[1]Because there is no more impressive way to mourn celebrate the depression recovery, than to get increasingly more hammered at a 10% Year over Year growth pace.
[3]
And remember: with booze prices soaring [4] (deflation everywhere... except in liquor), it seems nothing can stand between the average broke "wealth-effected" American and their bottle.
[5]
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Links:
[1] http://www.zerohedge.com/users/tyler-durden
[2] http://www.zerohedge.com/taxonomy_vtn/term/11361
[3] http://www.zerohedge.com/sites/default/files/images/user5/imageroot/2013/12/booze%20sales.jpg
[4] http://www.zerohedge.com/news/2013-12-17/fed-driving-you-drink
[5] http://www.zerohedge.com/sites/default/files/images/user5/imageroot/2013/12/alcohol%20vd%20fed%20bs.jpg