Michael Lewis Reveals His New "Big Short"

Tyler Durden's picture

When the award-winning author of “The Big Short,” “The Blind Side” and “Moneyball,” stopped by Yahoo Finance yesterday to discuss his latest book, “The Undoing Project,” he was predictably asked for his next "Big Short" idea.  And, after downplaying the value of his opinion, and those of everyone else for that matter, Lewis offered up a rather surprising answer: "The NFL."

On our afternoon live show The Final Round, we asked Lewis what part of the market might become the next “big short.” He was hesitant to answer, saying, “You’re asking the wrong person. Everybody will be a little stupider, if I answer that question. Can I answer this way: When people roll in with some big prediction, and they actually seem really certain about it, be very suspicious of them… When people come at you and say, ‘Oh, this is the short,’ it’s an interesting exercise, but the more serious they are about their prediction, the less seriously you should take them.”


But after the live show, Lewis thought of the NFL: “The NFL has real business problems. The CTE issues… I’ll give you the next short: the NFL.”


As we've noted multiple times over the past several weeks, as of the halfway point of the current NFL season, television ratings are down an average 5% compared to the same point last year, and nearly 20% from 2015.

Meanwhile, NFL sponsors are reportedly “nervous” amidst the ratings dip and the ongoing political controversy, and at least one, Papa John’s, has publicly said it will pull back on its NFL advertising.

Of course, Lewis noted that his answer was given in jest and admitted that "he’s not sure how a person would go about shorting the NFL just yet"...

Lewis, an influential thinker on sports leagues and their finances, may be on to something. On the other hand, he added that practically speaking, he’s not sure how a person would go about shorting the NFL just yet.

...but, we have an idea...how about all of the media companies that have sold billions of dollars worth of NFL advertisements and are about to get crushed by 'make goods' when they don't deliver the eyeballs they promised ad agencies? 

Yes, we're looking at your ESPN...perhaps the next 'Big Short' has already begun?

Here is the full interview with Lewis:

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Canadian Dirtlump's picture

Unplug folks. I did it years ago and haven't regretted it once.

gmrpeabody's picture

Go back to leather helmets.., no more targeting, problem solved.

esum's picture

id rather see 33 death row inmates fight to the death and the lone survivor faces off with HRC

HockeyFool's picture

I cancelled my cable 4 years ago. 300 channels and nothing was ever on worth watching.

As for the NFL? I stoppped watching that too. But being an ex-Lions fan, it wasn't hard to do.

new game's picture

i watch when absolutly nothing else to do(1 game so far-the vikqueens) OR circumstantial, as in get togethers and the fuking thing has most everybody glued to it. some week ends i completly forget and check the score monday. otherwise the tv is basically ruko/netflix viewing only. disgusting thing chap. just fuking sike4ning piece of shit sitting there. doubt it will get replaced EVER...

God Emperor's picture

Football is for nigger ass pussies.

Rugby is for real men:


Grave's picture

its called handegg

football is played by, surprise: foot
and, surprise surprise, a ball shaped object

handegg is played by hand and an egg shaped object


Richard Chesler's picture

Short kneepads motherfuckers!

Jack McGriff's picture

Do not underestimate the power of the nigger to destroy, even if it means biting the hand that feeds them.  Niggers are going to own the destruction of the NFL when the history books are written, just like niggers destroyed Detroit, Baltimore, New Orleans, Chicongo, Oakland, Birmingham, Richmond, etc.

Give white people a pile of bricks, and they will make a thriving civilization.  Give niggers a thriving civilization, and they will give you a pile of bricks.

Why any self respecting white person would watch the Nigger Felon League is a mystery I do not understand, probably because it is a mental illness.   

3LockBox's picture

Lewis must be a ZH fan and read the comments...

I posted that here as soon as the owners started losing their collective minds and backing the drama queen kneelers.

AldousHuxley's picture

Owners threw kneelers under the bus the moment their stadium tax subsidies were threatened.


YOU pay for drama queen kneelers' house of athelete worship.


Should ask lawmakers for opt out clause....save taxes, cut the cord, exercise instead of watching others. win, win, win.

Manthong's picture


Stinky black jock straps on the road to perdition……….


Cool ...


...Take the NFL owners down with their uppity asses.


Freddie's picture

90+% of the owners are scumbags as are the reamaining sheep fan boys.

Manthong's picture

Maybe the next new rage will be

"The National F-Butt League"


BTW….. does anybody who has ink understand why there is a bit of a problem if you ever are inked before hospital treatment.   ???????

Educate your kids……….

It is tribal stupidity and medically dangerous..................................

period..... full stop


hooray for Hollywood……………………


No Zbig Deal's picture

You know you can make money from betting on sports these days? They even pay out in BTC

Freddie's picture

Dumb white still watching Trayvon NFL, NBA, NCAA and even Trayvon high school ball.

The real dumbest whites say "well I will watch college or high school."

Dumb whites enabled this Trayvon worship.  They did not say a word when Tim Tebow was railroaded or the Oakland white QB refused to take a knee and the offensive line did not protect him.

AldousHuxley's picture

sports make dumb whites proud.....serfs proud of their lords' favorite boys.

American Dissident's picture

It brings a smile to my face when I see a din du thug label on the back of the beta cucks gappy high mileage wife- muh sports-ball rocks.

Only thing better is when they emulate the tiniest chicken hawk,  lil Ben Shapiro, and extol the merit of the Israeli state  .... /s/

Give Me Some Truth's picture

Re: Dumb whites ...

