How Trump Mercilessly Trolls The Media In Five Simple Steps

Tyler Durden's picture

Almost every morning Americans wake up to yet another Trump tweet storm that sends MSNBC's 'Morning Joe' hosts and guests into an absolute frenzy that begins with modest expressions of 'outrage' and ends with Joe Scarborough once again offering up his 'professional' medical opinion on Trump's mental health just before calling for his immediate impeachment.

Of course, as Axios points out today, that daily 'Morning Joe' meltdown is all part of Trump's simple 5-step plan to manipulate the media into covering precisely what he wants them to cover.  Here's how it works...

Step 1: Throw an early morning Twitter bomb, usually but not always timed to "Fox & Friends" fodder or reinforcement. The Tweet-bomb frequently hits "fake news" or some social topic with racial undertones.


  • Within minutes, thousands of Trump's Twitter followers retweet it, and the sparks fly in response. Trump knows this and has bragged to staff about the storm he's stirring as he hits "publish."


  • The data: As president, Trump has tweeted about fake news 124 times, mostly before 9 a.m., and his tweets about fake news average more retweets and likes.


Step 2: The outrage machine kicks in. The first hour of "Morning Joe" is consumed by reaction to either that morning's or yesterday's tweet bomb. But the real action unfolds on Twitter, with scores of journalists and activists howling in protest.


  • "He exerts a deeper level of control simply through his ability to bait hostile media at will with his every seemingly nutty utterance," conservative columnist Bret Stephens smartly noted Thursday in the New York Times.


Step 3: The cable beast awakens. MSNBC/CNN/Fox are basically 24/7 politics now, and the reporters who uncorked on Twitter sit alongside the hosts to dissect/condemn the Twitter bomb. They tweet the highlights. The rage builds. The cycle speeds.


  • One result: "A political opposition that is exhausting itself — and much of the public — with its perpetual state of moral apoplexy," Stephens writes.


...meanwhile, by mid-afternoon 'Morning Joe's' outrage has been countered by numerous online media outlets that ramp up the rhetoric to a whole new level just in time for Rachel Maddow and Sean Hannity to offer their final remarks late in the evening...

Step 4: The fringes foment. Breitbart belts out a stream of stories, usually supporting Trump or mocking cable hysteria on the left. It pumps its greatest hits through Facebook, where both sides game the algorithm to play to their team's emotional response. Twitter wars usually ensue.


  • The data: Many of the most engaging politics and news pages on Facebook in October were hyper-partisan political pages, according to social analytics company NewsWhip, and the most popular reaction to them is the "angry face" emoji.


Step 5: Opinions fly. By nighttime, MSNBC goes hard left, Fox hard right, peaking with their highest-rated champions (Maddow on the left and Hannity on the right) tucking like-minded people in with soothing stories of why they were so right today.


  • The data: Hannity averages more than 3.1 million viewers a night over the last two months, and Maddow averaged 2.6 million.

...then we all sleep, rinse and repeat.

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wisehiney's picture

The evil ones finally met their match.

A good man that beats them at their own game.

Go Trump.

Bes's picture

How Trump distracts from being a Police State-Zionist-Neocon-Goldmanite in 5 Easy Steps

there fixed it for you

SWE_Misanthrope's picture

there's not many people on ZH who has the guts to speak plainly.


save the bs....get to the point....


the trumpers still thinking he's doing the 4d chess thing....


these clowns think that marines stormed langley........this came from the alternative media..hahahahah....

chunga's picture

Barkey and Honest Hill'rey have more blind followers than Trump. Trump gets bashed pretty good by the deplorables while the blues don't give a fuck about anything. 

IntercoursetheEU's picture

Liberals are morons with no strategic sense. Even a glorified real estate tycoon has no trouble playing them like meat puppets , Big deal.

Bes's picture

i should have added........

And how The Powers That Be, the Controllers of the Media, and Propaganda Political Pundits Keep the Status Quo Healthy.




rinse and repeat

finametrics's picture

i dont know why ZH'ers disagree with this. its not like its a lunatic theory. history shows that this is a common tactic. division and diversion. its not crazy to assume that this is whats happening now.

Enceladus's picture

We just down vote her because shes a cunt

Ecclesia Militans's picture

This is pretty pretty pretty pretty funny actually....

TheLastTrump's picture

Fuck off dimwit. Your longevity here is proof of your stupidity.

Billy the Poet's picture

You've set the standard, now prove your superiority through transience.

gilhgvc's picture

one fly in the liberal idiocy ointment you folks apply so liberally...EVEN IF you get trump...PENCE takes over.....a RAGING RIGHTWING CHRISTIAN. so, yeah bring on president pence. careful what you wish for scooter. 

