This page has been archived and commenting is disabled.
Apple Cuts Latest iPhone Prices By 16% In India As AAPL Stock Re-Enters Bear Market
Two weeks ago, well before the most recent Apple "sell-thru" scare hit AAPL stock and pushed it into bear market territory, or down 20%, from its recent highs, we warned that the company faces a risk of inventory correction as a result of at least three channel checks (and soon thereafter, more) confirming deteriorating iPhone sales, indicative of either company specific or, worse, a broader drop in market demand for smartphones.
Today we get another confirmation just how bad Apple end-demand has become, with news out of India that Apple has cut prices of its latest iPhone 6s and iPhone 6s Plus by up to 16% just two months after their launch in India to boost flagging sales in what is historically its most crucial quarter as demand for the flagship devices nosedived from a Diwali high.
According to the Economic Times, the price of the iPhone 6s 16 GB model, which was introduced at Rs 62,000 on October 16, has fallen by 11-16 per cent and now ranges between Rs 52,000 and Rs 55,000, according to four large retailers who spoke to ET. The price cuts are across all variants - 16 GB, 64 GB and 128 GB — of both models. Apple had introduced the iPhone 6s and 6s Plus at Rs 62,000-Rs 92,000, about Rs 8,000-Rs 9,500 more than launch prices of iPhone 6 and 6 Plus. The models wereRs 14,000-Rs 16,000 costlier than those available in the US, Middle East and Hong Kong, raising concerns that demand would be hurt.
The average difference in prices of all iPhone 6s and 6s Plus devices between launch time and now is about 15 per cent, a top executive at a national retailer said.
The reduction also narrows the gap with prices of iPhone 6 devices launched in 2014, making an upgrade more attractive for customers. "The price difference between the iPhone 6 and iPhone 6s was a lot, so many customers are not willing to upgrade to the new model," said a senior executive of another national retailer.
Highlighting the severity of the demand slump, ET notes that this is the first time that the price of an Apple flagship has been brought down within two months of launch, underlining concerns around the initial pricing, said Tarun Pathak, senior analyst at Counterpoint Technology Market Research. Apple declined to comment on the matter.
The collapse in demand is evident not only at the MSRP level, but in total shipments sent to the country: Apple imported almost 320,000 of the latest iPhones in October in India, the world's fastest-growing smartphone market, sparking hopes of its best ever quarter. Shipments have slumped since then and the latest data suggests that imports of the new models fell 62 per cent to 120,000 in November.
It wasn't just the flagship product: prices were also slashed on the iPhone 5s model for the third time in three months, and its price now starts at Rs 24,999, almost half its September price.
The price cuts indicate that Apple maybe trying to revive demand in the October-to-December quarter, which has historically been the strongest period for the company due to its flagship launches.
The ET's attempt to spin the glum data for Tim Cook as follows: "Analysts said the price cut could re-ignite iPhone 6s and iPhone 6s Plus demand in the coming months. "Now that they have aligned prices, we can see some sales happening in future quarters, which will also sustain Apple in the typically weaker periods of January to September," Pathak added."
Alas, with Apple the gating factor was never price. In fact, the higher, the better as it infused the product with a coolness factor, and showed that consumers would be willing to pay virtually anything just to obtain Cupertino's "latest and greatest" gizmo.
This is no longer the case, and in fact the one worst thing that could happen to Apple is the admission that it, too, is a "mortal" company subject to the laws of supply and demand and price elasticity of demand.
The market appears to have already gotten the memo, however, and as the chart below shows, as of Friday AAPL suffered its most recent bear market drop from recent all time highs.
»
- 43 reads
- Printer-friendly version
- Send to friend
- advertisements -
Tim Cook is the reason Apple is fading. He's a terrible, failed CEO, a politically fanatical dipshit and the worst possible "face" for the company. 3 words: FIRE HIS ASS
Timmah is a protected minority. Unlike a former head of Mozilla, who got dumped for supporting the wrong cause.
“… As Apple blows,
so blows the nation”
Bullish
If the company misses a few quarters, Tim may have to upgrade his protected status from queer to tranny.
Miss 2 quarters in a row as CEO? Lose your dick or lose your job!
The iWatch - 2015's version of the Betamax VCR.
Betamax tapes are being been made until 2016, so there goes that theory.
They may in fact come back.
Heard of records?
Indians all become engineers and then decide what they want to be when they grow up. Their culture is hungry and on the rise, like America in the late 1800's Most young Indians enjoy technology for technology's sake. It appears that they might be losing interest in the over-hyped iPhone and it's boring, dumbed-down iOS software platform.
