Papa John's Pulls NFL Ads Due To "Negative Consumer Sentiment"

Having unleashed on NFL Commissioner Roger Goodell during the Papa John's earnings call this morning...

“The NFL has hurt us by not resolving the current debacle to the players’ and owners’ satisfaction,” Schnatter, who serves as the pizza chain’s chairman and chief executive officer, said on a conference call. “NFL leadership has hurt Papa John’s shareholders.”

 

“Leadership starts at the top, and this is an example of poor leadership,” Schnatter said.

 

“This should have been nipped in the bud a year and a half ago,” Schnatter said on the call.

 

He concluded that “like many sponsors, we’re in touch with the NFL. Once the issue is resolved, we’re optimistic the NFL’s best years are ahead.”

It appears Papa John's founder John Schnatter was serious about that last line... as ESPN's Darren Rovell reports that "Papa John’s says it has been pulling advertising associated with the NFL."

While the last few sponsors/advertisers to pull their money from The NFL (here and here) were shrugged off by some, the decision by the major pizza chain - which is a mainstay of almost every commercial break as far as we can remember - will perhaps shock a few more owners.

Papa John's is deeply rooted in the NFL since it has a deal with the league and 23 of its individual teams, according to Rovell.

In exchange for pulling current ads, Schnatter said the NFL has given Papa John's additional future spots moving forward.

Per Jonathan Maze of Nation's Restaurant News, Papa John's founder John Schnatter said sales are down due to "negative consumer sentiment" regarding the company's relationship with the NFL.

Schnatter also called the NFL "an example of poor leadership," according to Maze.

This is not the first time that Schnatter has been outspoken. As BI notes, Schnatter came under fire in 2012 for saying that the Affordable Care Act could be "lose-lose" for Papa John's franchisees and employees

Schnatter argued that Obamacare would cost Papa John's $5-8 million annually and ultimately drive up the price of pizza.

 

In his 2017 book "Papa: The Story of Papa John's Pizza," Schnatter argued that regulations are steering the US away from the system of free enterprise he believes is crucial to the nation's success.

 

"America in 2016 is on the path to becoming what Germany was in 1867," Schnatter writes in "Papa." 1867 is the year that Schnatter's great-grandfather immigrated to the US from Germany as a young craftsman seeking work. The US was a land of opportunity where people were free to become successful without fear of attack or government interference.

 

In January 2017, Schnatter emphasized that he believes that regulation in the US needs to be dialed back to help businesses thrive.

 

"You've got to have free markets with limited government, with the proper amount of regulation where you don't jam entrepreneurship," Schnatter said.

It appears the mainstream media would prefer to once again kill the messenger than pay any attention to the message.

Comments

the artist IH8OBAMA Thu, 11/02/2017 - 01:57 Permalink

Papa John, if you want to survive you better sign on to our list of demands for the NFL 1. Fire Bob Costas2. Fire every player who kneeled3. Fire every sponsor who "stood by the players"4. Invite every gold star parent to attend a formal apology/game. All expense paid trip. Every player and employee of the NFL should be in attendance. 5. Establish an open forum where fans can veto any future Marxist/PC bullshit ad or sponsor6. Refund all ticket holders who have been disenfranchised this season. 7. NRA becomes official sponsor using gifted time slots for whatever message they feel appropriate. That is the list so far. We am open to other suggestions.

In reply to by IH8OBAMA

Freddie cheka Wed, 11/01/2017 - 22:43 Permalink

Whitey?  Loads dumb whiteys are still watching NFL, NBA, NCAA college and high school Trayvon thug ball like dumb white sheep.I haste these dumb white fanboys who keep watching as much as the NFL, NBA, billonaire ko$$her owners, thug players and shit media that covers them like ESPN.I hope they all go out of business.

In reply to by cheka

Government nee… WTFRLY Wed, 11/01/2017 - 22:06 Permalink

Obsolete cotton picking technology gets paid millions to run, shoot, and steal, yet somehow dat rayciss crakkka still keepin' da black man down.  You know what the natural state of niggers is?  Shitting on the beach in Liberia, right after some light cannibalism, drug use, and murder.  Keep choppin' down dat nana tree, nigger.

In reply to by WTFRLY

helloimjohnnycat Government nee… Thu, 11/02/2017 - 04:27 Permalink

If Librarian niggers on the beach could read, I'd pen a post-a-note telling them to go fuck themselves, I mean keep fucking yourselves.In UPissA, I believe we should go ahead and demand that the crybaby nogs have their own country. Maybe Mississippi because it's so fuxated and has piss spelled backwards in its name.Those possum-eatin' niggers already drink piss ( jenkem ) from a cow's ass, and with the state being full of niggers and cows ( two-laigged & four kine ) why not, now ? 

In reply to by Government nee…

Refuse-Resist helloimjohnnycat Thu, 11/02/2017 - 07:10 Permalink

My poor white family has lived there since 1803 and fought in too many wars including the so called civil war to give anything to a nigger. NO MORE GIBSMEDAT!They've been given too much already.The only thing I'm giving them is a one way boat ride to Africa. Anything else they're going to have to fight for it.Negro Fatigue is real and the Saxons are awakening.Soon it won't be safe to be black or brown in these United States. Hopefully and if we want a future for White children because these minority fucks and their (((handlers))) have shown us again and again that they have no interest in leaving us alone or in co-existing peacefully.  They want us dead and gone.Make America White again.'

In reply to by helloimjohnnycat

Lucky Guesst Government nee… Thu, 11/02/2017 - 07:47 Permalink

You are doing more harm than good. My democrati friends are starting to wake up since I have been talking sense to them and sharing links to prove that they are being used for their votes and none of the policies the democrats put in place are meant to help. There are some great articles I could link on ZH but assholes like you using the N word keep me from sharing anything from here. There are good and hard working black families that could help fight the global agenda if we would stop insulting them.

In reply to by Government nee…

Joe Mama 3 Bes Wed, 11/01/2017 - 23:09 Permalink

i'm really suprised so many zerohedgers are actually fans of the nfl and care about this shit. i've been saying since around 2006 or so that the nfl is rigged. a good friend of mine used to bartend at the chili's at westheimer and greenridge in houston, and he begged me never to come in the bar there and say things like that. all ya'll who get offended that all of a sudden you realised that nfl players dont dickride police and military like yor stupid asses do, should'nt be on the hedge yahoo is more yall dumb ass trailer park republicians speed !!!!!!!!!!!!!!!!!!!!!!!!

In reply to by Bes