The gold rush isn't coming from where you think

Global gold ETFs took in $18 billion in August, the second-largest monthly inflow on record.

Holdings rose from 121 to 4,189 metric tons, an all-time high.

And the buying came from everywhere. Europe led with $7.9 billion, its largest month ever. France set a national record. 

The UK posted its second-biggest month. North America added $7.7 billion, its third-largest on record, reversing outflows from earlier in the year. Asia had its best month since February.

This wasn't one region chasing a headline. It was the whole world raising its allocation at once.

So the case for owning gold looks settled. Here's the question that isn't: what happens to those 4,189 metric tons now?

They sit. Every ounce in an ETF incurs a management fee to keep sitting.

Record demand just created a record amount of gold earning nothing.

Monetary Metals clients can lease their metal to qualified businesses and earn up to 4% yield on gold, paid in gold.

Not dollars. Ounces.

Leasing doesn't eliminate price volatility, and it isn't free of counterparty risk, but it does separate owning gold from paying for the privilege.

Investors already sense the problem. In mid-September, $603 million left the world's largest gold ETF. The money didn't leave gold. It rotated into three cheaper funds tracking the identical trade.

Think about what that move says. Gold owners are fighting over fractions of a percent in fees, because cost is the only lever a vaulted position offers.

A leased position offers a different lever. Instead of minimizing what your gold costs, you can grow what your gold earns.

The world just bought more gold in one month than almost ever before.

The buyers who come out ahead won't be the ones who paid the lowest fee.

They'll be the ones whose ounces multiplied.

Don't just join the rush. Put your gold to work.

Learn how to earn up to 4% yield on gold, paid in more gold.