Not the best analogy because in its time, the Betamax was the better performer but lost out due to VHS having an extra hour recording advantage. The iWatch is just a me-too poor performer that is technologically behind its competitors, and this time even the iTards have noticed.
"3 words: FIRE HIS ASS"
Like so many in his SF vacinity, Tim Cook is a faggot. He probably already sets little fires in his ass to get the gerbils out.
Still... I'd rather have a MacBookPro than a Dell.
I for one appreciate it when my mandatory NSA tracking device goes on sale
He is not very smart and suspect sucked enough cock to be crowned CEO.
He is a moron, I sold when he was anointed.
You and the Greekhead are ...pin heads. You comments have little to do with the fact that Apple is out of ideas and their product is as tired as a 7 year old granny smith (apple). Paint a 7 year old product with a new collor is not inovation. Apple TV....please, get a life folks.
Accounting gimicks are the new Apple, creating patents in California and registering them in Ireland to avoid taxes, will come home to tax the crap out of them.' Sending manufacturing jobs to China...By design American's 'retirement funds' sent the jobs to China. What 'tech' do dad gadjet is made in the USA? Along with American technology and those jobs went opportuiniy for a decent wage...so exactly where do all those unemployed Americans go to look for a job? Americans have destroyed their own way of life
Ask your self why and how have they become the largest banking lobby in Washington. Got your 'mark of the devil' card yet?
"the fact that Apple is out of ideas and their product is as tired as a 7 year old granny smith"
That's the correct answer. Original iPhone was released summer of 2007. That's more than 8 years ago by my calculations. What does the latest model do that the original one didn't, other than come in different sizes and colors with faster processors. Little to nothing.
As a side note, you may have noticed that pretty much the entire United States is out of new ideas, so it's not just Apple.
Right. Besides, the Granny Smith tastes ugly. Not as ugly as the golden delicious, though. Try Topas, e.g.
This is a joke, right?
The newest model has a lot more than the old 4.
heard of LTE before? Double processing speed? Mouth breather?
http://www.phonearena.com/phones/compare/Apple-iPhone-6,Apple-iPhone-4s/...
As I say to my salivating coworkers every year when they are glued to the Apple presentation that I avoid like the plague: Let me guess? Faster processor, bigger screen, more memory? They all laugh because they know I'm right. ZERO innovation there for the past 5 years.
The chart looks like $85 is coming
My iPhone 5 is like a pinto compared to my 6s.
Everything is integrated. I am glad I was talked into buying one.
It has shit I still haven't figured out.
Better than any phone I have ever had, and I have had a cell phone since 1994.
iPhone reality rape!
Just because it blows your mind doesn't make it better than anything else. Apple and iOS are still really designed for the well-heeled but relatively techno-challenged. Steve Jobs knew he could always sell a product that makes people feel like they "get it". The reality is that iPhone has been extensively idiot proofed, which makes it simpler than the wild-wild-west of Android.
Cook is a moron and like all morons has no idea what to do.
A halfwit knows what they have done since his coronation is mediocre at best, morons always follow.
I saw him one time drivIng a tesla. Wanted to knock him off the road but didn't want to hurt his passengers.
Was just in India last week. No shortage of rich Indians with their iphones on the streets, or of Apple billboards in the major cities i was in (Delhi, BOM, BLR). Granted, this is all in between the slums, but it is what it is.
Lots of Indians everywhere!
I go to Indian restaurants and they all work in IT for the state.
The Brahmins give shit to the lower classes. It's funny to watch. These people are not civilized and eat with their fingers.
But they have some weird wannabe British knock off cultural thing going on. Culture by osmosis? Haha!
A Billion less Indians would be good for the planet. But they won't.stop.breeding.
The muslim versions are the only real concern - most Indians are hard working and love freedom.
The Indian caste system is a form of slavery which Moh would be proud of.
Serioulsy Ghost? You are eating the same shit food that Indians are eating and now you some how seem to not want the people who actually invented that food. Civilization: Let's talk about it
1) Police state is civilization
2) Killing all the animals that move for food is civilization
3) Not being able to integrate african american community who slaved for america is civilization
4) Growth of 1% is civilization
5) NSA is civilization
Also stay away from Indian food if you are disgusted with Indians. You lack the most integral quality of respect. Time to grow up..
Every product they make is a modification of the Iphone. What did people expect? Tablet, Desktop, Telephone , watch, ... what is so revolutionary and new that justifies such a high price? Google is even worse, their teelpehone does not work! But, they were smarter and partnered up to spy on the American people (Google search and maps) which in todays world is the biggest business we have!
I thought the iwatch was supposed to revolutionize the world and propel apple to new heights of prosperity?
