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Black Friday Sales Tumble 13% On Thanksgiving Thursday Opening Scramble

Tyler Durden's picture


Update: more data trickling in from the NRF, and since it is not pretty,  so expect much more blame to fall on the weather.

  • U.S. consumers spent $57.4b over Black Friday weekend, down from last year’s $59.1b, National Retail Federation says
  • Consumers spent avg. $407.02 (planned), down from $423.55 in 2012

* * *

If somehow the scramble to open stores earlier and earlier on Thanksgiving day, until such time as the very Thanksgiving dinner had to be interrupted early for the annual rush out to the (un)friendly neighborhood Thug-Mart (Toys'R'Us opened at a ridiculous 5pm on Thanksgiving day) and punching people in the face just to get that 42 inch, 2010-model Plasma TV for $99, was supposed to boost overall sales instead of merely pulling them forward (see cash for clunkers), it didn't work. According to ShopperTrak, total Black Friday traffic plunged 11% and total sales fell 13.2%, the second consecutive year of declines following last year's 1.8%. The reason, as largely expected, is that a substantial portion of Friday shopping was pulled back to Thursday: as ShopperTrak founder Bill Martin said, "if retailers continue to promote Thanksgiving as the start of the holiday buying season, he thinks the holiday will eventually surpass Black Friday in sales. "We're just taking Black Friday sales and spreading them across a larger number of days," Martin said."

Combining Thursday and Friday retail sales represented a 2.8% increase in traffic and a 2.3% increase in actual sales compared to the same period last year, which however took place against the backdrop of the most aggressively promotional environment ever, leading to even greater drops in retailer margins.

The bigger problem for retailers, and the economy, is that the National Retail Foundation expects sales to be up 3.9% to $602 billion for the season, which encompasses the last two months of the year. That's higher than last year's 3.5% growth, but below the % pace seen before the recession. Unfortunately, starting off the holiday shopping season at a selling pace that is 40% below the run-rated growth projection is hardly encouraging for the hoped for increase in sales, as well as  US GDP, not to mention the disposable income state of the US consumer.

Sure enough, since reality once again intruded on economist "models" it was time to blame the weather. From the WSJ:

The ShopperTrak report showed strong traffic in the Western and Southern U.S. while visits in the Northeast slipped as a cold snap may have deterred some customers. Apparel and accessories stores saw more visits on both days, while gadget sellers suffered weaker traffic throughout the period, the firm said.


About 140 million people are expected to shop over this holiday weekend, a decline from the 147 million who planned to do so last year, according to the National Retail Federation. The trade group said that nearly a quarter of the people it surveyed planned to shop on Thanksgiving Day.

There is hope the weak start to the retail season will be salvaged by online sales, which have been progressively climbing as a percentage of total, accounting for 40% of the $59 billion in sales racked up over the four-day Black Friday weekend last year, up from 23% in 2006, according to the National Retail Federation. Store traffic this year has been sluggish amid slow growth in consumer spending. That transition is expected to persist according to the WSJ:

During the first 17 days of November this year, store traffic declined 4.8% from the same period the year before, according to Retail Next, which analyzes more than nine million shopping trips nationwide within 450 stores.


Meanwhile, online shopping is set to rise, with 51% of shoppers surveyed by Nielsen planning to buy something over the Internet on Friday, up from 38% last year. That compared with 48% of consumers who said they planned to visit a big-box store like Target or Wal-Mart.

Curiously, some shoppers were turned off by the Goliath in the online selling space, Amazon.

Andrea Bailey is one of those online shoppers, but she wasn’t on Amazon. Around 2 a.m. Thursday morning, she was sitting at a laptop in her living room in Lexington, Ky., refreshing Best Buy’s website. When she finally got through, she bought a $99 Kindle Fire, made by Amazon, for her 8-year-old son.


After a couple of hours of sleep, Ms. Bailey continued her shopping spree, buying sweaters and Christmas pajamas for her 5-year-old daughter and dress shirts for her husband from, some Disney Infinity characters for her son from and a new printer from the Sam’s Club website.


Altogether, Ms. Bailey spent nearly $400 before noon. She finds it easier to browse websites run by brick-and-mortar stores than to deal with Amazon’s overwhelming number of options, she said: “If I go on Amazon and look at videogames, holy moly, my brain hurts.”


Such big retailers as Wal-Mart and Target continue to struggle to keep up with Amazon on the Web. Despite years of effort, online sales still typically account for only around 2% of sales for the two chains.

And while online sales are a far easier way of getting shopper "feet in the door", the margin erosion to vendors once the competition is unleashed, is far greater than even from brick and mortar venues which have at least some discipline in preserving margins.

To be sure, the full impact of the early start to selling season will not be known for a few more days, as Cyber Monday's impact is becoming increasingly greater and will have to be taken into consideration to determine just how strong, or weak, the US consumer is.

