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The 99 Cent Non-Recovery: McDonalds US Sales Post Longest Negative Streak In Over A Decade

Tyler Durden's picture




 

Moments ago McDonalds reported its latest monthly comp store sales numbers. Printing at -1.4% for the US, this was a nearly double miss to expectations of a 0.6% decline, and was the 4th consecutive monthly drop in annual sales - the longest such stretch in the past decade and likely longer. Looking at this data, there are two observations: i) Americans, courtesy of record obesity rates, are finally getting serious about their health, and have shunned the infamous 99 cent deep fried meals or ii) courtesy of the Fed's "Fed's recovery", the average American can no longer even afford sub-$1 deep fast food.

There is a third option: that it snowed... In fact it snowed so much, everywhere, and the weather was so harsh around the world, that global store sales declined by 0.3%, far below the modest 0.1% drop expected. Yup. Must have been the snow.

 

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Mon, 03/10/2014 - 09:02 | 4529899 Sofa King
Sofa King's picture

Starbucks TV commercial last night...it's worse that I thought.

Mon, 03/10/2014 - 09:18 | 4529954 Chuck Norris
Chuck Norris's picture

McDonalds may not be a "growth" company any more, but there will always be plenty of zombies to consume their food. Or work there.

Mon, 03/10/2014 - 09:22 | 4529962 Cursive
Cursive's picture

McRibcession.

 

BTW, happy birthday Chuck!

Mon, 03/10/2014 - 09:50 | 4530061 wallstreetapost...
wallstreetaposteriori's picture

Must be because Chipotle mexican grille started accepting foodstamps.  

Mon, 03/10/2014 - 10:12 | 4530125 boogerbently
boogerbently's picture

Too funny.

All the "bobbing heads" of finance keep saying,

"You would think with the improving US macro......"

Hey, smart guys, maybe there IS NO improving macro !!!

 

Mon, 03/10/2014 - 10:43 | 4530260 pods
pods's picture

How's the "I'm Luvin' it" ad campaign working out for them?

Maybe the ad guys for JCP could help them out?

Like another said, Chick-fil-As are always packed. Why?  Well, the people that work there are exceptionally nice and you can't help but smile when you are there. 

Company culture can play a big part.

pods

 

 

Mon, 03/10/2014 - 11:13 | 4530395 Tippoo Sultan
Tippoo Sultan's picture

A working knowledge of the English language is also helpful.

Transit a McDonald's drive-through lane lately ? Ay caramba. Little wonder the menu is now a bank of pictures, at which to point.

Mon, 03/10/2014 - 11:54 | 4530534 fonestar
fonestar's picture

Have you had your bits today?

https://localbitcoins.com/

Mon, 03/10/2014 - 19:37 | 4532602 Ballin D
Ballin D's picture

have you? im in a reasonably large city and we only have attractive white people working at the ones in decent neighborhoods. Black, hispanic and obese people still populate the ones in lower income areas though

Mon, 03/10/2014 - 11:14 | 4530397 johnQpublic
johnQpublic's picture

thats afact...if i'm eatng fast food, its gonna be chik fil a

better food, better atmosphere

and mcd's is fukking disgsting and makes me ill

Mon, 03/10/2014 - 11:55 | 4530543 fonestar
fonestar's picture

Slow kill agents for the sheeple.

Mon, 03/10/2014 - 11:17 | 4530407 lynnybee
lynnybee's picture

Like another said, Chick-fil-As are always packed.   years ago i knew something was wrong in this world when a Chick-fil-a sandwich costs less than a drink at Starbucks.    

Mon, 03/10/2014 - 11:51 | 4530525 mickeyman
mickeyman's picture

McD will respond with a new two-bit menu.

Mon, 03/10/2014 - 11:55 | 4530539 fonestar
fonestar's picture

mmmm two-bits!

Mon, 03/10/2014 - 14:06 | 4531063 Max_Power
Max_Power's picture

Isn't this the same website that said that a sure sign of the recession was that business at McDonald's was booming?  Presumably because americans could not afford to eat anywhere else?  And now McDonald's isn't doing so hot and that is yet ANOTHER sign of a bad economy?

Hey, I love this site just as much as the next guy.  Ok, more than the next guy.  And I'm certainly not saying (nor even remotely qualified to say) that the economy is awesome.  But, in as much as we believe the markets act foolishly with their 'good news is good news and bad new is good news' attitudes, I think it a bit hypocritical to think that EVERYTHING is bad news.  Especially when looking at the exact same bellweather.

Mon, 03/10/2014 - 09:51 | 4530063 mayhem_korner
mayhem_korner's picture

 

 

Do the Golden Arches accept SNAP cards?  If not, they're in the same rut as anyone else that typically weathers down economic conditions.

Mon, 03/10/2014 - 11:00 | 4530343 Da55id
Da55id's picture

McDonald's is a child of car culture. With $4.00 gas, unemployment, telework and online shopping, lots fewer people are passing Mcd at lunchtime etc. the times they are a'changin.

Mon, 03/10/2014 - 09:23 | 4529966 Groundhog Day
Groundhog Day's picture

It must be all the MCD going to CMG instead....they are scaling up

Mon, 03/10/2014 - 09:24 | 4529971 KickIce
KickIce's picture

Minimum wage increase solves all problems.

Mon, 03/10/2014 - 09:29 | 4529980 Headbanger
Headbanger's picture

And zombies just love Mc'Ds  Soylent Green burgers too!

And check out this Dumb Starbucks ad!

http://www.youtube.com/watch?v=Bo_deCOd1HU

Mon, 03/10/2014 - 09:44 | 4530029 Spastica Rex
Spastica Rex's picture

I won't buy coffee anywhere that asks me to order in Italian.

