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Humiliated McDonalds To Stop Reporting Monthly Sales
What do you do when month after month you have nothing but bad data to report, such as in this case McDonalds with its weekly comparable store sales shown on the ugly charts below?


Simple: you have two choice - you either seasonally adjust the data (or in the case of US GDP, double-seasonally adjust it), or if that is not possible since unlike US GDP, your numbers are at least somewhat indicative of underlying reality, you stop reporting them altogether.
That's what McDonalds just did.
- MCDONALD'S LAST REPORTING OF MONTHLY COMPS WILL BE FOR JUNE
- MCDONALD'S SAYS JUNE SAME-STORE SALES WILL BE REPORTED WITH 2Q
From Bloomberg:
McDonald’s Corp. plans to stop reporting monthly same-store sales results. The company will provide same-store sales for June with its second-quarter earnings report, then cease providing the data, Heidi Barker, a spokeswoman, said in an e-mail.
And to think the new boss - who we hope did not promise the board anything about "transparency and accountability" - could have avoided all of this if, as we suggested, he had worn at least 37 piece of flair.
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Ah, the venerable Ostritch Strategy.
Or the Fed strategy where they start counting double big Macs as two burgers as opposed to just one.
They could start reporting earnings in cents. That would definitely help.
Nation wide plumbing problems in 3... 2... 1.....
Don't supersize me bro.. :D
I'm Lovin' It!
I feel directly responsible for McD's demise as I was driving between states and bought 2 cheeseburgers but one got cold so I went to the next McD and traded in the cold one for a fresh burger after telling them they prepared it wrong. Sorry...
If they would only raise the pay of their burger flippers and toilet cleaners to $40/hour McDonalds sales would be booming. Everyone will be happy to pay $17 for a hamburger at McDonalds.
I'm not happy with a six dollar McDonald's hamburger.
Quantitative reports will now be replaced by these terms:
Good. Prett good. Pretty damn good. And, That is one Tasty Burger.
pods
Ronald McDonald has been replaced by Sgt Shultz.
We know nothing.
I was wondering where that fat fuck ran off to!
Hooooooogaaaaaaaan!
We hamburglared some folks.
Yet In-N-Out, which pays there employees substantialy above the minimum wage, uses only fresh ingredients and is at best a dollar or 2 more per meal than McDonald's, still has long lines every lunch hour. And you'll never see a kiosk replacing a happy employee in an In-N-Out...
So yeah, fuck McDonald's... Worse than Heroin dealers, stuffing sugar in everything helping to create our country of diabetics.
McD sales flatlined, how ironic
jesus christ.. do you have to pose with a burger to get this damn job? poor steve - feel real sorry for the fella.
no kidding-- teh other day I was starving between meetings so I drove thru a MCD and picked up a meal.. actually needed a credit card. Was in shock. Makes 5 guys seem reasonable
then I went to buy hamburger meat for Monday and its 4.99 on sale, the good stuff 6.99
Anybody see whats happening to the price of eggs? up 86 cents per doz the last 2 weeks. Bird flu causing it.
The local McDonald's recently switched to 100% ground chuck in an effort to cut costs.
I stopped eating there after noticing high employee turnover and their policy of only hiring guys named Charles.
I could never take a guy seriously who insists on being called Charles when he's obviously 100% Chuck.
I wonder how their various international franchise operations are performing.
McDonald's operations in each country offer a WIDE selection of items targeting the local market.
The baseline offerings here in the states are awful compared to those from abroad.
For instance,
Vegemite Spread for English Muffins in Australia
Shrimp Burgers in Japan
Porridge (sodden rice) in Malaysia (Bubur Ayam McD)
Shaka Shaka Chicken in Japan
The McVeggie in India
Spinach and Parmesan Cheese McNuggets in Italy
Gazpacho in Spain
Molletes in Mexico (Toasted bean and cheese open-faced sandwiches)
Some are pretty good, though I can't imagine much of this being anywhere near healthy eating.