SWE_Misanthrope's picture

you are a clown.

you are a fool.


pence is not a "right wing christian"



pence is a neo con fascist. yeah a neo know who im talking about....the bushes and the clintons!


what the fuck..why do I know more about your contry than you do? what went wrong over there? i know my country is fucked but your country is like my country on steroids

strannick's picture

alex Jones says pense pushed out flynn cause flynn was outing penses pedo pal. 

And g.h. bush was in on kennedyys hit..planned Reagans hit and 911. But by now thats obvious right?

TheLastTrump's picture

InfoWars. Tell me another one. Fuck Alex scarify Jones.

serotonindumptruck's picture

There's no room for Libertarians or Constitutionalists on ZH.

ZH has been corrupted and perverted into a Drudge-Report or Breitbart circus, where any dissenting opinion to that of the latest Orange Julius Caesar executive order tweet is immediately shot down and attacked.

The Drudge and Breitbart tards have turned ZH into an echo chamber of Trumptardium.

According to the Trumptards, and the immortal words of GWB, "you're either with us or against us."

There's really no point in arguing with Trumptards.

wisehiney's picture

Every single attack on this thread up to this point is by one of you leftist claiming to be Libertarian.

Blue Dog's picture

Liberals are brainwashed. All they know is the propaganda from CNN and the New York Times. Despite being uninformed they're arrogant and condescening towards people who aren't ignorant like they are.

Billy the Poet's picture

I'm an anarchist who's allied himself with a populist movement. Sorry if you can't wrap your head around that.

Chuck Walla's picture

Anyone know which crapper Maddow uses? I got a bet with my wife. She says Maddow is one ugly guy. Not sure I want to disprove Rachel's gender fluidity.

Ajax-1's picture


chunga's picture

Sessions* is supposed to be on with Tucker Carlson tonight.

//edit - he's the attorney general//

gilhgvc's picture

I see what you did there...nice touch

roadhazard's picture

Yes, Trump helps himself so much it's ... awesome. heh, keep it up big boy.

Doubleguns's picture

Like the tail wagging the dog.

Urahara's picture

He fights with the media to make it look like he is on our side when he is not. It's all theater, he's in too deep with the jews to ever be with the people.

buyingsterling's picture

Right, he has no interest in the common people. Bush and Obama could have pressed China to lower tarriffs but never did, Trump is (and China has already reduced some tarriffs) but he's only doing it to fool the masses into thinking he cares about them. You're a genius.

What do you want him to do for you, smiley? You want him to totally dismantle the corrupt system single-handedly?

Wahooo's picture

So Drumpf is truly working to drive up viewership for the MSM. What's the point of that?

Longshot's picture

You aren't even playing checkers, let alone chess; you're still trying to figure out the rules to tic-tac-toe.

Billy the Poet's picture

I'll take Charley Weaver for the block.

Chuck Walla's picture

Hysteria drives the numbers at MSDNC. Trump just lights the kindling, the dipshit's hubris takes care of the rest.

saldulilem's picture

Who says you're not presidential?

Gold Banit's picture

Trump is brilliant..

Mimir's picture

Those who support the socalled president are some 30 or so percent of Americans.

Among that minority you do surely find some, that find him "brilliant..".

You found 15 here, up till now.

FreedomWriter's picture

It only took 3 % of American colonialists to chase out the British. Think about that.

Mimir's picture

Heavily supported by the French, the Dutch and the Spanish.

"Chasing out" is surely an exaggeration and the "3%" a patriotic lie, produced for children books for old fashion indoctrination in schools. History falsification is a speciality of nations in trouble.

FreedomWriter's picture

It only took 3 % of American colonialists to chase out the British. Think about that.

TheLastTrump's picture


We've got this shit covered.

More then half of the naysayers on these ZH threads are not only un American, they're non American.

Mimir's picture

If that is right, it says more about ZH than America.

Ajax-1's picture

He is an expert and punking the libtard media.

There's picture

But who will run the country?

Mazzy's picture

It's come full swing now that liberals are accuaing the White-House Christmas DECORATIONS of having "white nationalist undertones" and that Meliana is somehow exploiting under-priviliged black youtz by inviting them to the presidential palace.


Mazzy's picture

Aww shit, looks like one or two Hasbara made their way to this article and started downvoting everyone.

TalkToLind's picture

It wasn't me.  I'm transparent!

To Hell In A Handbasket's picture

Who the fuck wants a troll as a president? You want a man of action, that ultimately delivers POLICY CHANGE. Has the definition of winning changed? Did the previous lexicographer die from opioid abuse? Saying the words Winning and Biggley, doesn't mean shit.

Seriously Trumpettes, what policy victories has Trump delivered? You guys have got nothing. Jam tomorrow, jam yesterday, but never jam today. It's starting to become funny. Just wait for that next Tweet....