Mon, 03/10/2014 - 09:58 | 4530083 giggler321
giggler321's picture

It's their own fault for making them last so long, "my burger is cold, it's been here since 1999 and still looks the same"

 

http://www.news.com.au/lifestyle/food/mcdonalds-burger-that-looks-the-sa...

Mon, 03/10/2014 - 10:20 | 4530152 Freewheelin Franklin
Freewheelin Franklin's picture

Sounds like it could be a "store of value". 

 

Big Mac backed bucks! 

Mon, 03/10/2014 - 09:02 | 4529901 digitlman
digitlman's picture

I wonder how much of this might be attributed to people waking up that FrankenFood is no good for you, and have kicked the habit?

 

Yeah..I know...

Mon, 03/10/2014 - 09:05 | 4529913 Freddie
Freddie's picture

McDonald's is an Obamao Chicago suburbs shit company that sells FrankenShitfood for retards. just like Tv and Hollwood are for reatrds.  a nation filled with clueless zombies and sheep.

Mon, 03/10/2014 - 09:10 | 4529928 negative rates
negative rates's picture

So what now the one liners are the only non-tards? Funstastic news. Yee aint freckle face freddie er ya??

Mon, 03/10/2014 - 09:09 | 4529927 Sudden Debt
Sudden Debt's picture

it seems like most "REAL AMERICANS" like to go original and go to Taco's... I wonder why...

Mon, 03/10/2014 - 09:20 | 4529961 ElvisDog
ElvisDog's picture

I think there is another explanation - the rise of more affordable fast food options. McDonalds is no longer competing only against the likes of Burger King and Wendy's. Now there are places like Chipolte and Panda Express that offer (way) better tasting food at basically the same price and convenience as McDonalds.

Mon, 03/10/2014 - 09:24 | 4529974 Cursive
Cursive's picture

@ElvisDog

It's a matter of taste, but I'm too old to think any of that shit tastes good.  If it's fast food, there's way more filler and very little killer.

Mon, 03/10/2014 - 09:46 | 4530039 ElvisDog
ElvisDog's picture

Up my way there is a restaurant chain called Qdoba (don't know how national it is) that makes a pretty good burrito. Not enormous like Chipotle and not too much rice.

Mon, 03/10/2014 - 10:26 | 4530178 Cursive
Cursive's picture

@ElvisDog

I've seen those in the Mid-West.  Never stopped, but I'll keep your reco in mind if I need a stop while on the road.  Thx.

Mon, 03/10/2014 - 10:46 | 4530275 superflex
superflex's picture

Qdoba is better because it's not full of smelly tattooed shitheads and they have a delicious queso sauce.

Everytime I take the kids to Chipotle, I want to punch one of the entitled dopers working there in the face.

Mon, 03/10/2014 - 10:00 | 4530086 awakeRewe
awakeRewe's picture

I must be old ... I swear I remember when a burger at McDonalds had some flavor. No Longer the case - yuck!

Mon, 03/10/2014 - 12:41 | 4530708 Lordflin
Lordflin's picture

I worked at McDonalds as a kid... we actually used real meat back then.

Have not eaten at a fast food joint in years... thought of it makes me sick.

Mon, 03/10/2014 - 10:03 | 4530095 Freddie
Freddie's picture

Go to any town or city that has a Chick Filet and they kick the living h*ll out of FrankenFood Obama McDonalds. If you are in the Bible belt it is even worse for McDonalds with their fake shit food.  McD mainly attracts Trayvon types.

Mon, 03/10/2014 - 11:37 | 4530431 foodstampbarry
foodstampbarry's picture

I agree, shit food and the chance that you'll be a victim of the 'knockout game' are not my cup of tea.

Mon, 03/10/2014 - 11:13 | 4530393 Hal n back
Hal n back's picture

Mickey D's now competes agaist eating at home. Its difficult to believe but if you buy a quality hamburger meat, , pickles, onion m lettuce , tomato and  some potatoes to make home baked fries its cheaper to make dinner at home--and cheaper than going to a restaurant which charges tax and tip.

 

Perhaps people who are now working fewer hours or lesser quality jobs , earning  less and paying for Obamacare have to find a way of saving money?

Mon, 03/10/2014 - 11:55 | 4530540 mickeyman
mickeyman's picture

Not to mention not having to drive to the place.

Mon, 03/10/2014 - 09:02 | 4529903 NoDebt
NoDebt's picture

"i) Americans, courtesy of record obesity rates, are finally getting serious about their health, and have shunned the infamous 99 cent deep fried meals"

Ha!  Good one.

Mon, 03/10/2014 - 09:09 | 4529923 101 years and c...
101 years and counting's picture

actually, i'd say the only thing ameriKans can afford now is the $1 menu.  they just cant afford the $2 lg fries and $4 big macs.

na, im just kidding.  with EVERYONE getting uber wealthy via the US ponzi (stocks), everyone now dines at ruth's chris and red lobster.

Mon, 03/10/2014 - 09:02 | 4529904 oklaboy
oklaboy's picture

2 for 1 sale?

Mon, 03/10/2014 - 09:03 | 4529906 boogerbently
boogerbently's picture

No money for fast food.

A national move to healthy food.

Whatever company adapts first and best will thrive.

Mon, 03/10/2014 - 09:04 | 4529910 Sudden Debt
Sudden Debt's picture

WENDY DID IT!!

Mon, 03/10/2014 - 09:23 | 4529967 Andre
Andre's picture

Where's the beef?

Between Wendy's buns!