Finally, speaking of US consumers, recall that "strong" Thanksgiving sales were trumpeted every year between 2009 and 2012 only for the final holiday sales tally to disappoint without fail every single year. It remains to be seen if this time will finally be the opposite, as Bernanke's "wealth effect" finally trickles down to the 99%. Or not.


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Sun, 12/01/2013 - 14:25 | 4203756 TeamDepends
TeamDepends's picture

Shop 'til you drop.  Or get stabbed or can't get up because you are being trampled by jelly-bellies.

Sun, 12/01/2013 - 14:48 | 4203821 Winston Churchill
Winston Churchill's picture

The good news is  though, shoplifting is up 25%.

Sun, 12/01/2013 - 15:11 | 4203873 Groundhog Day
Groundhog Day's picture

went to do my Sunday grocery shopping at Costco and the traffic is lower than normal week past Best Buy and Walmart and the parking lot war average

Sun, 12/01/2013 - 15:58 | 4203964 Miffed Microbio...
Miffed Microbiologist's picture

Driving to work Black Friday at 7AM there were freeway sign in numerous places warning people to watch for slow traffic nearing off ramps to malls. Each one I drove by had very little traffic, none spilling onto the freeway. I assumed people werent getting up early for sales but 3 people who came later told me they saw the same. I was shocked. Can't be the weather because it's 61 degrees here. Well, for us we do consider that cold. Could this be another side effect of Obamacare?


Sun, 12/01/2013 - 16:10 | 4203986 Boris Alatovkrap
Boris Alatovkrap's picture

Boris is ride bike to pub.

Sun, 12/01/2013 - 19:03 | 4204437 kaiserhoff
kaiserhoff's picture

I couldn't log into Amazon this morning the first few times I tried.

They may finally be coming up against some structural barriers in the all things to all people mode.

Sun, 12/01/2013 - 20:26 | 4204782 Pure Evil
Pure Evil's picture

Well, what do they expect when the zombies are more interested in killing each other than buying electronic crap from China.

Sun, 12/01/2013 - 21:03 | 4204900 StychoKiller
StychoKiller's picture

"Everybody believes in something, I believe I'll have another beer!"

Sun, 12/01/2013 - 16:15 | 4203996 Skateboarder
Skateboarder's picture

Lower foot traffic is either because of online shopping or because people have a lot less to work with than they did last year, just like the year before, and next year too.

Sun, 12/01/2013 - 16:28 | 4204021 garypaul
garypaul's picture

According to QE logic, if there was a Black Monday, Black Tuesday, Black Wednesday, Black Thursday and Black Friday, then retail sales would be 5X bigger!!

Sun, 12/01/2013 - 16:41 | 4204074 Skateboarder
Skateboarder's picture

"To encourage consumer spending and confidence, we have decided to host Black Friday on the last friday of every quarter.

Yours Truly,

Sun, 12/01/2013 - 17:21 | 4204205 12ToothAssassin
12ToothAssassin's picture

Another miss blamed on weather?

Sun, 12/01/2013 - 19:08 | 4204550 akak
akak's picture

Like 40+ consecutive years of bad Soviet grain harvests.

Sun, 12/01/2013 - 16:51 | 4204107 j0nx
j0nx's picture

Move out of district 11 and into the capital. Shit in the DC area is booming. $650k houses are flying off the shelves and stores are packed. The good old days are here again in this area. Pretty much any and all wealth in this nation is becoming highly concentrated in DC and NY. These fuckers are ruining this area for middle class folks. If you want a house here now you basically live with the mezcans and blacks or you become house broke or you rent until you can move away like us.

Sun, 12/01/2013 - 17:23 | 4204212 CheapBastard
CheapBastard's picture

Some job areas are brisk still. Houston energy corridor (Cinco Ranch, Katy, Fulshear) is pretty active still but places like Austin and Dallas and other parts of Texas, Arizona and NM are stagnant with less job growth and serious oversupply.

Sun, 12/01/2013 - 20:33 | 4204800 yogibear
yogibear's picture

Healthcare private -pay individual rates are up 50% from 2010 (Bluecross min  policy).

Up another 15% this coming year. It's eating away at whatever is left. 

Only thing left for many people is to charge and default on it next year. 

Sun, 12/01/2013 - 15:30 | 4203907 TeamDepends
TeamDepends's picture

That is good news!  For Wackinhand anyways.  Wait, is it Whack-in-hut?  You know, the security dudes.  What's that?  Well, yes we are completely hammered.  Sure, go ahead and judge but you do realize the ship is sinking?  There's the water rushing in right there!  Uh-huh.  The band is kicking ass, isn't it!  Why yes, we will dance!