((((( Zero #McDonald's in #Eritrea ))))).......Bitches
armenia dont have any too!
only this:
http://2.bp.blogspot.com/-TS8_HbR0Qhs/TsKzFIAG-PI/AAAAAAAACSw/5efC9P5ByF...
- no kidding man! i seen it with my own eyes!
Lol........ hamburgers at McDonald's....Good one.
Not much ham in them.
I thought Pig Knuckles were considered pork?
They are going to turn it around with their new Pig Sphincter Calamari!
pods
Exactly. I'll forego the pink slime and trap my meat. Wild, organic, steroid free, antibiotic free and free ranged. Oh, and free. Find people that have nuisance wildlife problems and get paid to put meat in the freezer.
http://meattrapper.com
Problem with that is you've got to get off your lazy ass and get it. Where I sit, not too many takers.
We've become a slovenly, fat, bored society sitting in our tub with our rubber ducky thinking.... hmmmm what will I do now to occupy my vacant mind.
Oh well, that just leaves more for me.
Miffed;-)
Burger flipping and toilet cleaning are both done by the same employee - it is party of the McMulti-task job sharing program.
They also pick the cigarette butts out of the urinal and scrap gum off from under the tables.
How many people has McDonald's killed with their 'food"
Nice one Temp, stick it to the McMan.
This company needs to die. McD is the future of food if the czars have their way. I've seen stories (on every kind of news outlet) of their "food" being mold free after 3-4-5 YEARS!
It's not frickin' food and it's not the chinese killing you softly. So softly....
FDA, Agribiz, MONSANTO, CARGILL.....awn and awn and awn...Monsanto just wrote themselves a permenant get out of jail card into LAW.
We are what we eat.
Die McD/KFC/PH/Dominoes and all of your fast food ilk...
https://aadivaahan.wordpress.com/2011/05/09/population-control-vectors/
McDonald's burgers last longer than that cheap ass Lumber Liquidators flooring.
Wait, I got an idea.........................
pods
Not diggin' that corporate American cultural hegemony, Vivek? Maybe you could switch to something more hip, like Chipotle, perhaps?
I mean, what do you Indians have to offer instead, thalis of sticks and dust?
You know I'm being facetious, of course.
Nope my friend, not here in India, not in beautiful food Japan...nowhere really....a Dominos opened near my house and there are nights I've mistaken it's huge ass sign for the frigging moon rising.
Indians are trooping in and they (FFFF>Foreign Fast Food Fuckers) are price-cutting everyone else out of the picture.
Still a very vibrant (and clean and healthy too, it's not ALL bad here people) street food culture here, thank goodness...
Chilli's IMPORTS THEIR TORTILLAS FROM THE US for their Indian outlets. Why? Why? Millions of frozen tortillas, every day, over to India.....
Got me thinking what special toxic ingredient they needed to add stateside.
The food chain is seriously tangled up and blue....
i like an indian buffet. that's tight.
I still cannot belive that people eat that shit.
Me too, but wherre I am, Vienna, Austria, the people are oblivious, and when speaking to a few people, eastern EU and Austrian, they still think it is cool, the Austrians are in general ignorant of what they consume, this alone gives them a chance to survive here, eating the plastic of choice.
As long as they never serve real food that is all that matters.
Just fine mcdonalds and co 200 trillion for making the world FAT and costing the health industry Trillions all problems solved.
I always up-vote insanity when encountered in it's raw, natural state. Well done, sir.
Those people making the choice to eat McCrapples didn't have a thing to do with it.
Those people making the choice to eat McCrapples didn't have a thing to do with it.
Advertising "Happy meals" to sheep (didn't have a thing to do with it)
Just because Me or You can refrain from eating shit does not mean others can
Advertising crap food should have been banned decades ago.
It's called GIGO
Garbage in Garbage out
We are what we eat
They have been alowed to mess with our food for far to long.
We would be up in arms if dot.gov started killing us with guns..........oh wait.
