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Pentagon Admits Spending Millions To Study Social Media Manipulation

Tyler Durden's picture


Just days after a report published by researchers at Facebook revealed that users of the social media site had been manipulated for science, The Guardian reports that DARPA - the Pentagon-run Defense Advanced Research Projects Agency - has in one way or another funded several studies recently that set out to explore that social networking site, as well as users of Twitter, Pinterest, Kickstarter and others. DARPA told the Guardian that the studies it has funded are essential to US defense interests.

As The Guardian reports,

The activities of users of Twitter and other social media services were recorded and analysed as part of a major project funded by the US military, in a program that covers ground similar to Facebook’s controversial experiment into how to control emotions by manipulating news feeds.


Research funded directly or indirectly by the US Department of Defense’s military research department, known as Darpa, has involved users of some of the internet’s largest destinations, including Facebook, Twitter, Pinterest and Kickstarter, for studies of social connections and how messages spread.


Several of the DoD-funded studies went further than merely monitoring what users were communicating on their own, instead messaging unwitting participants in order to track and study how they responded.


Shortly before the Facebook controversy erupted, Darpa published a lengthy list of the projects funded under its Social Media in Strategic Communication (SMISC) program, including links to actual papers and abstracts.

DARPA's reasoning...

“Through the program, Darpa seeks to develop tools to support the efforts of human operators to counter misinformation or deception campaigns with truthful information."


“Social media is changing the way people inform themselves, share ideas, and organize themselves into interest groups, including some that aim to harm the United States,” said a spokesman. “Darpa supports academic research that seeks to understand some of these dynamics through analyses of publicly available discussions conducted on social media platforms.”


papers leaked by NSA whistleblower Edward Snowden indicate that US and British intelligence agencies have been deeply engaged in planning ways to covertly use social media for purposes of propaganda and deception.

*  *  *
On the Pentagon’s part, DARPA told the Guardian that the studies it has funded are essential to US defense interests... Orwell would be proud

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Wed, 07/09/2014 - 18:24 | 4941186 Coletrane
Coletrane's picture

this is doubleplus ungood

Wed, 07/09/2014 - 18:29 | 4941196 Gaius Frakkin' ...
Gaius Frakkin' Baltar's picture

Hilarious... it's Lucifer asking around trying to understand why nobody likes him.

Wed, 07/09/2014 - 18:40 | 4941200 knukles
knukles's picture

Love the Eye of Horus atop the pyramid on the insignia.
Satanic, indeed.

Does anybody but me read the circle within circles that conclude with "manipulation" as to whose "truth",  "truth" is whan there is no "truth" in any case?
"Darpa seeks to develop tools to support the efforts of human operators to counter misinformation or deception campaigns with truthful information."


The US refers to the one and same as the Eye Of "Providence." 



Wed, 07/09/2014 - 18:50 | 4941246 SoberOne
SoberOne's picture

You can not get in my head. Fuck you for trying. 

Wed, 07/09/2014 - 18:57 | 4941258 CH1
CH1's picture

And they're NOT going to stop.

Wed, 07/09/2014 - 19:48 | 4941430 Liberal
Liberal's picture

I'm SO turned on by this revelation.

Please manipulate me!  Yes!  Yesss!  YESSS!  Oh, God!  Oh, God! 

Fuck me, Big Government!  I love you, Big Government!!!

Wed, 07/09/2014 - 22:21 | 4941909 Ignatius
Ignatius's picture

Compulsory public education is one of the great mass manipulation coups.

Common Core is the latest iteration and "enhancements".

Understand that and the rest follows.

Wed, 07/09/2014 - 22:58 | 4942035 bunzbunzbunz
bunzbunzbunz's picture

This is hilarious. Everyone who thinks like the masses has been trained. Everyone who thinks the masses are sheep has been trained. Everyone who thinks has been trained. You cannot think, with language and societal understanding, without having been trained.

We are all puppets of someone. Whether it is a small group who thinks they have ascended beyond the normal human mentality or a large group of morons that whatches people use Jesus power to heal cripples on broadcast TV....WE ARE ALL FUCKING TRAINED MONKIES. Get over yourselves. 