Mon, 03/10/2014 - 09:06 | 4529915 BullyBearish
BullyBearish's picture

Wait, wait...things are Great!  So great that, here it comes:

The Federal Reserve may have to accelerate the pace of tapering to take into account the economic pickup currently ongoing in the U.S. and the improving forecast for the near future, Federal Reserve Bank of Philadelphia President Charles Plosser said.

 

Can anyone say...INFLATION?

Mon, 03/10/2014 - 09:19 | 4529944 negative rates
negative rates's picture

Sure we can say it any moment we want, what kind of inflation is the question. We have plenty of price inflation without quality representation already. And our country is being attacked from abroad with hyperinflation. But here at home we simply have middle class monetary deflation, or, not having enough cash to spend on the things we want. 

Mon, 03/10/2014 - 09:25 | 4529970 ElvisDog
ElvisDog's picture

Tapering has nothing to do with inflation or unemployment or any other publicly-declared reason. The Fed is tapering because they have to, because QE is killing important elements of the economy like insurance companies and pension funds. If they are accelerating the taper, it's because things are worse than we thought, not better.

Mon, 03/10/2014 - 09:32 | 4529997 toady
toady's picture

The fed getting out while it's still possible.

Mon, 03/10/2014 - 10:17 | 4530139 Freddie
Freddie's picture

The money printing by Bernake and the criminal Fed has cause inflation worldwide and as Obama's rascist mentor would say - the chicken's are coming home to roost.  Those Chicken McNuggets at McDonalds are filled with fake shit and slime.

Mon, 03/10/2014 - 12:18 | 4530635 Almost Solvent
Almost Solvent's picture

It's ZIRP that's killing the insurance companies and pension funds. They are loading up on subprime shit just trying to get some yield.

100% on the rest of it though

Mon, 03/10/2014 - 09:07 | 4529920 TuPhat
TuPhat's picture

Actually there is no dollar menu anymore.  It changed to a two dollar menu and that probably has an effect on sales but we can be sure it isn't inflation.

Mon, 03/10/2014 - 09:17 | 4529948 dobermangang
dobermangang's picture

Yup.  They raised prices.  People went elsewhere.

Mon, 03/10/2014 - 11:16 | 4530406 homiegot
homiegot's picture

The question is where? There's nowhere to go after McDonald's.

Mon, 03/10/2014 - 10:47 | 4530283 superflex
superflex's picture

At east you can still get diabetes in a cup (sweet tea) for $0.99.

Mon, 03/10/2014 - 11:24 | 4530450 Real Estate Geek
Real Estate Geek's picture

And you just know that it's sweetened with HFCS, not sugar.

Mon, 03/10/2014 - 11:18 | 4530415 NihilistZero
NihilistZero's picture

There's still a few items for $1...  For me though it just reiterates that the only way out of this mess is for deflation to take it's course.  Imagine how the economy would respond to a 20% drop in rents and mortgages accross the board?  This should have happened in 2008 as the big 4 banks should have been nationalized and the overvalued RE liquidated.  The FED of course had to save the member banks...  That being accomplished they  are popping Housing Bubble 2.0 as we speak because umtill housing costs come down to a reasonable percentage of consumer income we can't have a real recovery.

Mon, 03/10/2014 - 11:28 | 4530462 robertocarlos
robertocarlos's picture

Rents ARE too high but the assholes who own the property would rather see it empty than discount their cash-flow.

Mon, 03/10/2014 - 13:20 | 4530851 NihilistZero
NihilistZero's picture

I think they're most concerned about killing comps and starting a price war for tenents.  Can't let that good old "supply and demand" work...  At some point soon inventory is going to force their hands.  Housing Bubble 2.0 is popping just as many are resigning themselves to permanent co-habitation.  Once you've accepted the roomate lifestyle you'll see a couple hundred dollar decrease in rent doesn't anyware near offset the savings of co-habitation.  This is not a bad thing.  The more we realy on each other as families and social groups the more power we take away from government and the banksters.

Mon, 03/10/2014 - 09:08 | 4529921 Tabarnaque
Tabarnaque's picture

Super Size QE bitchez!

Mon, 03/10/2014 - 09:08 | 4529925 Fijiaaron
Fijiaaron's picture

I just took the family on a road trip and discovered that McDonalds took out all the playgrounds. Why else would anyone go there? The food is better at Starbucks, and cheaper.

Mon, 03/10/2014 - 09:45 | 4530034 sessinpo
sessinpo's picture

Starbucks has playgrounds? Well you did bring it up to make a comparison.

Do you go to a eatery for the playground or for food? Just asking.

Personally, I don't find that young kids give a shit about better food at Starbucks. It ain't there cup of tea.

 

Mon, 03/10/2014 - 09:09 | 4529930 kito
kito's picture

I eat at McDonald's for their apple slices...
I read playboy for their articles....

Mon, 03/10/2014 - 09:09 | 4529931 Eahudimac
Eahudimac's picture

All those people on unemployment are better off and now eating at Ruth Chris. Obama say EBT be good of me!

Mon, 03/10/2014 - 09:09 | 4529932 Dr. Engali
Dr. Engali's picture

It's getting bad when people can't even afford the pink slime.

Mon, 03/10/2014 - 10:03 | 4529994 Whoa Dammit
Whoa Dammit's picture

The last two times I was in line at the local convenience store, there was a person in front of me  getting $3 of gas for their car and another who was getting $2 of gas. Not for a gas can for the mower & not even a gallon of gas. Hard times out there.