But kill us slowley with crap food...........that's ok.
rant over
Not personal
Minor point...they don't kill slowly with food, the dull the mind to better enslave with food. I feel you man.
@ P A Flasher
Shooting from the hip.................but you got the point.
An army marches on it's stomach...............God help an army marching on McCrap!
And yes .................Armies don't march anymore LOL
Freedom fries, a McFrankenburger and a large caramel GMO corn syrup and fetal cells please.
They tried that with cigarettes. People still smoke.
Big Pharma advertises all the nasty side effects of their pills & potions, up to and including death, but folks still line up to poison themselves with it.
Would you like a side of SSRIs to go with that BigMac & HFCS?
Ahhh, banning stuff, a statist's favorite hobby. When people have the freedom to choose it comes along with it's consequences. I have a better idea. Instead of banning stuff, how about we stop forcing the healthcare industry and the tax payer from taking care of these fat bastards who make poor choices?
No not banning stuff........................that just makes it worse.
Never tell a daughter you dislike a boyfriend.................they will keep them longer..................better to tell her you think he is grate!
It's the advertising of crap that should be banned............you know out of sight out of mind.
"It's the advertising of crap that should be banned"
That's still banning stuff. Every time you turn to the state for answers that gives them more power over you, and the "solution"always makes things worse. Next thing you know they need a "solution"for the "solution".
The United States is well behind the rest of the "enightened" world in banning things. We need to catch up.
People who think that things should be banned should be banned.
Doc, you sound upset. You know there's a pill for that.
pods
I took the red one, but it doesn't seem to be working.
I took a couple of blue ones and opened a business.
#OneManCrane
pods
If that business lasts for more than 4 hours, contact a medical professional.
Lol.... Awesome.
John Q. Public: Mr. President, is it possible to own a small business even with the poor economy these days?
Obama: Of course, just open a large business and wait.
"Ahhh, banning stuff, a statist's favorite hobby. When people have the freedom to choose it comes along with it's consequences. I have a better idea. Instead of banning stuff, how about we stop forcing the healthcare industry and the tax payer from taking care of these fat bastards who make poor choices? "
So what's the difference between banning stuff and banning medical help to those who choose to eat something YOU don't like, while you bray about "liberty" and the "freedom to choose"?
Either each person has an absolute freedom to choose, hence equal rights, or they don't. You can't get both.
Who said banning medical help? I said stop forcing the healthcare industry and the tax payer to take care of people who make bad choices. I know that reading is hard, but do try to keep up.
The best choice is still to vote with your pocket, one of the few democratic rights left till they shove a plate of food infront of you and say EAT!
Yes, shun their vile food and educate others to make the same choice, if only by being in much better shape than your peers.
Those people making the choice to eat McCrapples did have something to do with it, along with everyone else who eats at corporate chain "restaurants" (locally owned franchises are only slightly better from an economics standpoint).
They're enriching "them" (instead of their neighbor) and feeding the Globalist Corporatist Beast that feeds off poor fools.
If there is no news then there cannot be bad news.
If McDonalds could also avoid news like this:
This 20-Year-Old Burger From McDonald’s Looks Brand Newhttp://www.buzzfeed.com/hannahjewell/this-20-year-old-burger-from-mcdona...
Ah, but like good news, bad news is also good news under central planning, so the joke is on them.
I have a 4 yr old loaf of bread that other than hard as a brick, no mold no nothin. Just waiting to see if it outlives me.
Food bank said not to put the garbage in your compost heap as it won't break down.
IIRC, 37 was a "minimum".
Many McD's employees can't count that high.
Shit, why stop there? Fundermentals have been thrown out the door long ago thanks to the central planners. Why bother reporting anything? Just print and BTFD.
Well, at least report on share buy-backs. That's how CAT does their levitation. McDonalds.... not lovin' it since I think they stopped their share repurchase thing in 2013.
"It's McDaniels, not McDonalds, the rhymes are Darryl's, the burgers are Ronalds."
grade 6 owned and played that cassette a lot!