Sun, 12/01/2013 - 15:39 | 4203919 johngaltfla
johngaltfla's picture

Well, well, well. Let's review the standard media response form and see which one CNBSFBSNBBSG uses tomorrow morning:


1. It's the government shut down.

2. It's cold weather.

3. It's the Republican's fault.

4. It's Bush's fault.

5. All of the above.


I look forward to the bullshit spraying session which will commence when the U.S. business networks resume their seldom viewed normal business programming at 0600 tomorrow.

Sun, 12/01/2013 - 15:49 | 4203940 Rubbish
Rubbish's picture

$400 average? I make decent money and you are lucky when I buy a new $300 tower....ha ha


Ok I splurge on Gold coins :)

Sun, 12/01/2013 - 16:00 | 4203967 fxrxexexdxoxmx
fxrxexexdxoxmx's picture

Bush is just like a god now. A GOD I tell ya. He is everywhere, all the time, all seeing and all knowing.


Thanks Barracky and the Dem machine you have made a new GOD.

Sun, 12/01/2013 - 15:40 | 4203923 Colonel Klink
Colonel Klink's picture

Or lard asses!

Sun, 12/01/2013 - 16:22 | 4204008 Paveway IV
Paveway IV's picture

I'm too lazy to scroll back to whatever post you replied to, but I gave you a thumbs up because 'lard asses' is always a crowd-pleaser.

Sun, 12/01/2013 - 16:44 | 4204086 Jumbotron
Jumbotron's picture


Sun, 12/01/2013 - 16:56 | 4204126 A Nanny Moose
A Nanny Moose's picture

Is the overall 2.3% increase adjusted for inflation?

Sun, 12/01/2013 - 20:48 | 4204849 Notarocketscientist
Notarocketscientist's picture

.... because we all know real inflation is around 10% / yr ----  so even if 2.3 is adjusted to CPI we know that is bogus --- so what we can conclude is that the total inflation adjusted sales volumes have dropped considerably.

Sun, 12/01/2013 - 23:34 | 4205467 A Nanny Moose
A Nanny Moose's picture


Mon, 12/02/2013 - 08:22 | 4206057 CheapBastard
CheapBastard's picture

Don't be so hard on the Chinese. I actually found 1 shirt Hecho en El Salvador'...but the lady told me it was probably actually Hecho in China then transferred to El Salvador where they changed labels and then shipped up here. It's a way to avoid import duties by China she said.

Sun, 12/01/2013 - 14:40 | 4203771 q99x2
q99x2's picture

Not only that Jamie Dimon and the president of the new world order gave the crooks on SSI their money two days early so they would help jack sales.

This ship is going down.

BitCoin is coming down for the whammy mammy. Last Price 980 and falling fast.

Sun, 12/01/2013 - 14:53 | 4203830 TeamDepends
TeamDepends's picture

Quick!  Get fonestar on the fone!  Should we yank our BTC out of the, um, ether, and sink them in the lake or use the old rectum safe....

Sun, 12/01/2013 - 20:57 | 4204872 Exponere Mendaces
Exponere Mendaces's picture


Just keep posting like a moron, I guess. It seems to be your individual strength.

That and playing to a crowd of technophobic gold-hoarders.

(What, too much? Well, he did come swinging out of the gate. I thought this was Fight Club?)

Sun, 12/01/2013 - 14:32 | 4203782 jal
jal's picture

Only the credit card companies will know the truth.

Sun, 12/01/2013 - 20:36 | 4204805 yogibear
yogibear's picture

Guess more demand for stolen CC numbers. Charge on someone else's credit.

Sun, 12/01/2013 - 14:34 | 4203788 rum_runner
rum_runner's picture

eh... this is basically in line with America's priorities.  I be tankful affa I get mah big screen tee-vee. 

Sun, 12/01/2013 - 14:37 | 4203792 Pooper Popper
Pooper Popper's picture

You Buy NOW!!!!

Sun, 12/01/2013 - 14:36 | 4203794 oddjob
oddjob's picture

My sales were up big this year, I sold a substantial amount of paper at the bullion exchange.

Sun, 12/01/2013 - 15:35 | 4203916 RafterManFMJ
RafterManFMJ's picture

Now that's funny!

"Here, I'll exchange my slave coupons for those barbaric, shiny discs and rectangles..."

Sun, 12/01/2013 - 14:36 | 4203795 Motorhead
Motorhead's picture

That means the market should continue to hit record (nominal) highs tomorrow (on Monday).

Sun, 12/01/2013 - 14:37 | 4203798 km4
km4's picture

Tyler you shoukd do a post on this.....US and European governments gained $1.6 trillion from low interest rates on the backs of over 50 year old savers and pensions 


Sun, 12/01/2013 - 14:56 | 4203838 Tyler Durden
Tyler Durden's picture

That was the same study that "found" that QE had not boosted stock prices.

Sun, 12/01/2013 - 14:38 | 4203799 Carpenter1
Carpenter1's picture

This is a good measure of the % of sheeple left standing. We now effectively have three groups of people, but only two groups know it. There's the complicit, the awake, and the sheep.

