I own three businesses and have 90 people who work very hard every day. Having said this,I have notified fidelity who has admitted to selling order flows that I will terminate 401 k plans and payroll if they do not stop this immediately. In addition I do a large amount of business with TD Ameitrade as well who received 200 million in revenue from selling order flow. I notified them to change policy or I'm leaving. I will direct all this business to the first company that comes clean and I'm voting with my feet. I hope other business people feel the same and jump on board with me.