You stop reporting, you become delisted. Take your $15/hr hamburger and shove it up your ass.
Always thought they should give you the option of lettuce on your cheeseburger. I've thrown in some lettuce myself - much better.
Anyway, McDonalds is a better barometer of the productive economy than the Dow. The sky likely wont fall tomorrow, or next week, but it should start dropping at a brisk pace within a few months.
Gotta get that war going quick, eh, resident spooks?
Ray Krok is rolling over in his grave. He actually served food.
The days of the owner/operator are LONG gone, baby. It's all professionally recruited management teams, Wall St. pulling their strings from on high and slave labor below that.
And no, they don't give a fuck about their customer in any way other than they keep spending money with them. Otherwise, go die under a bridge somewhere.
McDonald's jumped the shark about 15 years ago when they changed their burger cooking process. Old process: grill patties continuously through the day, build sandwiches and stack them under heatlamps. New process: grill patties in the morning, then reserve the grilled patties. Microwave patty and build burger upon customer order.
The old way ensured you would get a freshly cooked burger during high-volume dayparts. Even during low-volume hours, the burger you would get would probably be relatively fresh as they would throw out burgers after too much time under heat lamps. This resulted in wasted food, of course, but any decent manager would simply slow down or speed up his grill line based on his own store's experience of daypart demand for different products. And, as a side benefit it produced food for homeless and the poor who could hit the McDonald's dumpster at predictable times knowing there would be freshly discarded burgers in there.
The new process obviously resulted in less food waste and the elimination of heat lamps, and allowed McDonald's to claim that their burgers were made to order. But claiming a microwaved burger is prepared "fresh" is absurd, microwaved meat is disgusting.
Anybody with more than three functioning taste buds could tell the product quality was much poorer thanks to the microwave cooking. They shot themselves in the foot on product quality and still haven't recovered. It's so fucking obvious and yet, they refuse to address it. Dopes.
"microwaved meat is disgusting"
Nailed it. Plus "meat" is a defined term.
How does gilling all the patties in the morning stop wastage? Wouldn't you have to guess at the whole day's demand?
Behold I give you the twenty year old burger:
http://www.buzzfeed.com/hannahjewell/this-20-year-old-burger-from-mcdona...
It's much easier to estimate an entire day's demand, than to estimate demand continuously on a daypart basis.
Buckaroo: You are right on.
Thanks.
But that's what the Artificial Flavors and Wood Pulp are for!
mcdonald's may have slid from where they were 15 years ago... but in my experience that weren't that good, even then. as a matter of fact, there's a local drive-in that has always been superior... even since the 1970s... ymmv
Had not thought about the cooking process being a factor. They jumped the shark in other ways at some point as well.
Using pink slime and then initially denying it was a huge mgmt error that added to the tarnish. Other items that were decent 20 yrs or so ago such as their fish sandwich are now uneatable. Last time I had a craving for old times sake and bought one I threw it away.
Then they changed their brand by being so prominent in catering to the black community in their ads. They went too far and created a perception they were the fast food for a certain segment. The McRibs garbage did not help. I had to try one and gave it to the dog. Now even outside of the black areas of town you see more blacks and fewer whites eating lunch there.
And maybe it's just my bad luck. But I've sometimes use McDonalds bathrooms when traveling. Slip in and slip out. I have noticed they are not as clean or sanitary as they once were. In fact the entire store seems less sanitary.
Customer was replaced 30 yrs ago with "consumer" & "human resources".
McFukd.
Who wants to eat this lab-created garbage? Anyone notice the immediate sensation of nausea after eating there? That's your body telling you something.
Mmmmmmmmmmm! We be lovin' it!
i ate there for awhile back in '98 or so... at some point the nausea set in, even before eating.
.gov needs to start issuing bigger SNAP checks if we want to save our national treasures like McCrapples and Sprawlmart.
Can I use my SNAP card for inflight food and beverage purchases while on my flight to Monte Carlo? I'm planning on parlaying all my winnings from betting on FIFA events...