Mon, 03/10/2014 - 10:25 | 4530173 CrazyCatLady
CrazyCatLady's picture

That was me

I waved, but you acted like you didn't know me

Mon, 03/10/2014 - 10:26 | 4530177 CrazyCatLady
CrazyCatLady's picture

That was me

I waved, but you acted like you didn't know me

Mon, 03/10/2014 - 10:26 | 4530179 CrazyCatLady
CrazyCatLady's picture

That was me

I waved, but you acted like you didn't know me

Mon, 03/10/2014 - 10:28 | 4530185 CrazyCatLady
CrazyCatLady's picture

You noticed my fat fingers, thats why you wouldn't say hi

Mon, 03/10/2014 - 12:23 | 4530650 Rory_Breaker
Rory_Breaker's picture

He is not a cat person

Mon, 03/10/2014 - 12:57 | 4530785 frenzic
frenzic's picture

you funny

Mon, 03/10/2014 - 10:29 | 4530193 RaceToTheBottom
RaceToTheBottom's picture

Just wait till the pink slime goes black

Mon, 03/10/2014 - 09:10 | 4529933 Shizzmoney
Shizzmoney's picture

McFail

This is a good sign, actually.  People want to eat better (despite not being able to afford it) and are going to other avenues to do so.  This will also be good for healthcare costs (although won't make a serious dent due to the insurer and hospital monopoly that the ACA protects).

Mon, 03/10/2014 - 09:17 | 4529947 Dr. Engali
Dr. Engali's picture

That's some pretty good sarcasm there. Have you been to a walmart and paid attention to what people are putting in their carts? They don't five a damn about eating healthy.

Mon, 03/10/2014 - 09:22 | 4529965 RSloane
RSloane's picture

I do know that the local McDonald's Drive Thru line is so long that people have begun going to other fast food chains to avoid being late for work. There are also other fast food chains gaining in popularity because they can offer the same amount of fat, salt, and grease at a much lower price.

Mon, 03/10/2014 - 12:36 | 4530691 Chump
Chump's picture

"Eating healthy" does not mean "shopping exclusively at Whole Foods," it means sticking to the perimeter when you're at the grocery store.  My family and I are far too poor to be buying food from McDonalds.

Mon, 03/10/2014 - 09:10 | 4529935 Zero-risk bias
Zero-risk bias's picture

The 99% saving 99 cents. A breakthrough at last.

Mon, 03/10/2014 - 09:12 | 4529937 NOZZLE
NOZZLE's picture

Shitpotle at $720 a share now, cause $72PE is completely reasonable

Mon, 03/10/2014 - 09:17 | 4529950 SheepDog-One
SheepDog-One's picture

I've only been there once, didn't much care for a big rice stuffed burrito.

Mon, 03/10/2014 - 09:33 | 4529998 Cursive
Cursive's picture

@SDO

I had the same impression.  The way people rave about CMG, I would think they live on water and melba toast the rest of the time.  It's not just that people don't know nutrition or nutritional value, people don't know how to prepare, cook and eat food.  What percentage of Americants would say that Hot Pockets are yummy?

Mon, 03/10/2014 - 09:49 | 4530050 sessinpo
sessinpo's picture

Cursive    What percentage of Americants would say that Hot Pockets are yummy?

 

The same percentage of carpet munchers?

Mon, 03/10/2014 - 10:29 | 4530194 sessinpo
sessinpo's picture

Hmm, apparently we have those that ran into a yeast infection, according to the dow arrow(s). LOL

Mon, 03/10/2014 - 16:19 | 4531835 MeelionDollerBogus
MeelionDollerBogus's picture

Yup. http://www.happyopu.net - Jewel Staite's food blog. Yes, she's that redhead from Firefly. But no matter, her blog alternates between restaurant/food reviews, and she's very picky, and home recipies, and she's very gluttonous but still seeking to be healthy.
From what I gather of the blog & her twitter her boyfriend's a doctor too so how far she'd get being excessively unhealthy & gluttonous... probably not far. Plus she has to stay trim for those acting roles.
My take on her recipies & reviews: nom. Expensive (dining out) but delicious.

Mon, 03/10/2014 - 09:19 | 4529958 The Most Intere...
The Most Interesting Frog in the World's picture

Just ate there yesterday...  This morning, it was the size of a cow pattie, not kidding....

Mon, 03/10/2014 - 09:13 | 4529938 The Most Intere...
The Most Interesting Frog in the World's picture

Sales of caviar are soaring, there's a waiting list for the new Rolls-Royce. As the rest of us cut back the super rich are splashing out as never before... What Credit Crunch?

Read more: http://www.dailymail.co.uk/femail/article-1040745/Sales-caviar-soaring-Theres-waiting-list-new-Rolls-Royce-As-rest-cut-super-rich-splashing--What-Credit-Crunch.html#ixzz2vZ686ln0 
Follow us: @MailOnline on Twitter | DailyMail on Facebook

From the article:

Supermarket food prices may be soaring but that doesn't stop the super-rich putting their money where their mouth is. Take, for example, the £5,000 box of chocolates from Lebanese chocolatier Patchi. Naturally, only the finest ingredients are used, each of the 49 chocolates (it works out at more than £100 each) is hand decorated with Swarovski crystals and after eating them you might as well keep the box - especially since it's leather and hand embroidered with rare silk. Caviar Demand is high The chocolates were launched last month and Patchi has already been inundated with enquiries. Meanwhile, the demand for caviar is so high that the prized Caspian sturgeon is in danger of extinction. Fine foods buyer Andre Dang at Harrods confirms the trend, saying: 'Sales of Beluga caviar, which is our most expensive variety, are outstripping all other types at the moment.' Read more: http://www.dailymail.co.uk/femail/article-1040745/Sales-caviar-soaring-T... Follow us: @MailOnline on Twitter | DailyMail on Facebook

Mon, 03/10/2014 - 09:18 | 4529955 The Most Intere...
The Most Interesting Frog in the World's picture

Sales of caviar are soaring...  IDK, I'm feelin a new menu item at the golden arches... 