Sun, 12/01/2013 - 16:02 | 4203972 fxrxexexdxoxmx
fxrxexexdxoxmx's picture

Baaaaa Baaaa Baaaa I have now idea where I fit in.

Sun, 12/01/2013 - 16:21 | 4204006 Wile-E-Coyote
Wile-E-Coyote's picture

Talking of sheep the New Zealand people speak.............

Sun, 12/01/2013 - 14:44 | 4203812 adr
adr's picture

They'll cook the books and claim spending increased nomatter what. Any truth may derail the full retard stock rally. I can't fathom why retail stocks have been soaring, the real numbers have been horrible.

My local Macy's did $30k in the first hour last year. This year it took the whole day to hit $30k. My wife's mall store beat last year by $100, but the discounts were heavier so total profit was way below last year.

 Friday was a did past the added 9am doorbusters. Yesterday was like any other Saturday, practically deserted. I surveyed the scene on Saturday. At Best Buy, Target, Walmart, Home Depot, etc there were still Thanksgiving door busters left. I overheard a Target manager tell a stock boy to get everything left in the back out on the floor in the hope it would sell.

Pallets of $99 Dodge Viper Power Wheels sat on the floor Saturday night. The sale was over at closing. Something like that which is $189 retail sitting unsold is almost unbelievable compared to past Black Fridays.

I'd say this was the worst year for retail in history. 

Sun, 12/01/2013 - 14:50 | 4203825 insanelysane
insanelysane's picture

CNBS spin tomorrow will be that you should be buying stocks based on next year's Black Thanksgiving shopping.

Sun, 12/01/2013 - 14:59 | 4203848 CrashisOptimistic
CrashisOptimistic's picture

What is unfolding is the good news is bad news analog with taper.  Bad news means no taper so up risk.  Good news threatens taper so flee risk (because bad news is so frequent now, there haven't been many of these days).

For individual companies, bad news means they will have to do more share buybacks to polish up Earnings Per Share (and also the CEO's resume).  Good news means they won't do that so much and in silly fashion actually rely on making money to push the stock price.

Sun, 12/01/2013 - 15:46 | 4203936 stocktivity
stocktivity's picture

It's all Bullshit!!!

Sun, 12/01/2013 - 16:25 | 4204012 CrashisOptimistic
CrashisOptimistic's picture

"Finally, speaking of US consumers, recall that "strong" Thanksgiving sales were trumpeted every year between 2009 and 2012 only for the final holiday sales tally to disappoint without fail every single year. It remains to be seen if this time will finally be the opposite, as Bernanke's "wealth effect" finally trickles down to the 99%. Or not."


Tyler's last para, posted BEFORE the update showing a 3.7% in spending decline for the whole weekend.

This, of course, means taper off and more share buybacks and blame for the shutdown and Sequester.

Sun, 12/01/2013 - 14:47 | 4203819 insanelysane
insanelysane's picture

The idiots that lined up on Friday last year are the same idiots that went out on Thanksgiving this year.  Ponzi's need more idiots to keep going unfortunately the government is not producing idiots at a fast enough rate.  Not for a lack of trying but probably due to poor execution.

Sun, 12/01/2013 - 16:06 | 4203979 fxrxexexdxoxmx
fxrxexexdxoxmx's picture

If I stop my wife from shopping I do not get blowjobs. She can shop anytime she wants and I do not have to use my hands.

She is also the most intelligent women I have ever known. She does her thing and I get my thing.

Sun, 12/01/2013 - 16:53 | 4204114 Papasmurf
Papasmurf's picture

So long as you can make "deposits" as fast as she spends, you have a good thing going!

Sun, 12/01/2013 - 14:59 | 4203847 Nue
Nue's picture

Don't worry if you miss the black friday sales. You can pick most of that stuff off half-price in your local pawn shop come Jan/Feb.

Sun, 12/01/2013 - 16:46 | 4204094 Jumbotron
Jumbotron's picture

That's truthy right there.  Or as I like to do my pawn store  and

Sun, 12/01/2013 - 14:59 | 4203850 I am Jobe
I am Jobe's picture

Peace on Earth. Jusus wants you to shop. Please shop Amerikan Sheeples and uy things you actually don't need as the economy collapses. Please listen your Lords in China and the USSA. They do mean well. 

Sun, 12/01/2013 - 15:01 | 4203853 delivered
delivered's picture

Everything is about pulling consumption forward. Brown Thursday from Black Friday. Massive Yen devaluation combined with a consumption tax increase moving from I believe 5% to 8% sometime next year (thus pulling big ticket purchases forward). Artifically low interest rates to induce US consumers to buy new cars at zero interest rate, new furniture which you don't have to pay for until 2017, etc. The economy has become so dependent on pulling forward consumption to support GDP that eventually, only one of two things will happen. First, consumers may actually have to accept the fact that borrowing money involves repaying money (a rather novel concept in today's market). If consumers accept this, then when debt is actually repaid, combined with real wage decreases that are being experienced throughout the developed economies, a large drag on the economy will occur.