I think McDonalds should put out a news release that they expect to keep interest rates near zero for a considerable period. The algos would be luvin it.
the guy above is he real or a sim
he looks like he is made up of pink slime
that hairline very odd indeed.
charlton heston screamed soylent green it's
people
he was not wong
If they don't report that won't affect the taste of their fries will it?
Take a look at the meat in that burger in his hands.
I wouldn't eat it. Went to a local diner about a week ago and ordered a burger. Man, that was a cheeseburger. The single patty was thicker and better looking than the two patties combined in the picture above.
It tasted a lot better than McDonalds. Ever since the bean counters took over the food part of McDonalds it has been downhill and decades in the making.
"Ever since the bean counters took over the food part of McDonalds it has been downhill and decades in the making."
Bingo! Once a company goes public, it's only a matter of time before the bean counters creep in and take over everything. It seems to me that the best way a company can maintain a vision and produce a quality product over the long term is to stay privately owned.
In the case of McDonalds, they need to dump about two thirds of their menu and get back to focusing on making quality, freshly-grilled hamburgers, cheeseburgers, shakes and fries; the garbage they serve now is simply inedible. I recently went to a McDonald's to get a quick cup of coffee, which wasn't bad, but I was amazed by how many people they had behind the counter. There must have been two dozen people working in there, all manning one kind of machine or another; they have far too many menu items, and the only thing those items have in common is that they all suck.
"Ever since the bean counters took over ...... it has been downhill and decades in the making."
Same in the technology sector. Once the marketing and finance bluffers take over from the engineers the company is finished. And don't start me on the HR wasters.
Asia's lookin pretty volatile
I have to admit, I like some of their breakfasts. But I wouldn't go anywhere near the rest of the garbage they serve.
Yeah man great attitude, you eat poisonous poop if you like the taste.
Actually you don't have to.
I would eat the box the fries come in before I would eat the "food".
not just mcdonalds
a lot of retailers (walmart, target, kohls included) have stopped reporting monthly sales since recession
why i take monthly report sales with a grain of salt ... who the heck are they surveying??
Why don't they change their name to McBubbles
It was probably a bad idea for them to replace the burger patties and McNuggets with polyester fiber.
Look Ma! No data.
Im hesitant to bet against McDonalds. They've come under assault many times and bounced back every time. The current rise of fast casual dining reflects changing tastes and improvements in quality but that fast casual consumer is still at the end of the day a fast food consumer and food inflation will kill what labor inflation doesnt. McDonalds, by matter of supply chain simplicity alone will be the last player standing when the dust settles for the hamburger space.
They should correctly state that Monthly Sales won't be reported to the public, but will be reported to the Execs at Mcshitlands
people aren't buying financially engineered hamburgers?
It is a definite problem for McDonald's when their operational model includes selling 'food' that results in the early deaths of its most loyal customers. Like a ponzi scheme, it fails when enough loyal customers die off from diabetes and heart disease...
Yes, must admit that that's a fairly basic flaw in a business model, your product kills your customers....
Greasy burger, greasy forehead. Just the look that every woman is looking for.
They lost the suburban white customers by hiring racist mexicans and brothas who spit on da gringo cracka's Royales.
Plus all that other shit you zhers be sayin.
Maybe they can bury those monthly sales right next to M3
Yum announced they will no longer use artificial ingredients and preservatives. newest item is the Air Taco.
listen to me
listen to me
you are goy
you are filth
you are mule
you will eat
pink slime
you will drink ass per time
love your gristle
lover your human dna burger
drink you monsanto corn syrup
embrace your cancer
give money to your doctor
when finished
die
for the
rabbi
cos it is saturn written
who the fuck eats this mc-shit?
five guys, shake shack, your local diner - all better options.
cook at home and save lots.
Took them a long time to make the hamburger into something totally disgusting. It was done with flair and the most idiotic commercials obviously aimed at blacks I've ever seen. They tried to ride on starbucks success with cheap tasteless imitations and the helped for a while. I ate a biscuit there about a year ago and it was like eating plastic. They get what they fucking deserve.