Oh wait, they went from being sold exclusively in fancy apple boutiques to BestBuy.
The idea is insane in a world of deflating wages.
There are so many Apple watches and 'obsolete' Iphones on ebay you would think they were all coming from Chinese vendors. Or, may be disappointed consumers.
I am waiting for someone to reinvent the wheel. Square seems like progress...yes?
...and closer to home, Best Buy is undercutting Apple.com by 20% on ipads: $474.99 vs. $599 for ipad air 2 64gb wifi only
Meanwhile some vendors are introducing tablets with full versions of Windows operating systems installed. And you can install actual software on them, not just mindless mobile apps:
http://www.newegg.com/Product/Product.aspx?Item=N82E16834734018&cm_re=vulcan_tablet-_-34-734-018-_-Product
The days of the $600 tablet are over.
What things like that tablet show you is how overpriced everything is. I'm not going to say that Vulcan tablet is going to be a powerhouse, but for $70 it would be worth buying just to try it out.
You have been able to buy smartwatches with 3G data and SIM cards for making calls in China that cost under $150 for years.
Or you can buy an iWatch knockoff that actually does work well for $25. Yes the screen resolution isn't that good, but it runs Android Wear with full support.
http://www.everbuying.net/product1117513.html?currency=USD&gclid=CPOyzsK...
.
<-- I saw Star Wars this weekend!
<-- Fuck Star Wars
Note: You were officially informed during the previous weeks to attend a Star Wars screening. Vote "no" at your own risk, bitchez. :)
a) I saw star wars: force awakens to merchandizing opportunities (or, Han Sold-out, or how Jedi Ray Left Jock-Itch and got the band back together)
b) it sucked ...
https://www.youtube.com/watch?v=HO5DsxqJE10
Tim Cook's rise to the top spot, a protege of Steve Jobs, was a monumental error.
He is no more a CEO than Comte d'herblay.
The second fatal error is the new corporate HQ being built at a cost of over 5 BILLION dollars. OVER 5 Billion.
Selling some in the money calls should easily yield some decent profits so here goes.....
Can't think of anything more useless and more dangerous to liberty and conscious thought than these things.
Internet?
You are seeing the effect of, BEING AMERICAN ISN'T COOL!!!!
China and India have their own homegrown companies that are selling better phones than Apple. There is pride in nationalism and supporting your own brands. Something Americans haven't been able to do. We don't have much anymore. Apple isn't an American company. The headquarters might be here, but the majority of the money the company makes is funneled through Ireland and 99% of the products are made in China. What is American about that?
Your "American" refrigerator is made in Mexico, same with many of the cars. It is pretty funny that a Honda Accord has more American made parts than the Chrysler 200.
Would any Chinese person really want to be American, or buy American products to be cool?
Sadly they don't recognize the real villains in all of this.
Apple has lost its mind. You don't cut the price, you increase the price and extennnnnd the payment plan's term to give the customer moar time to pay. That's right, a 108 month payment plan for a $1699 iPhone should get those numbers right up.
After updating to their latest useless operating system, El Crapitan, my $2000 imac wont't boot up
Got 4 years of use out of a Crapple machine. Half the life of my 2 PC's I owned
Maybe instead of trying to squueze every dollar out of a new Iphone rollout every six months, maybe Tim Cook should go back to making products that are reliable
Tim Cook should send a big 'Thank You' to Obama and the NSA - if you are in India and can buy an iPhone full of NSA spyware - or a Chinese knock-off ;with less spyware) - who you gonna pick?
Your error installing MacOS version past 10.8. That's when the move was made to "clean up" the screen appearance by getting rid of pretty, complex icons and replacing with microsloth bland squares - fugly doesn't sell well.
Good luck restoring your brick !!
Yosemite killed my superdrive. El Crapitan the whole shooting match now possess a 2000$ paperweight
Apple genius is an oxymoron
Samsung from here on out. No more $$$$ for Ipads, Macbooks,Imacs or watches
"This is no longer the case, and in fact the one worst thing that could happen to Apple is the admission that it, too, is a "mortal" company subject to the laws of supply and demand and price elasticity of demand."
To distill down, it's called:
Commoditization.
Just make sure that fucking Panopticon albatross taking up half of Cupertino gets completed, AAPL, Ok...? Then, turn it into a park...
AAPL SHIT COMPANY AIN'T DONE SHIT SINCE STEVE JOBS PASSED. TIM COOK IS JUST A FUCKING CORPORATE WANKER COUNTERVISIONARY.
FUCK YOU, FANBOIZ!!!!!!!!!! BASTARDS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
They produce the shit in your own country
then sell it to you at 3 times the normal