Or alternatively, the consumers will just revert back to their old ways of not repaying the debt and defaulting (claiming it was someone else's fault that I borrowed money I couldn't repay). Mortgage debt from 2009 through 2010, student loans and auto loans from 2014 through 201?, what's the difference? One of the biggest jokes of all time is the "claimed" deleveraging undertaken by consumers from 2009 through 2011. Yeah, right as I wonder just how much of this so called deleveraging was the direct result of debt write-offs versus actual repayments. 

I'm betting on the second scenario as there is no doubt that the US has mastered the art of borrowing with no intent of repaying (just look at the Federal Government). Anything to protect next week's numbers at the expense of our children's opportunities over the next decade. Let's face it, the US is now nothing more than a nation of junkies, strung out on the next sale, looking for the next "fix" from the government, hawking whatever is available to get to next month's click payment (and buy the latest gadget that will be obsolete in less than six months). 

At some point, the consumer will implode again based on one simple fact - They've been hoodwinked into taking on more credit at the same time their real income/earnings are decreasing. A lethal combination no doubt. 

Sun, 12/01/2013 - 15:01 | 4203855 aztrader
aztrader's picture

Our sales on both our Amazon and Ebay stores are non-existent.   The Feds ZIRP policies are  bankrupting the middle class and people are running out of money.   When I saw the Black Friday specials on Apple products at Walmart, I knew that sales were toast.   Selling the IPAD $100.00 off and then giving them a  $100.00 Walmart gift card!   There isn't this kind of margin in electronics.    They pulled out all the stops this year and most likely pulled forward 50% of Decembers sales.

After dinner, we went out to see what kind of action the stores were getting.   It was pretty much what was expected.  They were buying the front page Black Friday specials and nothing else.    These stores were not making money on these sale items.   The talking heads will be cheerleading tomorrow about the sales irregardless if they turn into profit.

The phony economy is reaching it's peak and when Omamascare kicks in, these retailers will be finished. 

Sun, 12/01/2013 - 19:00 | 4204528 BeanusCountus
BeanusCountus's picture

I think you are on to something here. I'm the CFO, and we HAD the best health insurance in the country. No deductibles, no co-insurance, no formulary drugs, see any doctor in the country. And.... It's gone. We tried and tried to keep it. Next year when our policy expires, staff will have a 500 per person deductible and co-insurance that could take another 1500 per person. And it will cost us the same. Average staffer makes 50k, so if he gets sick there goes about 5-6% of his after tax income. Where this ends up is not going to be pretty. However, Steve Liesman says we can just print more money and things are getting better. Hate to say it, but people are broke. And it will get worse.

Sun, 12/01/2013 - 15:01 | 4203856 I am Jobe
I am Jobe's picture

PS: Wallstreet needs to bonus from your debt. Please do your part  and be a slave to the masters. Also do not forger the KOCH Brothers during this season. They are true Amerikans 

Sun, 12/01/2013 - 16:12 | 4203993 fxrxexexdxoxmx
fxrxexexdxoxmx's picture

Never mention rich DEMS. Never mention George Soros and his money. Nor the Unions. Only the Koch brothers are evil.

Fucking tool.

Money corrupts, all money, at least make an attempt at understanding why our Republic is failing.

Do not forget the Bush's they are rich as well.

Sun, 12/01/2013 - 15:03 | 4203858 pitz
pitz's picture

The numbers are now so bad that they can't even lie about them anymore and expect to get away with such.

Sun, 12/01/2013 - 15:06 | 4203863 I am Jobe
I am Jobe's picture

They might blame it on the weather.

Sun, 12/01/2013 - 15:06 | 4203861 Brian
Brian's picture

Well, I'm just about done with ZH now that these ads are all over the site and broken so that whenever I click on the page, I "accidentally" go to the ad...

Sun, 12/01/2013 - 15:06 | 4203864 I am Jobe
I am Jobe's picture

Must be the Obamacare Website being tested in different sites. 

Sun, 12/01/2013 - 15:12 | 4203877 therearetoomany...
therearetoomanyidiots's picture

use firefox with no scripts and ad block add ons.

Like a charm.

Sun, 12/01/2013 - 15:26 | 4203900 Grifter
Grifter's picture

Might I also suggest Ghostery & Flashblock as well.

And then, after doing that, donate to ZH.

Sun, 12/01/2013 - 15:17 | 4203884 ebworthen
ebworthen's picture

AdBlock Plus:

No ads, no pop-ups, no worries.  You don't even have to re-boot.

