12:25 | 3199090 ExpendableOne
ExpendableOne's picture

Smartphone == personal tracking device that the "sheeple" pay for.  Saves a lot of time on "branding" when we willingly buy such devices and make full use of them.

Wed, 01/30/2013 - 11:42 | 3198910 Eally Ucked
Eally Ucked's picture
You must be total idiot to pay (700$ for phone+at least 100$/mth for your plan) for device which is spying on you, makes you work for 24/hr a day (you're always on call), waste time on useless FB, reading stupid emails 24/7. And what you get from it? Oh, I know now it's your life.  
Wed, 01/30/2013 - 11:44 | 3198920 BurningFuld
BurningFuld's picture

If you arn't watching the new Blackberry launch. Let me update you...HOLY FUCK! 

Do NOT follow this link or you will be banned from the site!