Mon, 03/10/2014 - 14:16 | 4531109 lasvegaspersona
lasvegaspersona's picture

Sir

If you require credit to eat may I suggest another establishment? Our caviar is the finest but it is cash only. Try your debit card at Denny's.

Mon, 03/10/2014 - 14:21 | 4531130 lasvegaspersona
lasvegaspersona's picture

Since the newly rich of China will only consume the best (which in China is exactly equivalent to the most expensive) I suggest Mickey D simply open several hundred new 'upscale' joints around Bejing, charge 20 times the usual. Bottom line issues solved (at least until China tightens...wha...too late...?)

Mon, 03/10/2014 - 18:26 | 4532380 kurt
kurt's picture

My Weiner Tastes Better With Poupon!

Mon, 03/10/2014 - 09:15 | 4529939 q99x2
q99x2's picture

Everyone is reading ZH and they have become to upset and pissed off to eat.

Mon, 03/10/2014 - 09:14 | 4529940 Confundido
Confundido's picture

How a lower consumption of burgers at just one of the burger chains, which could certainly be attributed to a change in diet or a more competitive market or higher purchasing power, should lead me to conclude macroeconomic generalities is beyond me. I am Austrian (economically speaking). I am deductive, not inductive.

Mon, 03/10/2014 - 09:16 | 4529946 The Most Intere...
The Most Interesting Frog in the World's picture

If hot air came out of your ass as supposed to your pie hole, you would actually be conductive.

Mon, 03/10/2014 - 09:28 | 4529988 Confundido
Confundido's picture

you wrote it so politely you leave me no choice to doubt you...

Mon, 03/10/2014 - 09:20 | 4529959 SheepDog-One
SheepDog-One's picture

Sure, but when even .99 cent burgers are falling off even when they accept food stamps, somethings going wrong.

Mon, 03/10/2014 - 09:22 | 4529963 ejmoosa
ejmoosa's picture

Here's an idea for you.  Total up all the profits in the restaurant sector as I have been doing for years now and report on the total in sum.  Here is the rate of year over year profit growth:

 

Most Recent Quarter: -6.24%

Two Quarters ago:  5.39%

Three Quarters ago:  4.49%

Four Quarters ago: 5.76%

Five Quarters ago:  21.94%

That represents 26 different companies within the sector

Does that help you draw any conclusions?

Mon, 03/10/2014 - 09:48 | 4530048 GetZeeGold
GetZeeGold's picture

 

 

I'll take kill Obamacare for a $1000 Alex.

Mon, 03/10/2014 - 09:15 | 4529942 buzzsaw99
buzzsaw99's picture

ham-boogers

Mon, 03/10/2014 - 09:20 | 4529960 Waterfallsparkles
Waterfallsparkles's picture

Even my Son has learned how to cook dried beans and asks for recipes for homemade soup.

Mon, 03/10/2014 - 09:23 | 4529969 Reaper
Reaper's picture

Troughs come and troughs go. Going long on broccoli may not be wise.

Mon, 03/10/2014 - 09:28 | 4529986 ElvisDog
ElvisDog's picture

Yeah, I don't think it's because people are eating out less and making home-cooked, healthy meals. I think it's because McDonalds has an out-dated menu, they are raising prices, and making their portions smaller. The "Big" Mac is tiny these days.

Mon, 03/10/2014 - 09:30 | 4529991 ClowardPiven2016
ClowardPiven2016's picture

Maybe we should allow SNAP cards to be used at McDonalds. No wait, bad idea......that would lower sales of pork rinds, twinkies and soda at grocery stores and hurt their bottom line.

Mon, 03/10/2014 - 09:54 | 4530065 Waterfallsparkles
Waterfallsparkles's picture

I think a lot of it has to do with people wanting to eat healthy.  The "Pink Slime" was just a start.  Plus, have you seen how they make and what is in those so called "Chicken Nuggets"?  I cannot eat them anymore.  It turns my stomach just thinking about them and what is in them.

Now the news that they have Yoga Mat matetrial in their buns.  Might as well go and chew on some tree bark it would probably be healthier.

Mon, 03/10/2014 - 10:06 | 4530108 adr
adr's picture

I really wish that were the case, but it is simply people do not have any money. Go look at the frozen meal selection at a grocery store. It is exploding with new options. There used to be a couple $1 frozen burrito options, now there are twenty different kinds.

When I go to the grocery store I see people stock up with cartfulls of frozen meals. They see a pound of ground beef going for $5.49 and just head for the freezer section where they can buy five Marie Callender meals for $10. The oven and stove are endangered species.

Mon, 03/10/2014 - 15:28 | 4531510 pupdog1
pupdog1's picture

The chemistry department at Harvard couldn't pronounce the list of chemicals in those goddamned things.

Mon, 03/10/2014 - 16:19 | 4531830 MeelionDollerBogus
MeelionDollerBogus's picture

Not for me. 2-2.50/lb chicken is my staple diet. Not always available at that price but when it is I load up.
Tastes way better than microwaving meat but a re-heat in the microwave is fine as long as I don't over do it & it gets rubbery.

Mon, 03/10/2014 - 14:12 | 4531093 lasvegaspersona
lasvegaspersona's picture

remember Euell Gibbons? some parts are edible (or may be edible in this case)

Mon, 03/10/2014 - 10:00 | 4530087 adr
adr's picture

A Big Mac meal is over $6 most places. Imagine what would have happened if they didn't start offering the $10 dinner box with 2 Big Macs, four fries, two cheeseburgers, and a ten piece nugget.