(link opens in new window/tab)

Sun, 12/01/2013 - 16:16 | 4203999 fxrxexexdxoxmx
fxrxexexdxoxmx's picture

If ZH does not make money will it still be here? Ads suck but are neccessary. I really enjoy this site and I click on ads to help Tyler buy hookers and coke.

Sun, 12/01/2013 - 16:24 | 4204015 Skateboarder
Skateboarder's picture

That's why you turn on adblock and just give Tyler the money directly.

Sun, 12/01/2013 - 15:18 | 4203885 all-priced-in
all-priced-in's picture


Free - it works - I no longer see ads - no more pop ups - no more undertone - they are just gone.



Sun, 12/01/2013 - 15:37 | 4203918 Bad Attitude
Bad Attitude's picture

Ah, the joys of overly-aggressive advertisers. Haven't they figured out that pissing off "eyeballs" is counterproductive?

I, too, use AdBlock Plus, in addition to Flashblock and DoNotTrackMe. To view ZH on my iPhone I use the AdBlocker browser, which does a pretty good job of suppressing those ill-mannered pop-up advertisements.

Sun, 12/01/2013 - 15:46 | 4203937 SilverIsKing
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How much do you pay every month for access to ZH?

Sun, 12/01/2013 - 15:51 | 4203947 Griphook
Sun, 12/01/2013 - 17:01 | 4204144 Papasmurf
Papasmurf's picture

Maybe you could do a google search for ad-blocking software or buy Kaspersky internet security for $15/3 pcs.  However, you may miss the advert for an Asian wife based on your personal preferances.

Sun, 12/01/2013 - 15:12 | 4203876 Seasmoke
Seasmoke's picture

Wait, You mean if I have a $100 saved for Black Friday. If I spend it on Thanksgiving (instead of spending a nice day with family) there will not be an extra $100 when I wake up on Black Friday ???

Sun, 12/01/2013 - 15:13 | 4203878 stant
stant's picture

smart moneys already out

Sun, 12/01/2013 - 15:14 | 4203880 Smegley Wanxalot
Smegley Wanxalot's picture

Am doing my part and spending precisely ZERO this year for Christmas.


About Amazon, anyone else turned off by the price creep of those muthafuckas?  They are now among the more expensive options for stuff.  If I need something and go to Amazon, I do it to see the wide variety of avaible crap, note the price, and then find it for 5 to 20% less elsewhere, or locally.  It's like turning the tables on that shithole.

Sun, 12/01/2013 - 15:33 | 4203911 Seasmoke
Seasmoke's picture

Yes I noticed that too. 10 years ago I would go to best buy and check item out before buying it from amazon. Now I go to amazon to check reviews before buying it elsewhere. Also sales tax coming their/our way on anazon sales in 2014..........,. DOA.

Sun, 12/01/2013 - 16:25 | 4204016 fxrxexexdxoxmx
fxrxexexdxoxmx's picture

I just replaced my Kindle Fire that was two years old. The new model was $ 50 dollars cheaper with a much better screen. I do not know if they making money on the devices but they are making money off of how many books we buy.

Sun, 12/01/2013 - 16:36 | 4204052 Skateboarder
Skateboarder's picture

You spend money on digital books!?

Sun, 12/01/2013 - 15:44 | 4203935 Colonel Klink
Colonel Klink's picture

Yep, not one thin dime from me either!

Sun, 12/01/2013 - 17:03 | 4204147 Papasmurf
Papasmurf's picture

About Amazon, anyone else turned off by the price creep of those muthafuckas? 

It depends on the item, but they are hitting long term plan if what you say is correct.

Sun, 12/01/2013 - 15:15 | 4203882 novictim
novictim's picture

Forty years of stagnant US wages, parents working 2 jobs to pay rent and now children with massive student debt yet no jobs in sight...I think that this sales season will be far worse than these "cheerleader" sales-stories let on.

Sun, 12/01/2013 - 15:20 | 4203890 ebworthen
ebworthen's picture

America is on the right track alright; we've thrown the one holiday we are supposed to spend with family being thankful under the bus for an orgy of consumerism.

Crossed the Rubicon.

Sun, 12/01/2013 - 16:37 | 4204054 Skateboarder
Skateboarder's picture

Crossed the Styx, more like it.

Sun, 12/01/2013 - 15:23 | 4203895 I am Jobe
Sun, 12/01/2013 - 15:49 | 4203944 RafterManFMJ
RafterManFMJ's picture

Serfs, morons, and cannon fodder next.

Sun, 12/01/2013 - 15:25 | 4203897 Miss Expectations
Miss Expectations's picture
Russian Orthodox Christmas

According to the Russian Orthodox calendar, Christmas lands on January 07 and in Russia this day is a public holiday. Christmas is a much less commercial affair here than in the west, with presents, trees and parties usually saved for New Year. The holiday is mostly celebrated only by devout Christians who attend midnight mass at their local church on Christmas Eve before returning home to enjoy a traditional 12 course dinner (representative of the 12 disciples) with family and friends.