Were they out of their minds with this focus on blacks? I realize the former CEO was black but surely they know that it's the kiss of death for any food franchise to be seen as the Black One?
http://www.npr.org/sections/codeswitch/2014/04/18/304591220/the-golden-arch-of-the-universe-is-long
Passenger jet(s) in the Indian Ocean disappear with 200+ people aboard and everyone accepts the outcome and factual representation
3 buildings fall down at free fall speed and the principles of physics of structure and motion are no longer factual
if you eliminate the reporting of facts - and just say "this" is the TRUTH - is that enough for the game to go on and on?
In the Ukraine they eliminate Journalists (fact reporters) or kill them so Obama / Porky / Nuland can claim whatever they want as facts
Banks pay fines for proven criminal acts but there are no "reported" people who committed those acts.
cops choke a person to death but the videos of the event are not "facts"
Clapper lies in testimony to congressional committee but is not considered factual basis for indictment.
Unemployment rate is 5.3% and 92 million unemployed out of 320 million population - the 5.2% is a statistical fact but the actual condition of the people are not facts
McDonalds is just joining........ the NWO! --- we dont need no stinkin facts
It's interesting that while the CEO was furiously fighting any increase in minimum hourly wages for McDonald's staff, the board generously increased the CEO's hourly salary by more than $4000. Worth every cent to the bottom line too. During 2014 mcDs released an updated salad which was apparently quite uninspiring. That's why they pay him the big bucks.
My stomach cramps everytime I see the golden arches or a box of those forever fries. It's been years since I've shredded my innards with their garbage but the drive thru lines are always crowded. Could you imagine the uproar of the sheeple if McD's goes belly up.
Or the EBT stops working....
Do americans ever cook and eat at home anymore?
Wife and I eat like kings on 100 euros a week. because we source good fresh food.
How far will 100 dollars go if you eat all your meals ''on the go''?
It pained me greatly to up arrow you, DB...but I often wonder the same...
There is a small minority who prefer "real" food and even exercise.
Mainly organic upscale supermarkets like Earthfare do well, and I see a lot of joggers in the nice parts of town, but it's definitely a small part of the population. The fast food places for the livestock still have multi-lane drive-throughs with lines around the building.
I don't know what prole food costs anymore so I can't answer your question, but $100 will buy enough edible food for a 1-2 person household if you prioritize fresh produce.
I'll gladly pay you Tuesday for a hambur............nevermind, even Wimpy won't eat that McShit.
Or better yet, I'll gladly report the results next quarter for your patronage today.
garbage food
maybe people should start learning to cook again.
improve their nutrition
lose some weight.
become a little less dependent on this junk food.
get out of the feed lot mentality.
Cos of business call.....Young American other day, told she lost many pounds (70!) while live Moscow one year...
this after I ask her what she most positive, negitave about her experience.
She said did not prefer much Russian food, but some and still good result...overall she super positive about Russia.
acknowledged more intelligent than US
I advise McDonalds learn McBlini w cheese!
faster!
So, apparently, a rapidly growing number of people don't want to eat hot shit? Well fuck me sideways, there may be hope for humanity yet.
Da da - Dat da da!
McBankrupt.
Super High Me!
a Mary Jane burger with hemp fries for my Happy High Meal please.
A Crispy Sativa Salad and an Indica Shake to go...oh an a Cannabis Pie.
if McD's would have pushed the Marajuana agenda a bit they would benefit from increased muchies syndrome.
or not.
That picture makes me want to skip lunch. Gross.
The mystery behind the mystery meat
Perhaps the lack of stray cats and dogs in the vicinity of MAC-D's is an indicator.
its DICK's hamburgers in Seattle.....great greasy potatoe-y fries, hand dipped shakes and real burgers (though the patties are getting close to the size of a silver dollar)
McD's is crap. I can make food myself, cheaper, healthier and way more of it. I wouldn't eat there with your money.