Chipotle costs $10 for a burrito and a drink. The problem is there is almost nothing good for you in that thing. Less meat than a Subway sub. People think Chipotle is healthy, but the burrito is 90% empty carbs. Almost the entire thing comes out of your ass a few hours after you eat it. However I do like seeing vegetarians ordering a burrito with pinto beans cooked with pork fat.

Mon, 03/10/2014 - 10:16 | 4530098 pupdog1
pupdog1's picture

McFood used to be quite tasty, years ago. That's how McD became McD.

Now the same products are not even recognizable as food, and don't actually taste like anything known to man. I gave up on the breakfast menu, which I had enjoyed for years, when the scrambled eggs started looking like solidified glow-in-the-dark flourescent yellow space alien things, and the sausage started tasting like crankcase grease-on-cardboard.

The service used to be pretty zippy, and you could find a clean table.

Now it's "What choo want?"  "You want sumpfin?"  I can't remember the last time I heard a "please" or a "thank you" out of these gangsters at my local McD, which I now only use for drive-thru emergency coffee. A clean table? BYO Windex.

The adoreable suburbanite senior citizens who used to meet there every morning are long gone. Guess they got tired of scraping things off their shoes.

Food that used to be good and is now hideous, staredown service, filthy restaraunt, strongarm crime in the parking lot (which never happened years ago), and increasing health concerns.

And their brain-dead exec management thinks its about re-arranging the menu again.

If you want to know how bad today's McD really is, go to an In-n-Out Burger in Southern California for comparison.

This ain't rocket science.

Thu, 03/13/2014 - 07:41 | 4542213 kumquatsunite
kumquatsunite's picture

I used to enjoy a McD breakfast...a lot of years ago. Now, I'm mostly afraid of Hep C from all those tattooed freakos working in these places. I've almost stopped eating out completely because I believe that if you have tattoos the rest of your hygiene is probably not the best. Also, I find tattoos very ugly to look at so most of these fast food places are not going to work for me. I scratch cook almost all the meals. Do go out for coffee.

The welfare state has created the huge zombie horde without souls; no one is home there and I'd rather just stay away from any place they go. Go to walmart once in a while but always early in the morning cause they don't get up until noon (eat Cheetos, watch Saw 33).

I think if you are getting any welfare money you should have to work in the fields putting up crops to get it. Funny isn't it? How did anyone eat before all the welfare benefits?

There was a case recently in Albuquerque where a little kid died. Police had been to his "home" couple weeks before because someone "accidentally" left on the cell phone and called the police who heard the "adults" yelling at the little kid. Police show up and the felon "boyfriend" went on and on about how it was all a misunderstanding. Mom says look at the new cars in the driveway (news people got ahold of the police cam and posted the video after the kid died). Mom says that the talk about bruising was because of her medical treatement for her brain tumor and she Says how the felon boyfriend was just qualified to "care" for her so he is getting paid by the state to take "care" of her. House is a dump but they have great cards, new smart phones and all the other electronics sitting around. Two weeks later kid is dead from a kick to the head. 

And that's what you create with welfare. No work means no morality. People who have to work for what they eat, behave so they can keep their employment. It's just that simple. Welfare creates the gutter. 

Mon, 03/10/2014 - 10:11 | 4530119 Freewheelin Franklin
Freewheelin Franklin's picture

McDs could use some McEasing. 

Mon, 03/10/2014 - 10:13 | 4530129 auntiesocial
auntiesocial's picture

McColonCancer

Mon, 03/10/2014 - 10:16 | 4530138 ziggy59
ziggy59's picture

It was the weather..
McDonald's Feb. US sales cooled by winter weather
http://finance.yahoo.com/news/mcdonalds-feb-us-sales-cooled-130006934.html

Mon, 03/10/2014 - 10:22 | 4530140 Quinvarius
Quinvarius's picture

If it isn't food, it still isn't worth 99 cents.  The only reason they are even in business is hidden subsidies to feed poor people from the US government.  That is why their business model fails miserably overseas where they don't get free money from Uncle Sam.  When I saw they got TARP money, I knew they had always been at the government feed trough.

Mon, 03/10/2014 - 10:25 | 4530149 WhyWait
WhyWait's picture

Lots of folks I know are aware of GMO's, glycophosphates, the dangers of too much sugar and corn syrup especially.  The grocery store I shop at, with a limited selection and by far the lowest prices around, does a steady business in a few local organic items. Most also shop next door ath the high-priced place for specials. But there's always the problem of trying to put healthy but filling meals together with not enough money.  Range-fed organic chicken for $6.99 a pound vs. a bag of chicken thighs for $.99 a pound?  Grass fed organic beef for $10.99 vs pork stakes on special for $1.49?  And there's four hungry kids at home, overdue tax bills and a mortgage payment that wasn't supposed to be so high. You, your wife and three of the kids need dental work, the truck's leaking oil, your hypertension drugs and your boy's Ritalin have gone up, the oil tank's almost empty, you had to take a pay-cut to keep your job and in January you had to stay home for two weeks because work was slow, but you couldn't collect because the new Claims system is impossible.  Probably on purpose.

So you put off a doctor's visit, cut out the organic yogurt you used to buy, and skip the family treat, the weekly meal at McDonalds. 

McDonalds? Yes.  That was one way to take the family out that you could afford, an event, a break in the routine, you could get out of there for $30, the little ones loved it, everyone left feeling full. Bad for you?  Not once a week, right?  But somehow lately it always turns out to be $40 and this month the $40 is just not there.  And on the road, when you need something quick and cheap to keep your hunger down a dollar burger, a dollar fries and a dollar drink was the quickest cheapest thing you could get.  But now a slice of tomato, some onion and some lettuce cost extra, and the service isn't as quick as it uset to be, so you've taken to bringing sandwiches along with you.