Anddddddd.....im hungry, so GET SOME FREE BITCOINS BEFORE THEY ARE WORTH SOMETHING!@# at http://freebitco.in/?r=25727

Thu, 07/10/2014 - 01:49 | 4942375 TheMerryPrankster
TheMerryPrankster's picture

drop some acid dude...

seriously your brainhas been poisoned


Wed, 07/09/2014 - 19:32 | 4941382 Crawdaddy
Crawdaddy's picture

The thirteen levels of stone in the pyramid is surely a meaningless coincidence.

Thu, 07/10/2014 - 02:55 | 4942417 luftmensch
luftmensch's picture

most truth is relative, but it still has influence and affects.  The war of words is similar to that of physical weapons, it may be a lousy business all around, but you don't want to be pushed around by the bullies either, so better to try and engage in as minimal and positive a way as possible.


Thu, 07/10/2014 - 07:03 | 4942539 Wahooo
Wahooo's picture

The eye hovering over a pyramid has always given me the creeps. Who puts a single eye on anything? Especially over a pyramid? And why has that weird design persisted through the decades?

Wed, 07/09/2014 - 18:34 | 4941209 junction
junction's picture

This explains why all those Pentagon office workers were on Pornhub for hours: social media research.

Wed, 07/09/2014 - 23:02 | 4942053 bunzbunzbunz
bunzbunzbunz's picture

True dat. And private sectors workers Never Ever Never go to porn sites at work. That would just be so gross and ucky yucky. They just are better people. They never do anything wrong or unethical. Private sector workers are the saviors of humanity. They don't ever profit from the government. They would certainly never profit from government contracts. They certainly dont profit from increased product demand from the government. 

Thu, 07/10/2014 - 01:55 | 4942381 TheMerryPrankster
TheMerryPrankster's picture

in the end no one profits from governments. Governments cost,hence taxes, if governments made profits they would be self sustaining and wouldn't need taxes.

Government is just a way to transfer wealth at the point of a gun and paint an illusion that you are a free to participate in mandatory transactions.

Wed, 07/09/2014 - 20:13 | 4941515 rubiconsolutions
rubiconsolutions's picture

This is precisely why I put my (not so)honorable discharge and DD-214 through the shredder years ago and discouraged my children and their friends from enlisting. Pure unadulterated evil. The military that is.

Thu, 07/10/2014 - 02:51 | 4942414 luftmensch
luftmensch's picture

Given the small army of online propagandists currently used by China and Russia, I'd have to agree that it is "essential to US defense interests" to understand social media.

Just look at the comments on this and other sites anytime Ukraine is mentioned, or many sites where Tibet is mentioned.



Wed, 07/09/2014 - 18:31 | 4941194 Dr. Engali
Dr. Engali's picture

I'm sure the MSM will be all over this. Thank goodness we have the fourth estate as guardians of freedom.

Wed, 07/09/2014 - 18:33 | 4941203 Ariadne
Ariadne's picture

BFD Fuckerberg & the pathological msm criminals do far worse. That cocksucking loser in the wh? Marketing criminals gave themselves awards for that one. The media is the psyop that props up this prison circus. Pull the plug on the telecommunications grid and this will all get real, fast.

Wed, 07/09/2014 - 18:36 | 4941215 knukles
knukles's picture

Gosh, that's cynical.




Wed, 07/09/2014 - 18:58 | 4941263 Ariadne
Ariadne's picture

You can fool some of the people all the time, so those are the ones you focus on. Rabbi W

And who does Fagan screw all of the imte? Children.

Wed, 07/09/2014 - 19:03 | 4941275 Ariadne
Ariadne's picture

I drink in the best company.

The New Idol

Wed, 07/09/2014 - 18:37 | 4941220 alien-IQ
alien-IQ's picture

No matter how paranoid or conspiracy minded you are, what the government is actually doing is probably far worse than you imagine.

Wed, 07/09/2014 - 18:40 | 4941221 knukles
knukles's picture

Gosh, that's cynical




Wed, 07/09/2014 - 18:51 | 4941247 Jendrzejczyk
Jendrzejczyk's picture

I was laboring under the false assumption that propaganda against US citizens was still illegal.