Sun, 12/01/2013 - 15:26 | 4203901 I am Jobe
I am Jobe's picture

Jesus came to Americkasn in their dreams and told them to shop . So there u have it


Sun, 12/01/2013 - 15:28 | 4203902 buzzsaw99
buzzsaw99's picture

this too is bullish

Sun, 12/01/2013 - 16:32 | 4204035 Haager
Haager's picture

What else could it be? I forgot anything, I just know how to buy and to have a stupid smile on my face about the wealth I should feel by looking at my portfolio. I just don't know why, and I don't feel happy - just more and more lethargic.

Sun, 12/01/2013 - 15:33 | 4203909 The worst trader
The worst trader's picture

Up 2 percent over all from last year. Economy is not better.

Sun, 12/01/2013 - 15:43 | 4203930 Colonel Klink
Colonel Klink's picture

Bwahahahaha, I think they're going to find the entire season will be much lower than expected.  As stated, I'm sure they'll blame the weather or anything else they can come up with.

Sun, 12/01/2013 - 22:11 | 4205169 StychoKiller
StychoKiller's picture

Hmm, wasn't it supposed to rain FRNs upon the land for 40 days and 40 nights?

Sun, 12/01/2013 - 15:44 | 4203934 foxmuldar
foxmuldar's picture

Who has extra money to spend when your dreading the sticker shock when you finally log onto the Obamacare Unhealthy website. Add to that millions of folks working a 28 to 29 hour work week thanks to Obamacare and their isn't any way that folks have more money to spend this year. Unless of course their planning on maxing out their credit cards again. 

Sun, 12/01/2013 - 15:49 | 4203941 Colonel Klink
Colonel Klink's picture

Only sheep will go to the Obamadeathcare site.

Sun, 12/01/2013 - 15:52 | 4203949 RafterManFMJ
RafterManFMJ's picture

I, for one, have extra money to spend; just bought rifle plates and a carrier from

I really wanted a furry toy made in a Nork slave labor camp, but maybe next year...

Sun, 12/01/2013 - 16:27 | 4204020 grid-b-gone
grid-b-gone's picture

Changed heallth insurance in November. Added one person. Coverage is better, but the total bill went from under $350 to $950. Christmas spending is about the only place the difference can come from. 

Look for a GDP boost in January, though, as a few million newly-covered get tests and procedures they have been putting off. 

From an investor's perspective, there will be a shift from retail to medical spending.

That also means a pretty good bounceback for 2014 Christmas shopping.

Sun, 12/01/2013 - 15:50 | 4203946 Atomizer
Atomizer's picture

Mom and her cub heading into a US government subsided big box store to shop. Watching the MSM pricks compare imaginary fucking sales numbers to a nature for animals.


Let’s run an experiment. We’ll pluck 6 members from each Globalized Media Network. Executive’s/Board members are not excluded. Next, we’ll fly you off to a desolate location without anything but what your wearing.

For the next 72 hours, you will have to find resources to survive a non-human predator environment. Just contact me, the 8-10 session episode requirement is already prepared. 

When you borrow the future idea of these New Age Group types, why not designate them for a challenge.. LOL

At the end of survived experience, I’ll require a 30 page essay on.. Can Nature Kill Civilization? Or does, the Illusions of Survival Kill Society?

Sun, 12/01/2013 - 15:54 | 4203954 Haager
Haager's picture

Is it just me or do things tend to get cheaper the coming days bc they weren't sold?

Isn't this the usual way someone should look on the markets?

Sun, 12/01/2013 - 16:40 | 4204077 Atomizer
Atomizer's picture

The Dirty Secret of Black Friday 'Discounts'


Just wait until the retail marketing trolls goes cyber blue to like <Sore social thumbs up> any product to unload off the books. During the back scenes of event. Let hope our elected public servants are involved in scamming rather than,  governing the people who elected them.

U.S. Attorney’s Office, ICE, and FBI Caution Consumers on Cyber Monday Fraud

Deloitte warns consumers and companies to be vigilant of fraud on Cyber Monday


Just let the Media sock puppets tell you it’s a seasonally adjusted figure.

Ask, what is the fiscal reporting start/end of each company your reporting these Global sales earnings? Do the sales figures includes a baked in projected % of Sales return fallout? What is the value you calculated giving Thanksgiving has been opened to offset lost days till Christmas market rally?

Sun, 12/01/2013 - 16:13 | 4203992 smcapmachine
smcapmachine's picture

Useless data. Must look at four day weekend as a whole, including e-com sales.

Sun, 12/01/2013 - 16:42 | 4204085 Atomizer
Atomizer's picture

Look above. Answer the vital questions at hand.