From things you see on TV you know there are folks who think you're an ignorant slob and a fool for eating the way you do, and it hurts, because you know they're right.  It makes you angry.  Angry at yourself, and at them. You wish there was some other way, but you're so tired all the time, and there's never enough time. 

There's a rage smoldering in your heart, but it's dangerous.  Best kept buried, out of sight.  It will just get you into trouble.  If you slip and let it out at work, ... no, that just can't happen.  You've worked there for 11 years and you're the one that opens the place in the morning, but still you know they'd fire you in a minute. And replace you just as quick.  Last week you went into a rage at the wife over what seemed like an outrage, but it was really over nothing at all. Or at least it wasn't really about her.  That scared you, and you tried to show her how sorry you were, but it's not the first time it's happened.  It's hard to get that loving feeling going these days. Sometimes it hurts so bad you could just walk away from this nightmare, but you won't.  Your love for them is rolled together with your pride, your grief and pain. 

You hope things are going to get better. They just have to.  It can't go on like this much longer.  These hard times are wearing you down.       

 

 

 

Mon, 03/10/2014 - 10:30 | 4530196 Quinvarius
Quinvarius's picture

It is just McDonalds, not the next sequel to "The Hunger Games".

Mon, 03/10/2014 - 12:25 | 4530661 RaceToTheBottom
RaceToTheBottom's picture

But, But, just pull yourself up by your boot straps....

Cowboy up!!!

/s

Mon, 03/10/2014 - 16:18 | 4531826 MeelionDollerBogus
MeelionDollerBogus's picture

Holy, that's a long dissertation on dollar-menus.
Fast food = crap. Pass. See? That's brief but to the point.
I suppose not as poetic. So you'll publish the Ph.D version & I'll do the cliff notes?

Mon, 03/10/2014 - 17:30 | 4532115 WhyWait
WhyWait's picture

lol!

Mon, 03/10/2014 - 18:23 | 4532370 kurt
kurt's picture

Look up Dave Chappel's WackArnolds scit.

Mon, 03/10/2014 - 10:24 | 4530166 RaceToTheBottom
RaceToTheBottom's picture

Hmmm, maybe we need consumers in a consumer driven economy?  Who would have thunk it?

Mon, 03/10/2014 - 10:31 | 4530203 Its_the_economy...
Its_the_economy_stupid's picture

i) Americans, courtesy of record obesity rates, are finally getting serious about their health, and have shunned the infamous 99 cent deep fried meals or ii) courtesy of the Fed's "Fed's recovery", the average American can no longer even afford sub-$1 deep fast food.

 

#3) everyone eating that crap if finally dying off. Darwinism at its most elegant.

Mon, 03/10/2014 - 11:42 | 4530446 WhyWait
WhyWait's picture

Darwinism?  Maybe. I've never seen so much sickness and early death as is going on around me now.  But if you attribut this to survival of the fittest, are you saying the rich survive because they are more fit?

The current crisis, even if you count it as starting in 1979, is only two generations old at most, hardly long enough for Darwinian evolution to be the dominant force in play.  But of course, so long as some people die before they can reproduce, biological evolution is going on, however fast or slow. Does it really favor the fitness of the rich? Or the opposite?  

Well-to-do people are staying healthier and are far more likely to survive to reproduction, regardless of their genetic makeup.  The poor however are under intense survival pressure, with the weakest getting sick and dying at an increasing rate - a fact that government statistics are almost certainly concealing.  The result must be genetic selection for the most fit among the poor, while genetic errors are being allowed to accumulate among the well-to-do.

 

Mon, 03/10/2014 - 16:17 | 4531820 MeelionDollerBogus
MeelionDollerBogus's picture

Plenty of time. Every generation is subject to risks & damages.
If diet is bad, if genocide against a family/race/region is used, if food is deliberately poisoned to knock off the poor just for being poor.
Make the healthy food the expensive food.
That's survival of the fittest as the fittest decide the price & those who can't afford the price eat poorly or not at all. It doesn't take generations to starve to death.

Thu, 03/13/2014 - 07:49 | 4542226 kumquatsunite
kumquatsunite's picture

Except that the numbers are so skewed...look at how many kids the "poor" have versus the better off. Almost always you'll find better off and educated have very low numbers of children. Then go to walmart and watch the slobbering trails of children with their "parents." And the "Poor" get an awful lot of free care because they scream discrimination if they don't. 

Why are health care costs so high? Because the obese, drug addled "poor" mothers are unfit to care for the kids they have but they are rewarded with welfare when they have them...duh. It takes a lot of work to prepare oneself for a better job, show up, do the job, advance. Most will just choose to drop babies and take that life rather than work. 

Oh, don't forget...lots of these mothers are being sanctified by "disability" to care for their "disabled" kids so that they get extra money for caring for their own children from social security. They can get the kid called adhd or practically anything and get disability money for the kid and "caretaker" money for themselves. 

Mon, 03/10/2014 - 10:59 | 4530333 flysofree
flysofree's picture

I saw it written and I saw it say
Pink slime is on it's way
And none of you stand so tall
Pink slime gonna get you all

 

Not exactly how Nick Drake wrote it in Pink Moon

Mon, 03/10/2014 - 10:59 | 4530339 ItsDanger
ItsDanger's picture

I ate there a while ago off the highway and was shocked at the price.  Seems way too expensive for what you're buying.  Still, most of the outlets are busy in my area.