Compared to brillaint whites like yourself?

Colonel Shitzengiggles's picture

Anonymity brings out the tough guy in an otherwise shivering bitch.

ZIRPdiggler's picture

shut your stupid mouth. lol. this is what ZH comment section is for, you old fuck stick

Give Me Some Truth's picture

The ZH comment section was created by the Russians to show how erudite and articulate the American public really is.

Oh yeah, shut your stupid mouth, you dumb fuck.

(Requisite sentence for ZH poster. I'm a relative newbie, but I am a quick learner).   

ZIRPdiggler's picture

cult of the black sun.......jelly a little I didnt think of that for my avatar.  Instead I, a white guy, opted for the rape cosby puddin' face from the internet date rape memes.  Love them jello puddin pops

Paul E. Math's picture

Or perhaps you don't understand it because you're a fucking idiot?

Give Me Some Truth's picture

Forty upvotes for a post slamming "niggers" and just 14 down votes.

Short Zero Hedge.  Long KKK.

Jack McGriff's picture

First of all, there's nothing wrong with the word nigger.  I hear niggers saying it everyday to each other and they don't seem to be offended at all.  In fact, niggers can't speak for one minute without saying the word nigger.  Rap songs fucking GLORIFY the word nigger!  I think it's funny, but innocuous.  It's just a word, nomsayin' nigger?

Second, what did I say that was untrue?  Duly noted you could not and did not refute the FACT that niggers are known as a destructive force.  Wherever they go, quality of life goes DOWN!  Period.  End of story.

And why do you assume I'm not a nigger?  If a coal tar nigger had said what I said, would that be okay with you homey? 

Fucking SJW faggot!

Agent P's picture

Dick's Sporting Goods is public (DKS) and sells NFL merchandise, so one possibility is short Dicks.


ya_right's picture

God created gravity specifically so the ball would fall to the foot.

Hands are for reaching down toward your feet and playing with your own balls.

Pulisic for president, Pope and for the second seat to the Right Hand of God.


Dame Ednas Possum's picture

Mungo like mungo.

First link doesn’t work...

Second link starts with reruns from multiple angles of a mungo running into a mungo and knocking both mungos out.


Ugghhh... Mungo.

Stuck on Zero's picture

I'm hoping that the 99% will completely abandon celebrity worship, big universities, big sports, big media, Wall Street, and the political parties.

Short the 1%.

ReturnOfDaMac's picture

Bad advice. Rich guys finish first

Offthebeach's picture

Ask Nicholas Alexander,  JFK, Muamar Kadafe, Paul Castellano.

GreatCaesar'sGhost's picture

Castellano had a nice run, made it to 70, didn't have to lie around in diapers in a nursing home.

Conscious Reviver's picture

Saudi prince Al Waleed bin Talal, Bernie Maddoff.

AldousHuxley's picture

Rich guys die off....institutions live a while longer....


Folks...it doesn't matter who is the king, what matters more is the mass delusion of devine authority bs perpetrated for generations amongst the serfs.


Today devine authority is presented in capitalistic form....money = merit, so wealthy owner = smart and deserves to control over you.


Can't believe that in this day and age there still are kings and royals ...

BOHICA2's picture

Wishful thinking.  But a nice dream.


BennyBoy's picture


But I love celebrity worship, big universities, big sports, big media, Wall Street, and the political parties.

Because everything is AWESOME!

Give Me Some Truth's picture

If college football was outlawed, what would replace "football Saturdays" for people like myself? Start with "Game Day" at 8, games kick at 11 a.m. - games all the way to 11 p.m. followed by the recap shows.

Throw in the beer, pizza, my bets; those Saturdays where I go to games (Bloody Mary's, Conecuh Sausage, getting my game face on, the roar of the crowd, the drama of a close-game or key down, the comeley football belles, the fight songs, etc.).

I can think of no similar experience that will replace that. Bowling tournaments? Soccer matches?

Apparently people at ZH wouldn't miss it, but millions of us would.

BTW, donations to academic programs at colleges would probaly plummet. So too would the number of students who even want to go to college. Cheerleaders and majorettes and marching bands would disappear.

Businesses like hotels, restaurants, bars, gas stations, grocery stores that sell tailgating grub, and places that sell team merchandise (college book stores) - all of which make lots of money on game weekends would suffer. RV sales would decrease. Little kids who get excited about going to games would have to spend another prosaic Saturday playing in the front yard. Newspapers who sell extra copies on Sunday morning (for game recaps) would see sales and readership declines. 

On the plus side, "academics" would no longer be "corrupted." America would become a much smarter nation.


neilhorn's picture

I was a Cowboy fan, until Tony Romo threw away every close game opportunity to win. I also remember some skanky, celebrity whore in the stands that he was screwing (or he wanted to). I don't remember her name (Alzheimer's maybe or just didn't care). Haven't watched nfl since. Don't miss it at all. You too can free yourself from the opiod nfl addiction: Just say "No". Don't buy nfl merchandise and don't watch their virtue signalling bullshit.

petersl41@gmail.com's picture

I'd buy a ticket to that match. The death row survivor could use a halberd and mace combination. HRC could be armed with Monica's blue dress and wear a metallic pantsuit.

JohnG's picture

Need to arm one random player on each side with a revolver.

Debtpool's picture

How about a revolver with a chainsaw bayonet attachment?

BandGap's picture

You fuckers left out lasers. Someone needs a laser.