Sun, 12/01/2013 - 16:30 | 4204024 cdude
cdude's picture

(Reuters) - ComScore Inc, an analytics firm whose data is closely watched by Wall Street, said U.S. online sales rose a total of 17.3 percent on Thanksgiving and Black Friday, the unofficial kick-off to the holiday spending season. The National Retail Federation estimated on Sunday that retail sales over the full Thanksgiving weekend will reach $57.4 billion, with the average shopper spending $407.02, down from $423.55, because of lower prices. (Reporting by Phil Wahba in New York; Editing by Chris Reese)

Sun, 12/01/2013 - 17:38 | 4204262 Atomizer
Atomizer's picture

Listen hear fucknut cdude. let me help dissolve the bullshit you share as a debt slave worker.

Let me get this straight. The NRF is using the media to cover great numbers so they don’t have change the PowerPoint presentation to Board Of Directors?

There is no Nation Retail Federation debt slave, have a look .

Instituting no child left behind during your educational indoctrination will be discussed for centuries forward. Please continue to advocate higher minimum wages. Just ask a manufacturing union member how it all worked out for him/her. Brick & mortar service facility closes down. You’ve lost your job. You have no skills and are forced to go back to school to learn another trade which will be obsolete before you graduate. These are your people causing dismay, not us

Sun, 12/01/2013 - 16:34 | 4204047 moneybots
moneybots's picture

Bill Martin said, "if retailers continue to promote Thanksgiving as the start of the holiday buying season, he thinks the holiday will eventually surpass Black Friday in sales.


If they move it to the day before Thanksgiving...

Sun, 12/01/2013 - 16:40 | 4204076 roadhazard
roadhazard's picture

Black Friday has been going on for a week already so that is why the traffic is slow.    

Sun, 12/01/2013 - 17:10 | 4204178 itchy166
itchy166's picture

I'm giving gold and silver coins for Christmas. TPTB have been keeping them at bargain prices forever. No line ups at my local coinshop either. 


Sun, 12/01/2013 - 17:42 | 4204275 akak
akak's picture

How come the terrorists never show up at a Walmart on Black Friday?

Really, it would be a win-win.

Sun, 12/01/2013 - 18:43 | 4204489 squexx
squexx's picture

Reflecting on some of the creatures I've seen at Walmart, it's not a bad idea!

Sun, 12/01/2013 - 17:51 | 4204305 Bobbyrib
Bobbyrib's picture

Problem: People no longer have disposable income to waste on imported crap.

Solution: Add another shopping day into the mix.

Sun, 12/01/2013 - 20:27 | 4204784 orangegeek
orangegeek's picture

we need MOAR FOOD STAMPS Barry

Sun, 12/01/2013 - 21:34 | 4205015 Moe Howard
Moe Howard's picture

Provident had 10 troy oz silver bars for 49 cents premium per oz. Tonight at midnight they have various silver rounds for 59 cents premium per oz.


Now that is what I am talking about with Thanksgiving sales. No need to leave the house....

Sun, 12/01/2013 - 22:46 | 4205291 BeerMe
BeerMe's picture

That is about in line with what we did for Black Friday.  For Friday and Saturday it was maybe something like 20% less.  This November has been slower regardless; right now I'm thinking it has been around 20% less for the month compared to last year.  What amazed me about Black Friday were some of the deals offered.  25% off storewide, etc.  That certainly doesn't give much of a margin.


I personally probably was around the $400 mark for spending for the whole weekend.  I'll have to look to see how it compares to last year.

Mon, 12/02/2013 - 03:14 | 4205812 FearedDevil
FearedDevil's picture

Tyler - while I agree the decrease in sales.... you must wait for the entire picture of Cyber Monday.  The trend has been to move the sales online as ecommerce explodes.  Black Friday is experiencing the impact as newspaper's etc are - the digital migration.


Too soon for this piece but I await your wrap up of the entire season.

Mon, 12/02/2013 - 04:05 | 4205851 TheRideNeverEnds
TheRideNeverEnds's picture

Fundamentals?!  Bah!  None of that crap matters.  Just buy the dips!  

What do you think we will be up this week?  3%, 5%, 10%?  One thing is for sure, we will not close the week down; we have entered the parabolic ramp phase.  Look at a chart of the Zimbabwe stock market of the past for reference.  


I think party will really get started when Yellen announces her first action as chairman to double QE and start outright buying E-minis, you know, for the wealth effect....  


Mon, 12/02/2013 - 10:59 | 4206357 aztrader
aztrader's picture

No orders from 4 separate websites this morning including 2 on Amazon.   This economy is done and the drones just don't see it.   These stores are simply moving merchandise with no profit.   I watch the market head higher and it's total BS.   This Christmas is a bust and until the talking heads are shut up, no one will figure it out.

The next step will be offering them 0% interest on all their purchases without a credit appl.   We already see the banks back into it and soon most of the larger retailers will be doing it to sucker in more sales......

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