These fuckers know no shame.

Wed, 07/09/2014 - 19:05 | 4941287 Jendrzejczyk
Jendrzejczyk's picture

+10 SBM.

So disturbing in so many ways.


Wed, 07/09/2014 - 19:34 | 4941390 itstippy
itstippy's picture

"No matter how paranoid or conspiracy minded you are, what the government is actually doing is probably far worse than you imagine."

Big-government-conspiracy-nutballs like you are precisely who DARPA needs to get a handle on.  They'll find out what makes you parnoid tinfoil-hatters tick and what your nefarious methods are if they have to monitor and manipulate every communication on the goddam planet.

It's a matter of National Security!

Wed, 07/09/2014 - 23:05 | 4942063 bunzbunzbunz
bunzbunzbunz's picture

Part of it yes....the other part are just simpletons doing a job. If you think the gov employees are clever enough to get away with insidious actions, why would you think you would understand what they are doing, why, how, or whether you are being distracted from something worse?

Wed, 07/09/2014 - 18:42 | 4941226 Rainman
Rainman's picture

I bet they're processing a lot of #fuckyoubarrys

Wed, 07/09/2014 - 18:49 | 4941242 earleflorida
earleflorida's picture


"Six Jewish Companies Control 96% of the World's Media"

curser is having spasm's as i try to type

Wed, 07/09/2014 - 18:52 | 4941250 earleflorida
earleflorida's picture

Must Google,... if site hasn't already been pulled

Wed, 07/09/2014 - 23:08 | 4942071 bunzbunzbunz
bunzbunzbunz's picture

You are stupid and full of shit.....OH LOOK I CAN TYPE ANYTHING ON THE INTERNETZ.

Guess what. No one cares what you think of them. No one cares if you think they control things. No one cares if you know something secret. If they are as powerful as you purpose, it makes no difference whether anyone knows or not. You simply look like a fool.


"Six Catholic Companies Control 96% of the World's Gold"

curser is having spasm's as i try to type

Wed, 07/09/2014 - 23:11 | 4942080 bunzbunzbunz
bunzbunzbunz's picture

Wait, bunz, you dont mean to say the Vatican is up to something ungodly do you? I mean...yeah, they have been shutting down/hiding accounts that are apparently related to fraudylent activity...but obviously we should only talk about how Jews behave with relation to money. We should never talk about how Christian churches regularly attempt to coerce members into donating money. Passing around buckets for donation.....in front of other members....GOSH could this to be to embarass those who dont want to give money!?@#!?@# NOOOOO certainly not....because Christians never do anything wrong.. EVERNEVEREVER.

Wed, 07/09/2014 - 18:55 | 4941256 Spastica Rex
Spastica Rex's picture

I wonder why "social media" is "free?" I wonder how "social media" companies can make money?

Maybe freedom isn't free, bitchez.

Wed, 07/09/2014 - 23:13 | 4942083 bunzbunzbunz
bunzbunzbunz's picture





The same way the website you are currently using is free you dolt.

Wed, 07/09/2014 - 19:12 | 4941313 UselessEater
UselessEater's picture

Slightly OT but interesting image.

Are Actors Used to Manipulate the Masses......



Wed, 07/09/2014 - 19:40 | 4941407 conspicio
conspicio's picture

Early on, Twitter struck a deal with the Library of Congress to collect 100% of the twitter feeds through a Colorado company called GNIP (now acquired by twitter but also sucking 100% of tumblr and facebook, no doubt that is ending with the acquisition). The LOC have expanded beyond just GNIP since the original deal. I recall thinking, wow, what banality are they really interested in collecting and why? And will it be sanitized or censored? If it is archiving in real time, then presumably it captures even deleted tweets? Then I realized, why wouldn't the federal dataminers use the LOC as a front for everything "of record" in some vastly defined "public domain?" No one sure seems to give a shit and this DARPA activity is .000000001 of what is likely being done.

Wed, 07/09/2014 - 19:50 | 4941433 kchrisc
kchrisc's picture

You only need to spy if you lie.

