To all Dividend funds who bought AAPL on hope the Dividend would lead them to untold future riches and a perpetual stream of cash we have some bad news: since the March dividend announcement (of $2.65/qtr) you have already forfeited 5.66 years of dividend payments in the form of capital losses. Because what so many forget is that stock dividends also have another side: capital gains. Or in this case losses.
AAPL is nearing its worst three-week drop in over three years as it lost the $555 pre-earnings yesterday and continues to eat away at all those potential dividend gains...
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There is a reason why 'some' prefer to hold bonds with their measly yields - especially when you consider drawdown risk and volatility - but of course the easy math of a Dividend yield - TSY is so much easier to pitch to a yield hungry (and risk ignorant) audience...