Mon, 03/10/2014 - 11:12 | 4530388 I Write Code
I Write Code's picture

I miss those long-ago days when fast food at least had real ingredients and tasted good.

Long after McD went plastic, Carls/Hardee's was still really good (when they introduced their six dollar Angus burgers!), but service and quality drifted on those too maybe ten years ago.  And I don't like the In-and-Out's that I've tried the last couple of years, was never that big a fan of them, actually.

I eat at Jack In The Box (Los Angeles chain) occassionally because of the great ads but not because of the great food since it isn't - but actually, I did have one of their breakfast deals a few months ago and it was *dang* tasty.  Just seriously fattening.  And fast food just doesn't work with salads.

IOW I've completely fallen out with fast food at the industrial/chain level.  If I need a fast/cheap lunch actually Trader Joe's has a number of excellent premade sandwiches for $4.  And no place to sit, but there's always your car.

Mon, 03/10/2014 - 16:17 | 4531814 MeelionDollerBogus
MeelionDollerBogus's picture

I used to be big on Country Style with chicken-salad sandwiches like that. Was driving for work a lot then, suited me well. Large sandwiches. Good deal for the price.
These days I do not & will not stop for a hamburger. Maybe a poutine but a burger? Almost all of them taste horrible with all that grease & the fillers.

Mon, 03/10/2014 - 11:20 | 4530426 robertocarlos
robertocarlos's picture

The sales taxes push the price over one dollar and then the menu item becomes unaffordable. Get rid of taxes. 

Mon, 03/10/2014 - 11:23 | 4530440 optimator
optimator's picture

My dog loves ice cream, any ice cream especially Dairy Queen ice cream.  A few weeks ago the wife brought home a cup of ice cream from McD for the dog.  Dog sniffed within a foot of the dish and never came back.  Hours later it was still there an the wife threw it away.  So, I went on the web and looked it up.  There is a reason they call their milkshake a shake!  

Mon, 03/10/2014 - 13:57 | 4531028 lasvegaspersona
lasvegaspersona's picture

Your dog is just stuck up. If chicken fat is good enough for my kids....

Mon, 03/10/2014 - 12:49 | 4530748 redd_green
redd_green's picture

Maybe if their food was fit for human consumption...   It certainly isn't now.  

Mon, 03/10/2014 - 12:52 | 4530759 starman
starman's picture

Thats weird I just saw a Range Rover by the drive through window of MCD's!?

Mon, 03/10/2014 - 13:28 | 4530875 MeelionDollerBogus
MeelionDollerBogus's picture

http://youtu.be/wW-4LU79qbU

Not to worry! If Ronny McRotgut can't fill yer gills go to Carl's Jr's!

Mon, 03/10/2014 - 13:56 | 4530880 Itchy and Scratchy
Itchy and Scratchy's picture

Waaaa???? I have almost completed my Masters in Humanistic & Income Redistribution Liberal Arts studies & I was hoping to apply for a job flipping burgers for the next 20 years to pay back the $200k student loan I owe! Now what?

Mon, 03/10/2014 - 13:44 | 4530963 lateedah
lateedah's picture

Used to be MickeyD had 15 cent burgers. What hapened to that?

Mon, 03/10/2014 - 13:50 | 4530988 Itchy and Scratchy
Itchy and Scratchy's picture

They ran outta a catz!

Mon, 03/10/2014 - 13:47 | 4530974 Mr. I-N-The Sky
Mr. I-N-The Sky's picture

So the fuck what?  How much have McD's have in their war chest?  How about their global sales.  Boo frickin whoo for them.  The world will keep eating that shit they serve for another hundred years.  And it is shit.  

Mon, 03/10/2014 - 13:51 | 4530992 Itchy and Scratchy
Itchy and Scratchy's picture

'You deserve a break today!'

Mon, 03/10/2014 - 13:51 | 4530991 lateedah
lateedah's picture

Yes, my dog is slow to be interested in the $1 cheeseburger.

Mon, 03/10/2014 - 13:51 | 4530995 Itchy and Scratchy
Itchy and Scratchy's picture

Then u shouldn't have married her!

Mon, 03/10/2014 - 13:54 | 4531016 lasvegaspersona
lasvegaspersona's picture

forget high tech and bio...the most urgent need is for blog editor. Apparently spell check gives authors the feeling that they can just hit 'post' without worry. Grammar check is apparently never used and 'missing word' check has not yet been invented.

At least have your 12 year old read it out loud back to you....you might find it sounds wrong....

Mon, 03/10/2014 - 14:02 | 4531046 Itchy and Scratchy
Itchy and Scratchy's picture

It's all cuz of da' fallin' deflationary prices! Charge us moar! Charge us moar! Charge us moar!

Mon, 03/10/2014 - 14:14 | 4531099 Nue
Nue's picture

I got 99 problems but McDonalds shitty food/stock ain't one.

Mon, 03/10/2014 - 14:18 | 4531100 Problem Is
Problem Is's picture

There's A 4th Option

Many McDonald's locations are only accessible by car.Many along freeway and commute routes. It employment is down sharply... see labor force participation rate, then fewer Amerikans are accessing the points occupied by McDonald's. Furthermore, if cash strapped under employed and unemployed Amerikans are having trouble affording gasoline, it restricts their access to McD's and therefore hurts sales as Amerikans gravitate toward cheaper to reach options.

Mon, 03/10/2014 - 14:22 | 4531136 Itchy and Scratchy
Itchy and Scratchy's picture

Ronald McDonald is a racist!

Mon, 03/10/2014 - 17:52 | 4532233 kurt
kurt's picture

Now overlay a chart of retail gasoline prices. Now you know.

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