Wed, 07/09/2014 - 19:59 | 4941470 Jack Burton
Jack Burton's picture

Israel has been the past master of Social Media, Blog and Comments Section manipulation. Many thousands of Israeli and American Jews take part in an organized internet campaign to challange any opinion not favorable to Israel. And to keep Israelis talking point front and center. They also play the anti semitism card when their arguments fail to carry weight, or of another point of view is winning acceptance on said blog, social media or comments section. Learnign from this the State Department has admitted to their program of paid posters, they ADMIT it in public. Now, of course the Pentagon is getting into the act. We should know that would happen.

Wed, 07/09/2014 - 23:15 | 4942090 bunzbunzbunz
bunzbunzbunz's picture

Right....so one religious group is involved with propaganda, but others just neglect it? Are you that naive?

Wed, 07/09/2014 - 23:18 | 4942093 bunzbunzbunz
bunzbunzbunz's picture

Oh, wait... Maybe you are just a 'paid poster' of some Islamic organization. Given your lack of grammatical correctness or flow, I can only assume your first language is not English, and therefore you are suspect of being a propaganda delivering device yourself.

Thu, 07/10/2014 - 06:55 | 4942533 Wahooo
Wahooo's picture

Wait a minute, are you arguing the facts here? Do you argue that Israel and American Jewish organizations do not have one of the most sophisticated and pervasive info/propoganda machines in existence?  Because if that is your argument, it's laughable.

Wed, 07/09/2014 - 20:44 | 4941592 blindman
blindman's picture

stealing trillions of dollars from the public purse is
essential to national security, see? that is the system.
if you do not understand it you are an outcast and
perhaps a terrorist or someone with suspect tendencies.
the "system" is too ingrained to change so you best just
sit back with popcorn and relax when they pull your/the
next leg forward and penetrate your trailing orifice with
a salty injection of something like, but not exactly, liquidity
at the end of something like, but not identical too, a big
think caboose, blood loss and barber shop haircuts. (interestingly,
barbers were the original surgeons, blood letters, dentists and tattoo artists,
or so i have heard. i guess they had the sharpest blades?)
Tom Waits Long Way Home

Wed, 07/09/2014 - 21:16 | 4941681 MathWins
MathWins's picture

The reasons to stay off those kind of sites just keep on mounting!

Wed, 07/09/2014 - 21:26 | 4941710 SMC
SMC's picture

Corporate welfare for crony-capitalists.

Wed, 07/09/2014 - 21:31 | 4941713 Dewey Cheatum Howe
Dewey Cheatum Howe's picture

Every major technological innovation since the US got caught flat footed by the Russians during the space race days has Darpa's fingerprints on it in some way shape or form. These people also throw lots of money down rat holes too at the same time. 

I'm shocked at this revelation. Not.

"Darpa seeks to develop tools to support the efforts of human operators to counter misinformation or deception campaigns with truthful information."

I actually believe this because the tools are just tools it is how the human operators use them that determine what direction they get used in. The whole aim of the MIC complex is to make money by not allowing any one side to gain too much of an advantage over the other. But what if the people are shit and apathetic it won't really matter what way the tools are used.

What if you developed tools to counter misinformation and deception and no one paid attention to it anyways since they were so thoroughly self absorbed and narcissistic that they didn't care because it wasn't about them?

Wed, 07/09/2014 - 21:38 | 4941749 22winmag
22winmag's picture

Well... look at the way they faked the moon landings.


Back then we had the will, but not the technology to go to the moon. Today we have the technology, but not the will or the money.


But hey, those utterly fake moon landings sure did make America feel good and help justify NASA's existence.

Wed, 07/09/2014 - 23:21 | 4942102 bunzbunzbunz
bunzbunzbunz's picture

Please explain these fake moon landings. Please explain why anyone can go outside and reflect lasers off mirrors left on the moon by Apollo 11. Please explain why you can't do even a tiny bit a research before spouting stupid shit.

Thu, 07/10/2014 - 12:21 | 4943686 bycatch
bycatch's picture

Good god, people actually downing you? This place is even scarier than I thought. 

Do NOT follow this link or you will be banned from the site!